Ana Paula D.

Parcerias estratégicas at Zapay
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Contact Information
us****@****om
(386) 825-5501
Location
Joinville, Santa Catarina, Brazil, BR
Languages
  • Português Native or bilingual proficiency
  • Espanhol Native or bilingual proficiency
  • Inglês Native or bilingual proficiency

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Larissa Marques

Ana é uma pessoa super dedicada, humana e sempre disposta a ajudar quem está ao redor. Tem muito conhecimento, paciência para ensinar e explicar... é nítido o amor no que ela faz! Me ajudou demais e graças a ela consegui encontrar o meu objetivo! Quem tem a Ana no time tem muita sorte!

Luís Lima

Tive o privilégio de fazer parte do time da Ana. Ela é uma excelente líder. Além de ser um foguete e agilizar todas as tarefas do dia a dia com seus liderados, ela é uma pessoa muito humana. Aprendi demais com suas dicas e com seus direcionamentos. Uma profissional exemplar e cheia de novas ideias.

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Experience

    • Brazil
    • Financial Services
    • 100 - 200 Employee
    • Parcerias estratégicas
      • Feb 2023 - Present

      A Zapay é uma fintech com o propósito de facilitar a vida do motorista através da economia de dinheiro e tempo. Para alcançar nosso objetivo, contamos com um portfólio de parcerias estratégicas B2B e B2B2C com várias empresas do mercado automotivo, financeiro e de pagamentos, como: Sem Parar, PicPay, ConectCar, Veloe, Stellantis, Webmotors, Fiat, Credicard, Porto Seguro, Serasa, entre outras; Lidero o time responsável por essas parcerias. Minhas responsabilidades são: - Estruturar a área e construir planejamento de curto, médio e longo prazo; - Definir os processos da área de negócios; - Garantir que o modelo seja o mais escalável possível; - Utilizar ferramentas (CRM - Hubspot, Miro, Jira, Gsuite, Slack, etc) para escalar processos; - Liderar time que cria e mantem boas relações com os parceiros estratégicos de grande porte; – Manter a mente aberta para novas oportunidades de negócios; - Identificar, medir e desenvolver novas formas de melhorar o faturamento da área; - Organizar e supervisionar as atividades da equipe; - Analisar o desempenho das operações existentes e identificar áreas de melhoria; - Potencializar a performance dos parceiros; - Acompanha o desempenho para corresponder às metas; - Gerenciar a comunicação com outras áreas para identificar novas possibilidades de negócios e evoluir as oportunidades atuais; - Contratar novos colaboradores seniores; Show less

    • Brazil
    • Education
    • 1 - 100 Employee
    • Curadora de conteúdo
      • Aug 2022 - Present

      A PIPELOVERS🖤 É UMA COMUNIDADE DE VENDAS B2B PARA ALAVANCAR A CARREIRA de profissionais de vendas, TODOS OS DIAS!🚀 Acreditamos que vendas é um aprendizado diário baseado em situações reais. Por isso, a troca de experiências é a melhor forma de acelerar a curva de conhecimento prático! Funciona assim: 👉 BENCHMARKING ENTRE PARES DE OUTRAS EMPRESAS; 👉 SESSÕES SEMANAIS COM EXPERTS EM VENDAS B2B; 👉 PLATAFORMA DE CONTEÚDO AO VIVO OU GRAVADOS; 👉 NETWORKING; 👉 GRUPO EXCLUSIVO DE WHATSAPP COM CURADORIA; Temos grupos de: 💚 Pré-vendedores 💙 Líderes de Vendas 💜 Canais e Parcerias (em Parceria com a Plural Sales) ❤️ Executivos de Vendas 🤍 Planejamento Comercial 💛 Em breve, teremos mais... 🙏 Nossa missão é fazer você ser mais bem sucedido! 😎🫰 Vem ser um membro da PipeLovers💚 Show less

    • Brazil
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Head of Sales
      • Apr 2022 - Jan 2023

      Our purpose is to democratize e-commerce in Brazil through a intuitive and simple-to-use platform, so that every small entrepreneur can make his dream come true by selling on the internet.My job is to VALIDATE and BUILD THE COMMERCIAL AREA of the Loja Integrada from scratch. The area that will be responsible for bringing new customers to this universe of opportunities that is ecommerce.My responsibilities are:- Create an MVP for the Commercial area to validate the existence of the area;- Present results and prove the value of the existence of the area;- Define the Strategy of the Commercial area of the Loja Integrada;- Define the processes of the Commercial area;- Ensure that the area is as scalable as possible;- Buy and configure tools (CRM - Hubspot, CRP - Intercom, Whatsapp, Gsuite, etc) to scale processes;- Hire, train and develop a commercial team;- Identify, measure and develop new ways to improve the efficiency of the area;- Analyze the performance of existing operations and identify areas for improvement;- Keeps track of performance to match the goals.- Manage communication with other areas to identify new business possibilities and evolve current opportunities;- Create reports and present results of the area; Show less

    • Partner Program Leader
      • Jan 2021 - Apr 2022

      Loja Integrada is part of the VTEX Group and is an ecommerce platform focused on Small and Medium Enterprises (B2B) with a strong Ecosystem composed of customers, Multiplatform Applications integrated into the tool, Affiliate Partners and Agency and Partner Marketing Professionals.I lead the team responsible for these partners. My responsibilities are:- Define the Strategy for the Loja Integrada Partners Program.- Define the processes for the Loja Integrada Partners Program.- Be sure the Program is as scalable as possible.- Use tools (CRM - Hubspot, CRP - Intercom, Gsuite, etc) to scale processes.- Create and maintain good relationships with partners.– Keep an open mind to new business opportunities.- Identify, measure and develop new ways to improve the area revenue.- Responsible for organize and oversee the activities of the team.- Analyze the performance of existing operations and identify areas for improvement. - Enhance partners performance with Loja Integrada- Keeps track of performance to match the goals.- Manage communication with Tech teams to identify new business possibilities and evolve the current opportunities. Show less

    • United Kingdom
    • Software Development
    • 700 & Above Employee
    • Partner Program Leader
      • Jan 2021 - Jan 2023

      VTEX is the only multitenant commerce platform capable of unifying experiences in all sales channels. With a robust solution, scalable cloud infrastructure and powerful tooling, our platform accelerates the transformation of complex operations. VTEX helps businesses in several countries sell more goods, services and digital content through every touch point, channel and device. More than 2900 renowned companies of varying sizes and segments, with operations in 42 countries and in global expansion, have at VTEX the solution for the online sale of their products, among them major names such as Sony, Motorola, Walmart, Whirlpool, Coca-Cola, Stanley Black & Decker, and Nestlé. My main jobs are: - Hunt new businesses for Partners of Loja Integrada (which are mainly agencies focused on e-commerce implementation). - Hunt for new Partners which are able to resell Loja Integrada as the best E-commerce solution for the SMB market. - Identify, prospect and find new reselling partners - Close deals between new sellers and Partners of Loja Integrada. - Analyze the performance of existing operations and identify areas for improvement. (reporting, monitoring, KPI analysis) - Keep current leads, opportunities and wins up to date in our internal Hubspot CRM system. - Look over the whole process, from the lead capture to the signup moment, handling over to Partners success. - Business Intelligence and be aware of any relevant and business making opportunities. - Keeps track of performance to match the goals. - Manage communication with Tech teams to identify new business possibilities and evolve the current opportunities. Show less

    • Career Mentor
      • Apr 2020 - Dec 2022

      I've been leading professionals for a few years and guiding them in relation to their careers in technology companies. Naturally, I am referred or sought after to talk to others about: - What is it like to work in technology companies/startups? - How is the culture of these companies? - How to be prepared for the selection processes? - What are the challenges and opportunities that exist in this universe? Unwittingly, I helped dozens of people recognize their skills and potential, get to know the culture, be prepared and get work in different roles at these companies. 🦄🚀 I'm not a coach, vocational therapist, psychologist or anything like that. 🎓 I didn't study for this and I don't intend to follow any of these professions. I really value the work of these professionals, but I understand that I can contribute in a more practical way. What I want is to use my experience working in technology companies to guide people with potential and willingness to find professional opportunities in these companies. 👩‍💻🧑‍💻 I work in a technology company as an area leader. I love my job! 💙 And I understand that by being part of this universe I can be more exposed to experiences and opportunities to help. To be more practical, I can help with a simple encouraging conversation 🗣️ 🫂 or even more structured planning with: - Diagnosis and survey of experiences - Where and how to find vacancies - How to apply for jobs - How to prepare for the selection process from interview to job dynamics and how to highlight your skills in the right way. Show less

    • Brazil
    • Financial Services
    • 700 & Above Employee
    • Inside Sales Team Leader
      • Feb 2020 - Jan 2021

      My mission is to support, develop and drive people as well as help Creditas to become the largest Fintech in Brazil by giving people access to fairer credits! I am responsible for structuring, implementing and managing Inbound and Outbound Sales processes in the Creditas Payroll pre-sales area. Ensure that SDRs (Sales Development Reps) deliver the most qualified opportunities for the Sales Executive team, through training, monitoring and pipeline management. My activities are: - Construction of the strategy and implementation of the SDR area; - Construction of the Inbound Sales area at Payroll Business Unit; - Structuring of CRM (Hubspot), Forecast, Sales Pipeline, Monitoring Dashboards; - Alignment of the pre-sales, sales and marketing departments; - Recruitment and selection of SDR's; - Definition of processes and goals; - Team management - focused on motivation, development and performance; - Sales training and monitoring activities of the SDR team; - Monitoring metrics and generating productivity reports; Show less

    • Brazil
    • Financial Services
    • 500 - 600 Employee
    • Sales Development Representative Coordinator
      • Feb 2019 - Mar 2020

      I am responsible for structuring, implementing and managing the channel presales area in the Conta Azul. My goal is to ensure that Sales Development Reps (SDRs) deliver the most qualified opportunities for the sales team through training, tracking and pipeline management.- Strategy development and implementation of SDR area- Structuring CRM, Forecast, Pipelines, Dashboards monitoring;- Alignment of Presales and Maketing area- Creation of campaigns in conjunction with the marketing team for lead generation;- Recruitment of SDRs- Definition of processes and goals- Team management - focused on motivation, development and performance.- Sales training and monitoring SDR team activities- Tracking metrics and reporting efficiency Show less

    • Channel Marketing Analyst
      • Sep 2017 - Feb 2019

      As a Conta Azul's Channel Marketing Analyst, I was directly responsible for the growth of the accountant channel.- Develop, implement and direct communication and training for partners;- Support marketing plan for the channel, integrated with the sales team;- Implement campaigns and structure Growth Marketing initiatives to achieve revenue goals;- Gain insights into product enhancements focused on Growth;- Standard analysis of successful partners and generate recommendations for the base;- Monitor result of channel marketing initiatives;- Structuring and implementation of the channel training process- Coordinate release of marketing benefits to partner accountants Show less

    • Brazil
    • Software Development
    • 700 & Above Employee
    • Channel Account Executive / Hunter
      • Jul 2015 - Sep 2017

      I prospected and related with communications and marketing agencies to incorporate Inbound Marketing as service into their portfolios. -> The best Net Monthly Recurrent Revenue (NMRR) seller in the area in 2016! -> 2rd best hunter in 2016 with 115% of my quota -> 1th best hunter in the first quarter of 2017 - Inside sales - acquisition of new partners - Consultative selling using techniques like SPIN Selling - Construction of Inbound Marketing Implementation Projects - Inbound Marketing and Inbound Sales plannings for companies of any segments - Structuring and monitoring B2B sales process Show less

    • Brazil
    • Industrial Automation
    • 1 - 100 Employee
    • Digital Marketing Analyst
      • Jan 2013 - Feb 2014

      I was responsible for the Marketing area of ​​the company HIGHER in São José dos Campos. The company is from the industrial segment and its product is industrial heaters. Implemented all Digital Marketing project of the company Working at home office in Florianópolis. Managed Digital Marketing tools such as Google Adwoords / Analytics, Facebook, LinkedIn, among others. I did an online sales development campaign management. Review site content or structure. Optimize a campaign by placing suggestions on search engine response pages, increasing the flow of visitors to the site, expanding service regions, and generating more sales leads. Show less

    • Brazil
    • Spectator Sports
    • 1 - 100 Employee
    • Diretora de Recursos Humanos
      • Jul 2012 - Dec 2012

      A Associação Atlética Acadêmica de Administração, Atlética ADM, é um órgão desportivo destinado a todos os acadêmicos do Curso de Ciências da Administração da Universidade Federal de Santa Catarina que presa pela a qualidade de vida, difundindo a prática desportiva e a integração entre os graduandos. Além de participar da associação desde sua fundação, contribui para garantir que os objetivos da Atlética fossem alcançados fazendo com que membros, mesmo sempre remuneração, se mantivessem motivados e capacitados através de um bom trabalho de treinamento, palestras e campanhas de incentivo. Como diretora de Recursos Humanos fui responsável por gerenciar os membros através do Controle de Presença de membros, Avaliação de Desempenho, organizar os Treinamentos de Capacitação, Feedbacks 360º (que já realizava na empresa Junior), Processo Seletivo, mediar relação professores e membros, entre outras tarefas da área de Recursos Humanos. Show less

    • Brazil
    • Higher Education
    • 500 - 600 Employee
    • Assistente Administrativa
      • Jan 2012 - Dec 2012

      Na Secretaria de Pós-Graduação da UFSC tive minha primeira experiência de trabalho. Realizava serviços administrativos como: redação de texto e e-mails oficiais, atendimento aos docentes e aos discentes, arquivamento de documentos, auxilio no almoxarifado, administração de emissão de licitações, compra de passagens e hospedagem para docentes e discentes, controle de estoques, iniciação de planejamento estratégico da área e organização de eventos acadêmicos. Trabalhar na Universidade Federal de Santa Catarina me ofereceu a oportunidade de compreender o funcionamento de uma organização pública no Brasil. Show less

    • Brazil
    • Business Consulting and Services
    • 1 - 100 Employee
    • Analista de Recursos Humanos
      • Mar 2011 - Jul 2011

      Foi enriquecedora a experiência que tive na empresa júnior do Centro Sócio Econômico da UFSC - Ação Junior, há mais de 22 anos oferece soluções de consultorias para pequenas e médias empresas. Na minha participação na área de Recursos Humanos tive a oportunidade de auxiliar a empresa em atividades de recrutamento, avaliação de desempenho dos colegas de trabalho, controle de presença, entre outras atividade de gestão de pessoas. Foi enriquecedora a experiência que tive na empresa júnior do Centro Sócio Econômico da UFSC - Ação Junior, há mais de 22 anos oferece soluções de consultorias para pequenas e médias empresas. Na minha participação na área de Recursos Humanos tive a oportunidade de auxiliar a empresa em atividades de recrutamento, avaliação de desempenho dos colegas de trabalho, controle de presença, entre outras atividade de gestão de pessoas.

Education

  • Universidade de São Paulo
    Master of Marketing - MBA, Marketing
    2018 - 2019
  • Universidade de Santa Catarina
    Bachelor of Business Administration, Administração
    2011 - 2016
  • Swinburne University of Technology
    Bachelor of Business Administration (BBA), Business Administration and Marketing
    2015 - 2015

Community

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