Experience

automätik

• United States
• Professional Training and Coaching
• 1 - 100 Employee

• Automotive Facilitator

  • Feb 2019 - Present

  As part of in-dealership training, requirements include: Managing administrative responsibilities, such as dealer communication, expense reports, and travel accommodations, assisting with set up and break down of training assets, and facilitating training sessions in accordance with company standards. Additional requirements include staying current on product knowledge for training vehicle and competitive vehicles and ensuring accuracy of information, as well as provide top-quality customer service to dealership personnel.



EventLink LLC

• United States
• Advertising Services
• 100 - 200 Employee

• Drive Instructor/Product Specialist

  • Jul 2018 - Present

  I was a drive instructor for the Find New Roads Experience by Chevy, a five-city dealership and salesperson training tour from July through October 2021. As part of the Chevy Bolt EUV street drive team, I led a group of three vehicles to experience the Super Cruise hands-free driving technology on compatible interstate and highway systems. I guided them through the street drive and technology, as well as answered questions. In the span of five cities, our team covered over 48,000 miles of compatible roads.As a product specialist, responsibilities include learning product, communicating the brand message, demonstrating vehicle features and explaining benefits, answering questions and collecting feedback, and setup and strike of event space.



Multiple Automotive Manufacturers

• Event Manager

  • Aug 2012 - Present

  Main responsibilities are to serve as liaison between client and marketing agency, drive commercial van and trailer to transport event materials, survey area to determine best setup position, and managing a team of six or more promo specialists and product specialists. Other responsibilities include enticing consumers to interact with vehicles, educating consumers about product line and answering questions, recording consumer feedback, and taking event photos. I also manage inventory and complete post-event and expense reports. Brands include Cadillac, Buick and GMC, and Mazda.

• Automotive Product Specialist/Right Seat Driver

  • Aug 2010 - Present

  As a product specialist and right seat driver, I've worked hundreds of events covering everything from music to sports. Responsibilities: Encourage consumer interaction with vehicles using a no-pressure, friendly approach; provide vehicle walkarounds and/or test drives; answer questions, assist with setup and teardown of event assets, record consumer comments; maintain vehicles' appearance and vehicle inspection. Brands represented include Audi, Cadillac, Chevy, Ford, FIAT, Kia, Lincoln, Mazda, Chrysler, Buick, GMC, Jeep and Dodge.



DriveShopUSA

• United States
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• KIA Right Seat Driver

  • Sep 2017 - Mar 2018

  As part of the national auto show ride and drive program for KIA, I toured the country with the KIA fleet, including vehicles such as the Soul, Cadenza, Optima, Sedona, Sorento, Sportage, Niro Hybrid, Rio5, Forte, and the all-new Stinger GT2 AWD.Responsibilities included the set up and break down of all event elements, prepping and inspecting vehicles for damages, conducting vehicle walkarounds and answering questions, ensuring drivers operated vehicle in a safe, controlled manner and obeyed all local traffic laws, logging test drives and recording consumer feedback, and assisting with post-test drive surveys.

• KIA Stinger Product Specialist

  • Oct 2017 - Jan 2018

  This was a mall program for the all-new 2018 KIA Stinger, executed at North Point Mall in Alpharetta, GA. It was a marketing effort to create excitement and interest and produce potential sales leads to dealerships.Responsibilities for this program included the load in of the Stinger, assembling and setting up event elements, conducting vehicle walkarounds and answering questions, collecting consumer feedback and information for vehicle updates and dealership communication, managing premium inventory, and ensuring vehicle's appearance was maintained.



Audi of America

• United States
• Automotive
• 700 & Above Employee

• Audi Product Specialist

  • Sep 2012 - Aug 2016

  As part of the Audi of America national auto show circuit, I had the opportunity to build Audi brand loyalty. There was an emphasis on Kundenbegeisterung, which in German means "creating customer delight." For Audi of America, it means "creating Audi fans." Its purpose was to increase customer satisfaction by establishing personal connections. As a result, Audi of America achieved record sales year over year during my time as a product specialist, and it was an honor to be a part of that success story.Responsibilties: Enticed consumers to interact with vehicles, explained features and benefits of Audi product line and ownership experience to consumers and answered questions, provided vehicle walkarounds and obtained consumer feedback on vehicles. I also sent consumers vehicle e-brochures upon request and "hot leads" in for immediate follow-up. Taking event photos and completing post-show and event/expense reports were required.



AMCI Global

• Motor Vehicle Manufacturing
• 100 - 200 Employee

• Porsche Drive Coach

  • Jun 2016 - Jun 2016

  This was a product launch for the all-new 718 Boxster and Cayman and held at the Porsche Experience Center in Atlanta, GA. A corporate event, sales associates, OPD execs and other staff were invited to test drive the vehicles on the track and on the road. Responsibilities included inspecting vehicles before and after event, greeting guests and providing background for the day's event, set up and break down of all event elements, and instructing guests on vehicle dynamics and proper handling. I also assisted with vehicle placement.



AMCI Global

• Motor Vehicle Manufacturing
• 100 - 200 Employee

• Lincoln Pro Driver

  • May 2015 - Nov 2015

  As part of the Lincoln Luxury Tour, we provided a concierge-level, test drive experience to guests. Vehicles included the MKZ, MKC, MKS, and Navigator. We surpassed the test drive goal of 75,000, providing 78,718 test drives, as well as reaching the drive objectives for all regions.Responsibilities included the set up and break down of all event assets, the inspection of vehicles for damages, line control, ensuring drivers operated vehicles in a safe, controlled manner and obeyed all local traffic laws, communicating brand message and providing vehicle walkarounds.



Porsche Cars North America

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Porsche Driver's Selection Manager

  • Jul 2014 - Jul 2014

  Porsche World Roadshow provided Porsche enthusiasts and their guests the opportunity to test drive Porsche vehicles on the track, including autocross, lead and follow and hot laps. Vehicles included the Panamera, Macan, Cayman, Boxster, and 911 variants.Responsibilities included assisting with tent construction/deconstruction and set up/break down of display elements, ensuring kiosk setup and visual merchandising met Porsche’s guidelines; overseeing merchandise sales, managing inventory and resolving sales and inventory discrepancies. I also implemented incentives to drive sales, ensured transactions were handled in an efficient, timely manner, and provided top quality customer service and sales techniques to PWRS attendees.



FCA Fiat Chrysler Automobiles

• United Kingdom
• Motor Vehicle Manufacturing
• 700 & Above Employee

• FIAT Street Team Tour

  • May 2014 - Jul 2014

  As part of the FIAT Street Team, we spread the FIAT message guerrilla-style and by partnering with local businesses for special events. Responsibilities included finding locations and/or events with heavy consumer foot traffic to increase brand awareness and deliver key FIAT brand messaging; inviting consumers to explore vehicles in a fun, no-pressure environment, providing vehicle demonstrations, and collecting potential leads for area dealerships. I also helped organize premiums and event supplies.



General Motors

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Product Specialist

  • Jan 2014 - Jan 2014

  Responsibilities included the set up and break down of all event assets, maintaining vehicles’ appearance, enticing consumers to interact with vehicles, explaining the features and benefits of GMC product line to consumers and answered questions, and recording consumer feedback. Responsibilities included the set up and break down of all event assets, maintaining vehicles’ appearance, enticing consumers to interact with vehicles, explaining the features and benefits of GMC product line to consumers and answered questions, and recording consumer feedback.



General Motors

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Chevy Product Specialist/In-Vehicle Host

  • Feb 2012 - Aug 2013

  As part of the Chevy Bolt-On Tour, we brought the test drive experience to many events and shows in the southeast region. Vehicles included the Camaro, Cruze, Equinox, Malibu, Silverado, Volt, Traverse, and Spark.Responsibilities: Performed pre-event and post-event inspections on the vehicles, drove program vehicles to event/show locations, assisted with event set up and break down, facilitated lead generation, and maintained test drive log sheet. I also obtained consumer feedback, explained features and benefits of the Chevy product line to consumers and answered questions, provided vehicle walkarounds and maintained vehicles’ appearance.

• Cadillac Product Specialist/Right Seat Driver

  • Sep 2011 - Apr 2012

  National Auto Show:Responsibilities: Enticed consumers to interact with vehicles, explained features and benefits of Cadillac product line to consumers and answered questions, provided vehicle walkarounds, obtained consumer feedback on vehicles, and lead generation.National Auto Show Ride and Drive:Responsibilities: Assisted with setup and breakdown of event assets, ensured drivers adhered to traffic laws and drove vehicles in safe manner, communicated brand message, answered product questions, logged drives and maintained vehicles' appearance.

• Buick Product Specialist

  • Dec 2010 - Aug 2011

  Responsibilities: Enticed consumers to interact with vehicles and explained features and benefits of Buick product line to consumers and answered questions. Also provided vehicle walkarounds and obtained consumer feedback on vehicles.



Ford Motor Company

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Lincoln Product Specialist/In-Vehicle Host

  • Sep 2012 - Oct 2012

  This was the vehicle launch for the all-new, 2013 Lincoln MKZ and we toured the country delivering a concierge-level test drive experience.Responsibilities: Performed vehicle inspections, maintained vehicle’s appearance and followed vehicle service schedule. I also explained the MKZ's features and benefits and answered consumers’ inquiries, as well as provided concierge-level service for test drives and dinner events. Administrative tasks included completing event/expense reports and booking hotel accommodations.