Molly Grimm
VP, Director, Account Services at STIR Advertising & Integrated Messaging- Claim this Profile
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Bio
Jen Garber
Molly is charming to say the least. I recall I had the pleasure of meeting her before she started with sO2 Digital and I was immediately impressed by her breadth of knowledge of everything digital, her positive attitude, and her sense of humor. She jumped into her role as an Account Manager as a team player, absorbing everything that was thrown her way, and took each new challenge on, with the perspective of seeing how she could learn from it and continue to grow her own knowledge and skills. I work closely with her as she is now a Team Lead with one of our large media partners and I am continually impressed with her ability to support her clients in their understanding of our products and services. In the off chance that Molly doesn’t have an answer, she takes the initiative to find a solution that best supports her client in the results they are seeking.
Kreighton Stokely
When I started with sO2, I was being groomed to take over Molly’s accounts before she left for maternity leave. Her and I shared a lot of the responsibility until the time came. During that time, I learned how 1) organized she was.. which made my job much easier, 2) how well she composed herself under pressure, 3) how well she managed the relationships with each market. I felt like I had big shoes to fill after the transition. Since being back from leave, she’s definitely proven what an asset she is to the company, especially after taking on a media partner alone, and has done it with grace.
Jen Garber
Molly is charming to say the least. I recall I had the pleasure of meeting her before she started with sO2 Digital and I was immediately impressed by her breadth of knowledge of everything digital, her positive attitude, and her sense of humor. She jumped into her role as an Account Manager as a team player, absorbing everything that was thrown her way, and took each new challenge on, with the perspective of seeing how she could learn from it and continue to grow her own knowledge and skills. I work closely with her as she is now a Team Lead with one of our large media partners and I am continually impressed with her ability to support her clients in their understanding of our products and services. In the off chance that Molly doesn’t have an answer, she takes the initiative to find a solution that best supports her client in the results they are seeking.
Kreighton Stokely
When I started with sO2, I was being groomed to take over Molly’s accounts before she left for maternity leave. Her and I shared a lot of the responsibility until the time came. During that time, I learned how 1) organized she was.. which made my job much easier, 2) how well she composed herself under pressure, 3) how well she managed the relationships with each market. I felt like I had big shoes to fill after the transition. Since being back from leave, she’s definitely proven what an asset she is to the company, especially after taking on a media partner alone, and has done it with grace.
Jen Garber
Molly is charming to say the least. I recall I had the pleasure of meeting her before she started with sO2 Digital and I was immediately impressed by her breadth of knowledge of everything digital, her positive attitude, and her sense of humor. She jumped into her role as an Account Manager as a team player, absorbing everything that was thrown her way, and took each new challenge on, with the perspective of seeing how she could learn from it and continue to grow her own knowledge and skills. I work closely with her as she is now a Team Lead with one of our large media partners and I am continually impressed with her ability to support her clients in their understanding of our products and services. In the off chance that Molly doesn’t have an answer, she takes the initiative to find a solution that best supports her client in the results they are seeking.
Kreighton Stokely
When I started with sO2, I was being groomed to take over Molly’s accounts before she left for maternity leave. Her and I shared a lot of the responsibility until the time came. During that time, I learned how 1) organized she was.. which made my job much easier, 2) how well she composed herself under pressure, 3) how well she managed the relationships with each market. I felt like I had big shoes to fill after the transition. Since being back from leave, she’s definitely proven what an asset she is to the company, especially after taking on a media partner alone, and has done it with grace.
Jen Garber
Molly is charming to say the least. I recall I had the pleasure of meeting her before she started with sO2 Digital and I was immediately impressed by her breadth of knowledge of everything digital, her positive attitude, and her sense of humor. She jumped into her role as an Account Manager as a team player, absorbing everything that was thrown her way, and took each new challenge on, with the perspective of seeing how she could learn from it and continue to grow her own knowledge and skills. I work closely with her as she is now a Team Lead with one of our large media partners and I am continually impressed with her ability to support her clients in their understanding of our products and services. In the off chance that Molly doesn’t have an answer, she takes the initiative to find a solution that best supports her client in the results they are seeking.
Kreighton Stokely
When I started with sO2, I was being groomed to take over Molly’s accounts before she left for maternity leave. Her and I shared a lot of the responsibility until the time came. During that time, I learned how 1) organized she was.. which made my job much easier, 2) how well she composed herself under pressure, 3) how well she managed the relationships with each market. I felt like I had big shoes to fill after the transition. Since being back from leave, she’s definitely proven what an asset she is to the company, especially after taking on a media partner alone, and has done it with grace.
Credentials
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Academy for Ads
GoogleJan, 2015- Nov, 2024 -
Google Ads Search Certification
GoogleJun, 2019- Nov, 2024 -
Advanced Digital Media Course
Local Media AssociationAug, 2015- Nov, 2024
Experience
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STIR Advertising & Integrated Messaging
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United States
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Advertising Services
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1 - 100 Employee
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VP, Director, Account Services
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Jun 2023 - Present
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Gray Television
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Broadcast Media Production and Distribution
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700 & Above Employee
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Manager, Premier Accounts - Digital Sales
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Feb 2020 - May 2023
Leader of Gray Digital Media's Premier Account Team. We work with Gray's most prominent clients in the digital space. Managing over $1.5M in monthly revenue. Gray Digital Media's Premier Accounts Team prides itself on unrivaled excellence and attention to detail. Our pre-launch research, data analysis, and strategic vision allow us to execute one-of-a-kind campaigns for some of the most well-known companies. Our ability to scale and deliver is proven by favorable results repeatedly. In addition, we have worked tirelessly to help companies attract new members and leverage their stories for brand growth. Working directly with our Premier Accounts Team means nothing is overlooked, from the minor details to the big picture items that matter most. This team is hyper-focused on going above and beyond, from developing custom reporting, continued campaign optimization, and workflow oversight. An expert team directs your campaign from start to finish. Going above and beyond to create a memorable client experience. Show less
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Rochester Mom
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Rochester, Minnesota Area
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Social Media Strategist
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Jun 2019 - Jun 2022
Curate the Rochester MN Mom's Blog Social Media presence on Instagram. Daily, weekly, and monthly content creation. Buildout of the monthly posting schedule. Post daily to Instagram Stories focused on each day's communication goal. Drive traffic to the RMMB blog. Work with the owner on branded content deliverables. @rochester_mom > > > now @rochester_local Curate the Rochester MN Mom's Blog Social Media presence on Instagram. Daily, weekly, and monthly content creation. Buildout of the monthly posting schedule. Post daily to Instagram Stories focused on each day's communication goal. Drive traffic to the RMMB blog. Work with the owner on branded content deliverables. @rochester_mom > > > now @rochester_local
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Supplemental Oxygen Digital
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Director of Client Success
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Nov 2019 - Feb 2020
Manage agency relationships between media partners and sO2 Digital with the highest level of white-glove service. Daily communication with clients via email, text, and phone calls. Collect and analyze campaign data traffic metrics based on the needs of the client's campaign. Participate in the development of online marketing strategy. Work closely with the Ad Operations team to ensure that online marketing initiatives, such as Google Ads, People-Based Remarketing, Targeted Email, and Videos, are correctly executed and achieve the client's desired KPIs. Work with Ad Operations and station contacts to improve processes and workflow to be an easy partner. Train market contacts on sO2’s product suite and provide ongoing digital training and knowledge. Quickly put out fires, solve problems and say "Yes!". Show less
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Account Manager - Team Lead - sO2
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Nov 2018 - Nov 2019
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Account Manager
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Jan 2017 - Nov 2018
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Oracle
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Application Sales
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Mar 2016 - Jan 2017
CX and Marketing Automation Contact new and existing customers to discuss their marketing automation needs and explain how the Oracle Marketing Suite could meet them. Identify prospective customers by using business directories, following leads from existing clients, and prospecting via phone calls, email, and LinkedIn. Quote prices, credit terms, or other bid specifications. Prepare sales contracts for orders obtained, and submit orders for processing. Follow up throughout the sales cycle to ensure customer success. Show less
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Quincy Media
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Digital Sales Manager - KTTC
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Apr 2013 - Mar 2016
I sold digital platforms, including desktop, mobile, in-app, SMS messaging, pre-roll, sponsorship, and content opportunities. Trained Account Executives on digital products and the best process for digital sales. Determined product rates and availability through forecasting. Prepared individual AE budgets and fiscal television station budgets. Meet and exceeded the monthly and yearly budgets. I sold digital platforms, including desktop, mobile, in-app, SMS messaging, pre-roll, sponsorship, and content opportunities. Trained Account Executives on digital products and the best process for digital sales. Determined product rates and availability through forecasting. Prepared individual AE budgets and fiscal television station budgets. Meet and exceeded the monthly and yearly budgets.
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About Face Beauty, Inc.
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Rochester, Minnesota Area
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Sales + Marketing Consultant
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Jul 2012 - Apr 2013
Created all marketing collateral for About Face. Content creation for About Face online channels, including blog, website, Pinterest, Facebook, and Instagram. Planned all About Face events. Answer customers' questions about merchandise and advise customers on merchandise selection. Requisition merchandise from suppliers based on available space, merchandise on hand, customer demand, or advertised specials. Created all marketing collateral for About Face. Content creation for About Face online channels, including blog, website, Pinterest, Facebook, and Instagram. Planned all About Face events. Answer customers' questions about merchandise and advise customers on merchandise selection. Requisition merchandise from suppliers based on available space, merchandise on hand, customer demand, or advertised specials.
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markit - Your Marketing Dept.
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Rochester, Minnesota Area
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Project + Client Manager
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Sep 2011 - Jul 2012
Seek and provide information to help companies determine their position in the marketplace. Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand. Forecast and track marketing and sales trends, to help effectively rebrand clients and place media buys. Develop and implement procedures for identifying advertising needs. Manage all client contact. Seek and provide information to help companies determine their position in the marketplace. Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand. Forecast and track marketing and sales trends, to help effectively rebrand clients and place media buys. Develop and implement procedures for identifying advertising needs. Manage all client contact.
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Midwest Family Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Advertising Sales Representative
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Jun 2010 - Mar 2011
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Baird
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United States
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Financial Services
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700 & Above Employee
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Project Services Assistant
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Oct 2009 - Jun 2010
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Education
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2005 - 2009
Arizona State University
BA, English and Communications -
2001 - 2005
Whitefish Bay High School
Community
