Experience

Attentive

• United States
• Advertising Services
• 700 & Above Employee

• Customer Advisory Board Member

  • Jun 2023 - Present

  Attentive’s Client Advisory Board (CAB) is an exclusive forum that brings together top marketing leaders to shape the future of digital marketing and the SMS channel. As a CAB member, we discuss best practices, provide direct product feedback to Attentive's leadership team, and propose ways Attentive can improve to better suit customers’ needs, having a direct impact on the company’s product roadmap.



KILLSTAR

• United Kingdom
• Retail Apparel and Fashion
• 1 - 100 Employee

• Email Marketing Manager

  • Jan 2023 - Present



OddBalls Apparel LTD

• United Kingdom
• Retail Apparel and Fashion
• 1 - 100 Employee

• Email Marketing Manager

  • May 2020 - Jan 2023

  Newcastle upon Tyne, England, United Kingdom



SaleCycle

• United Kingdom
• Software Development
• 100 - 200 Employee

• Customer Marketing Manager

  • Sep 2018 - Mar 2020

  Houghton le Spring, Tyne and Wear, United Kingdom As Customer Marketing Manager, my main responsibilities included looking after all marketing collateral that targets our clients, including upsell & retention campaigns, client onboarding, case studies/testimonials, and feature one-pagers & presentations. I also supported the global Account Management teams with any supporting documents needed to help them communicate our features effectively, and was responsible for the client gifting program.



Pink Boutique Ltd

• United Kingdom
• Retail
• 1 - 100 Employee

• Email and Loyalty Marketing Executive

  • Aug 2017 - Aug 2018

  Newcastle upon Tyne, United Kingdom In this role, I managed the end-to-end functionality, design, dispatch, and reporting of all email campaigns - both newsletters and automated. This included the initial email planning and selection of data segments depending on business requirements, through to email concept, design, and generation. I was also responsible for the email build, testing and dispatch, and the analytics and reporting of email performance. I love to be creative, and having ownership of the email channel… Show more In this role, I managed the end-to-end functionality, design, dispatch, and reporting of all email campaigns - both newsletters and automated. This included the initial email planning and selection of data segments depending on business requirements, through to email concept, design, and generation. I was also responsible for the email build, testing and dispatch, and the analytics and reporting of email performance. I love to be creative, and having ownership of the email channel allowed me to try out new templates and trial offers. I managed the changeover to a new email provider which saw an increase in email results including open, click and conversion rates. I also adapted our email channel and data to be fully GDPR compliant. Show less



Parkdean Resorts

• United Kingdom
• Travel Arrangements
• 700 & Above Employee

• Email Marketing Assistant

  • Jan 2015 - Aug 2017

  Newcastle upon Tyne, United Kingdom At Parkdean Resorts I worked in an end-to-end creative role and was responsible for the design, production, dispatch and review of all holiday sales marketing email campaigns. I was responsible for the first merged-brand launch campaigns, which were hugely successful and a real highlight for my email marketing career.



durhamlane

• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• Marketing and Office Manager

  • Apr 2014 - Dec 2014

  Newcastle upon Tyne, United Kingdom As the Marketing and Office Manager, I was responsible for the on and offline presence of the company and ensure all aspects of durhamlane are promoted efficiently. I also managed the day to day functioning of the office and building, providing a supportive role. My duties within this role include: • Oversee the on and offline presence of the company • Data research, entry and formatting • Document template/form creation and branding guardian • Creating secure filing systems and… Show more As the Marketing and Office Manager, I was responsible for the on and offline presence of the company and ensure all aspects of durhamlane are promoted efficiently. I also managed the day to day functioning of the office and building, providing a supportive role. My duties within this role include: • Oversee the on and offline presence of the company • Data research, entry and formatting • Document template/form creation and branding guardian • Creating secure filing systems and carrying out other administrative tasks • Copywriting and publishing of content to websites and social media • Regularly revise company website to include up-to-date information, branding and blogs • Provide office supplies and support including front of house duties • Undertake regular business intelligence reports and market research on behalf of a client

• PA to Managing Partners and Administrative Assistant

  • Nov 2013 - Apr 2014

  Newcastle upon Tyne, United Kingdom Duties within this role included: • Creation and management of electronic filing • Supporting colleagues wherever needed • Running an effective and efficient office • Data research and collation • Email campaign creation and sending • Booking travel for the Managing Partners



OnTrac Ltd

• United Kingdom
• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing Consultant

  • Apr 2014 - Jun 2014

  Gateshead, United Kingdom On:trac is an IT Solutions company with experience in both the Private and Public sectors including Rail, Construction, Manufacturing, Energy and Local Government. They provide a full spectrum of Consultancy, Development, and IT Support Services forming part or all of the delivery lifecycle. My responsibilities while working with this client included overseeing the marketing within On:trac, including writing blogs and keeping social channels up-to-date, and ensuring there was a strong… Show more On:trac is an IT Solutions company with experience in both the Private and Public sectors including Rail, Construction, Manufacturing, Energy and Local Government. They provide a full spectrum of Consultancy, Development, and IT Support Services forming part or all of the delivery lifecycle. My responsibilities while working with this client included overseeing the marketing within On:trac, including writing blogs and keeping social channels up-to-date, and ensuring there was a strong online presence while promoting the company effectively. Show less



Travelex

• United Kingdom
• Financial Services
• 700 & Above Employee

• Travel Money Advisor

  • Jun 2012 - Nov 2013

  Newcastle upon Tyne, United Kingdom My responsibilities within this role included: • Scanning, faxing and controlling documents • Safeguarding sensitive and confidential data • Providing excellent levels of customer service via variety of mediums • Maintaining and promoting seasonal branding campaigns • Handling large cash sums on a daily basis



Dewhirst Impressions

• Retail Sales Advisor

  • Sep 2008 - Jan 2012

  Ashington, United Kingdom A brief outline of duties included: • Delivering exceptional standards of customer service • All aspects of general retail and administrative work • Visual merchandising depending on latest fashions