Director of Strategic Projects

• Feb 2023 - Present

Head of Studio and Content Operations

• Sep 2020 - Feb 2023

Following the majority stake acquisition from global investment firm The Carlyle Group, I'm working as part of the Senior Leadership Team to deliver the strategic workstreams to support END.'s expansion, both within the domestic UK market as well as internationally.Founded in 2005, END. is a global multi-brand, digital-led retailer, featuring luxury and contemporary fashion and the best in sneakers and streetwear. We partner with more than 500 brands and have developed a highly engaged and loyal customer base through our exclusive collaborations and omnichannel offering, including online platform, mobile apps, and physical stores. On a day-to-day basis, I lead the Studio, Content, and Creative departments at END. which have grown to over 120 staff over 11 teams and 2 sites. These teams are responsible for creating END.'s digital assets to shape our customer's digital shopping experience.Key responsibilities include: - Setting strategic direction for the Studio and consumer shopping experience- Leading on transformation projects as part of the value creation plan to support our growth- Driving operational efficiencies across the Studio business unit Show less

Founder

• Dec 2006 - Present

Founder of Fitstream, a community-based, digital body transformation service helping people get active and transform their health and fitness. Fitstream began in 2006 as a digital marketing business for products in the health and fitness sector before launching its own range of equipment and services in 2009. Since then, the service has expanded into a global community of over 130k accounts with 2 million+ contributions to the Fitstream app and is helping people around the world to lose weight and improve their health. Show less

COO Capita Consulting

• Aug 2019 - Aug 2020

Established the operational foundations of Capita's newly formed Consulting Division, as COO. Led a team that were establishing the systems, processes, and structures to support the launch of a Consultancy that grew to over 400 staff in its first year, spanning four sites. Established the operational foundations of Capita's newly formed Consulting Division, as COO. Led a team that were establishing the systems, processes, and structures to support the launch of a Consultancy that grew to over 400 staff in its first year, spanning four sites.

COO

• Feb 2017 - Sep 2019

Established the operations of Orange Bus and shaped the business culture to grow the business from 16 people to over 130, leading the business through acquisition by Capita plc as Managing Director before transitioning into the COO role within the Capita Group. Headquartered in Newcastle with over 120 staff, Orange Bus is an award-winning product and service design agency focused on the user. Clients include Porsche, HMRC, Aston Martin, Pearson and many other global brands and businesses. I have the pleasure of leading an exceptionally talented delivery team, made up of Software Engineers, Concept Strategists, Scrum Masters, User Researchers and Experience Designers. Show less

Managing Director

• Feb 2015 - Feb 2017

As Managing Director I led the Senior Management Team, was ultimately responsible for all delivery and helped grow Orange Bus to the point of acquisition by Capita plc in 2016.

Head of Operations

• Jan 2013 - Feb 2015

Responsible for delivery of all work by the agency. Includes project portfolio planning, agency resourcing and optimising efficiency. I work as part of the Senior Management Team to ensure that Orange Bus has the people, processes and tools to deliver the long-term growth strategy.

Senior Production Manager

• Jan 2011 - Jan 2013

As Senior Production Manager I managed the flow of work through the agency, ensuring that projects are planned, appropriately resourced and that all work is delivered on time and to budget.

Director

• Jan 2011 - Oct 2012

Co-founder of Causeback, an online fundraising platform for charities and schools. Causeback was a bootstrapped proof of concept that generated donations to various causes through online shopping activity and was built upon an affiliate referral model. I closed the business as it failed to find product market fit in time and I wanted to focus on other initiatives. Co-founder of Causeback, an online fundraising platform for charities and schools. Causeback was a bootstrapped proof of concept that generated donations to various causes through online shopping activity and was built upon an affiliate referral model. I closed the business as it failed to find product market fit in time and I wanted to focus on other initiatives.

Web & Interactive Manager

• Mar 2010 - Oct 2010

Headed up the Web and Interactive Team at creative media specialists, Mere Mortals. Responsible for all digital delivery and owner of the PMO and project portfolio. Headed up the Web and Interactive Team at creative media specialists, Mere Mortals. Responsible for all digital delivery and owner of the PMO and project portfolio.

Project Manager

• Jun 2006 - Mar 2010

Established the PMO and project management methodologies and successfully applied this to the portfolio of projects across the business. Helped facilitate the integration of buy.at with AOL following company acquisition. Established the PMO and project management methodologies and successfully applied this to the portfolio of projects across the business. Helped facilitate the integration of buy.at with AOL following company acquisition.

Business Analyst

• Jun 2006 - Jun 2008

Helped create and optimise business processes to improve efficiency and delivery practices. Worked closely with the internal delivery team and end customers to specify systems and new features, including the population, maintenance and prioritisation of the core product backlog. Helped create and optimise business processes to improve efficiency and delivery practices. Worked closely with the internal delivery team and end customers to specify systems and new features, including the population, maintenance and prioritisation of the core product backlog.