Experience

BPR Medical

• United Kingdom
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Jul 2021 - Present



Shapemaster Global Ltd

• United Kingdom
• Wellness and Fitness Services
• 1 - 100 Employee

• Marketing Manager

  • Aug 2012 - Jun 2021

  Shapemaster are a UK manufacturer of power assisted exercise equipment, suitable for older adults and those living with various long term health conditions including; Osteoarthritis, MS, Fibromyalgia, Acquired Brain Injury, Stroke, Parkinsons and many other neurological and musculoskeletal conditions.Shapemaster equipment can be found in many leisure, therapy and rehabilitation centres throughout the UK and Europe. Shapemaster are a UK manufacturer of power assisted exercise equipment, suitable for older adults and those living with various long term health conditions including; Osteoarthritis, MS, Fibromyalgia, Acquired Brain Injury, Stroke, Parkinsons and many other neurological and musculoskeletal conditions.Shapemaster equipment can be found in many leisure, therapy and rehabilitation centres throughout the UK and Europe.



Trulife

• Ireland
• Medical Equipment Manufacturing
• 100 - 200 Employee

• Marketing Communications Manager

  • Mar 2006 - Sep 2012

  A global manufacturer of orthopaedic & physical rehabilitation products as well as a supplier of clinical orthotic service in the UK.Design & delivery of UK & Ireland marketing communications strategy including the delivery of communication plans for new product launches and existing products and services on budget and within schedule.Management of Global website including localisation of each business region and customisation and launch of distributor section of website.Implementation and management of a CRM database (Sage ACT) for the UK & Ireland sales and marketing team.Instrumental in developing and implementing educational sessions that have proven to increase revenue on respective stock products.Managing all events and exhibitions, from stand design and build to pre-show marketing and promotion, ultimately ensuring that cross-promotional campaigns generate maximum lead generation and brand awareness.Sourcing and working with external designers and appropriate media for creation of corporate branded marketing materials.Identifying new business opportunities and using full marketing mix to convert into customer accounts and repeat business.



Sanako

• Finland
• Education
• 1 - 100 Employee

• Marketing Manager UK

  • 2004 - 2006

  A global leader of teacher led language software and same time collaboration tools.Was responsible for all UK & Ireland marketing, advertising and promotional activities including; customer newsletters, direct campaigns, press releases, email marketing and copywriting.Managed all events and exhibitions, from stand design and build to pre-show marketing and promotion.Worked with international marketing team on creation and functionality of new company website. A global leader of teacher led language software and same time collaboration tools.Was responsible for all UK & Ireland marketing, advertising and promotional activities including; customer newsletters, direct campaigns, press releases, email marketing and copywriting.Managed all events and exhibitions, from stand design and build to pre-show marketing and promotion.Worked with international marketing team on creation and functionality of new company website.



BDP Media

• Channel Partner Manager

  • 2003 - 2004

  A media production company with sub division that specialised in the creation of video & online training content. Initially joining the company to support the marketing function but was soon promoted to Channel Partner Manager.Managed a national team of channel partners and resellers, supporting them with their sales and marketing strategies of Skill Boosters’ products.Worked with internal design team and external print houses on development of new DVD/ Video education packaging.Managed partner relationships which included BBC Learning and Robertson Cooper.



Hallamtechnic

• Learning Resources Manager

  • 2001 - 2003

  An audio-visual installation company with a training resource arm. Managed & promoted training resource/ preview centre.Designed & delivered education seminars & workshops. Created customer newsletters.Maintained and developed customer contact database.Developed new and maintained existing customer relationships as well as supplier relationships which included BBC Learning, Video Arts & Skill Boosters. An audio-visual installation company with a training resource arm. Managed & promoted training resource/ preview centre.Designed & delivered education seminars & workshops. Created customer newsletters.Maintained and developed customer contact database.Developed new and maintained existing customer relationships as well as supplier relationships which included BBC Learning, Video Arts & Skill Boosters.