Jennifer Poole

Technical Editor and Communications Specialist at Edgesource Corporation
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Contact Information
us****@****om
(386) 825-5501
Location
Fairfax County, Virginia, United States, US

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Experience

    • United States
    • Information Technology & Services
    • 1 - 100 Employee
    • Technical Editor and Communications Specialist
      • Mar 2022 - Present

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Technical Editor and Writer
      • Nov 2021 - Mar 2022

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Technical Editor and Writer
      • Jun 2020 - Nov 2021

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Technical Editor and Communications Specialist
      • Apr 2019 - Jun 2020

      Provided editorial, publishing, and communications support to the Federal Highway Administration's Turner-Fairbank Highway Research Center. Provided editorial, publishing, and communications support to the Federal Highway Administration's Turner-Fairbank Highway Research Center.

    • Writing and Editing
    • 200 - 300 Employee
    • Freelance Writer and Editor
      • May 2018 - Apr 2019

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Editor
      • Mar 2017 - May 2018

      • Wrote monthly features, articles, four columns, and editor’s note for print issues with a circulation of 75,000• Edited all print and web content – submitted articles, ads, guides, columns, newsletters, and other material• Communicated with freelance writers regarding edits and deadlines• Created eye-catching cover titles and titles for all submitted articles• Won two awards from Parenting Media Association for best headlines and cover titles• Planned the monthly editorial calendar• Provided engaging content for newsletter and social media• Managed giveaways and other special projects• Communicated with PR firms, companies, and publishers for products and books to review• Interviewed experts and individuals for articles• Managed magazine layout and work with designer to ensure accuracy of content• Prepared articles for web using SEO keywords• Communicated with sales staff for advertising themes to promote

    • Founder and Owner
      • 2011 - 2016

      Developed an FDA-compliant niche food product for sale in local food stores and online. Wrote press releases that garnered the attention of a producer of a nationally televised show, distributors, editors of gourmet food magazines and the grocery industry’s leading trade publication, which featured it in their new product showcase. Also published in food magazines.Other: Performed industry and market research; trademarked and registered product with GS1 U.P.C. bar code; negotiated wholesale cost of ingredients, packaging, labels, and equipment from distributors, importers, and manufacturers; set pricing; created logo, label design with full nutritional panel, ads, and marketing collateral; developed marketing strategy and budget; created website using SEO/SEM; developed e-commerce logistics; established social media and online presence by engaging conversation on targeted blogs and forums; utilized Google Analytics and conversion tracking to optimize search, PPC ads, articles, blog posts, and press releases for maximum CTR.

    • Freelance Writer and Editor
      • 2009 - 2011

    • Freelance Graphic Designer and Editor
      • 2002 - 2008

      Managed print and web projects. Wrote and edited marketing collateral. Managed print and web projects. Wrote and edited marketing collateral.

    • Truck Transportation
    • 500 - 600 Employee
    • Web Producer
      • 2000 - 2002

    • Art Director
      • 1997 - 1999

    • Software Development
    • Graphic Designer
      • 1995 - 1997

Education

  • University of California, Berkeley
    Professional Sequence in Editing Certificate, 4.0
    -
  • West Virginia University
    B.S. Journalism, Minor in Psychology
    -

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