Sebastian Ruiz

Digital Marketer at Tribu | Marketing + Advertising + Graphic Design
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Contact Information
us****@****om
(386) 825-5501
Location
San Antonio, Texas Metropolitan Area

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketer
      • May 2022 - Present

  • Three Pines Hospitality Group
    • Ogunquit, Maine, United States
    • Digital Marketing Specialist / Photographer
      • May 2021 - Sep 2021

      • In charge of all social media pages; created, curated, and managed all content such as images, videos, and written. • Demonstrated a strong ability to identify and solve problems; resulting in increased social media following by 25%. • Developed marketing campaigns and restaurant specials utilizing Canva and Adobe Creative Suite. Prepared images for resizing, cleaned surfaces, removed imperfections, color corrected, removed duplicates, and named files. • Intermediate digital photography skills: camera and lens basics, general use of imaging software, lighting basics, good composition, color correction, and Photoshop skills. Show less

  • Carbon Luxx
    • United States
    • Ecommerce Specialist
      • Jun 2020 - May 2021

      • Researched market competitors and industry trends to identify potential new products. • Formulated a comprehensive business plan complete with clear and actionable sales goals and targets. • Analyzed ad traffic metrics, created solutions, and increased conversions optimizing Facebook Ad and email campaigns. • Generated store conversion rate of 2.44% by the second quarter of store launch; half of total sales using Facebook Ads. • Used a/b and multivariate testing to improve site conversion, web traffic and customer engagement: within 6 months produced average ROAS of 2 and CPC of $0.85 through Facebook • Created and implemented social media posts to boost organic customer engagement and conversions. • Designed backend of the website through Shopify ensuring a desktop and mobile user-friendly experience. • Hired and trained virtual assistants to ensure timely order fulfillments and maintain customer satisfaction. Show less

  • HSR TRANSPORT
    • San Antonio, Texas, United States
    • Website Developer & Copywriter
      • Dec 2020 - Feb 2021

      •Developed a dynamic interactive website to ensure high traffic and page views along with a user-friendly experience. •Collaborated with client to create a theme for their website consistent with company’s mission and values. •Composed informative description of services to convey a clear understanding of business intentions. •Consulted with client to define the company’s Mission, Vision, and Core Values to develop brand image. •Developed a dynamic interactive website to ensure high traffic and page views along with a user-friendly experience. •Collaborated with client to create a theme for their website consistent with company’s mission and values. •Composed informative description of services to convey a clear understanding of business intentions. •Consulted with client to define the company’s Mission, Vision, and Core Values to develop brand image.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Intern Digital Marketing Strategist
      • Oct 2019 - Apr 2020

      • Identified needs and new opportunities to increase brand awareness • Optimized Google Adwords and Facebook campaigns • Analyzed web traffic metrics and suggest solutions to boost web presence • Created brand guidelines and social media strategies to ensure brand consistency • Identified needs and new opportunities to increase brand awareness • Optimized Google Adwords and Facebook campaigns • Analyzed web traffic metrics and suggest solutions to boost web presence • Created brand guidelines and social media strategies to ensure brand consistency

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Server
      • Oct 2018 - Mar 2019

      • Efficiently providing quick and efficient service • Contributed approximately $1,000 in revenue during daily shifts • Catered over 40 customers during daily shifts • Trained new employees on the entire workflow process • Efficiently providing quick and efficient service • Contributed approximately $1,000 in revenue during daily shifts • Catered over 40 customers during daily shifts • Trained new employees on the entire workflow process

    • United States
    • Restaurants
    • 700 & Above Employee
    • Server Assistant
      • Jan 2017 - Aug 2017

    • United States
    • 200 - 300 Employee
    • Customer Service Assistant
      • Jan 2016 - Oct 2016

      • Organized over 100 carts in the parking area to ensure customer safety • Managed baggage area for over 5 different checkout lanes • Organized over 100 carts in the parking area to ensure customer safety • Managed baggage area for over 5 different checkout lanes

Education

  • The University of Texas at San Antonio
    Bachelor of Business Administration - BBA, Marketing
    2016 - 2020

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