Astrid Herrera
Administrative and Finance Manager at LEN INGENIERIA- Claim this Profile
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Bio
Experience
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LEN INGENIERIA
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Chile
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Civil Engineering
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100 - 200 Employee
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Administrative and Finance Manager
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Oct 2022 - Present
Responsible for leading a multidisciplinary team, highly committed and motivated, which safeguards the financial assets of the company and supports the proper functioning of all the Business Divisions in LEN. Responsible for leading a multidisciplinary team, highly committed and motivated, which safeguards the financial assets of the company and supports the proper functioning of all the Business Divisions in LEN.
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Help Chile Oficial
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Chile
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Hospitals and Health Care
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1 - 100 Employee
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Marketing and Communications Chief
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May 2019 - Sep 2022
Responsible por leading the launch of social networks for the brand. I developed digital marketing strategies to generate leads and increase ecommerce flow. Implemented online & offline campaigns to reposition the brand. Responsible por leading the launch of social networks for the brand. I developed digital marketing strategies to generate leads and increase ecommerce flow. Implemented online & offline campaigns to reposition the brand.
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Millicom (Tigo)
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Luxembourg
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Telecommunications
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700 & Above Employee
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Customer Experience & churn chief / VAS Chief - Mobile
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Aug 2015 - Jul 2017
Responsible for the strategic development and implementation of new products. Achievements: • Launching and restructuring of mobile advertisement products. • Revenue increase in entertainment and mobile advertising products (Over expected target). • Creation and launching of new value-added services based on customer’s needs. • Payment processes improvements with content providers (Relationship enhancement). • Restructuring and relaunching of new mobile advertisement catalog (sales increase). • Decrease in postpaid churn by 1% (revenue increase). • Improvements in collection, renewals and recovery campaigns. • Launching and leadership in churn committees to achieve compliance with initiatives. • Creation of Customer Journey initiatives for roaming consumers. Show less
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Citi
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United States
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Financial Services
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700 & Above Employee
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Information System Manager/Sales Manager – Telesales
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Aug 2011 - Aug 2015
Responsible for databases and data analysis of the Sales area / Responsible for the strategy and leadership of Sales Teams. Achievements: • Efficiency increase due to process improvements. • Contact rates increases and product acceptance improvement by strategic segmentation. • Revenue sales KPIs increase and over target. • Creation and implementation of new control techniques to ensure KPIs. • Strategies, campaign and promotions development to increase sales. • Implementation of incentive program campaigns to increase productivity in sales force • Over achievement on sales goals and KPIs. Show less
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Avianca Group
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Airlines and Aviation
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700 & Above Employee
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Product Analyst
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Jan 2008 - Aug 2011
Responsible for development, analysis and launching of products. Achievement: • Leadership on AVTA merger to increase sales and optimize costs. • Creation and implementation of results reports, dashboards and presentations. • Training of regional sales force (North, central and south America). • KPIs over achievements for each product. • Launching of new products, routes and clients in teamwork with sales force. Responsible for development, analysis and launching of products. Achievement: • Leadership on AVTA merger to increase sales and optimize costs. • Creation and implementation of results reports, dashboards and presentations. • Training of regional sales force (North, central and south America). • KPIs over achievements for each product. • Launching of new products, routes and clients in teamwork with sales force.
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Education
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Universidad Adolfo Ibáñez
Master of Business Administration - MBA -
INCAE Business School
Programa, Project Management -
ESEN
Licenciatura, Business/Managerial Economics