Experience

Cerebral Assets

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Managing Director

  • Jul 2021 - Present

  Provide counsel and guidance to partners for the development of Digital Strategies, Go-To-Market Plans, Intellectual Property licensing and Business Plan development for global companies entry and advancement into the US marketplace. Provide counsel and guidance to partners for the development of Digital Strategies, Go-To-Market Plans, Intellectual Property licensing and Business Plan development for global companies entry and advancement into the US marketplace.



1b2s.com

• San Diego Metropolitan Area

• Principal, Co-Founder

  • Jul 2023 - Present



ISP Copyright Relief

• Business Consulting and Services

• Principal, Co-Founder

  • Aug 2023 - Present



Cinderblue, LLC

• United States
• Business Consulting and Services

• Principal

  • Dec 2022 - Present

  We help companies create value. We help companies create value.



FansXR

• United States
• Software Development
• 1 - 100 Employee

• Advisor

  • Apr 2023 - Present



Advocado

• United States
• Advertising Services
• 1 - 100 Employee

• Advisor

  • Dec 2022 - Present



Uniquify Inc

• United States
• Semiconductor Manufacturing
• 1 - 100 Employee

• Advisor / Fractal CFO

  • May 2022 - Present

  Provide financial leadership and guidance to global semiconductor company. Provide financial leadership and guidance to global semiconductor company.



Becker & Siegel IP Auctions

• Business Consulting and Services

• Managing Partner

  • Jan 2023 - Present



Sony Electronics

• United States
• Computers and Electronics Manufacturing
• 700 & Above Employee

• Head Of Ecommerce and Direct to Consumer

  • Mar 2020 - Jul 2021

  Oversaw all elements of Sony's re-entry into Direct-to-Consumer ecommerce. Accomplishments included: Building business plan, drafting RFPs, evaluating all vendors, overseeing platform build and design, hiring of all staff and launching of business. This was a rapid deployment effort and took 12 months from my hiring to platform ready for launch. Oversaw all elements of Sony's re-entry into Direct-to-Consumer ecommerce. Accomplishments included: Building business plan, drafting RFPs, evaluating all vendors, overseeing platform build and design, hiring of all staff and launching of business. This was a rapid deployment effort and took 12 months from my hiring to platform ready for launch.



FlipTix

• United States
• Entertainment Providers

• Advisor, Former President & COO, Board Member

  • Apr 2018 - Jun 2021

  President & COO and Board Member of the company that literally created the Tertiary Market for event ticket sales. Provide day-to-day executive leadership and support all elements of business. Had significant hand in raising funds and engaging investors for the early stages of this entertainment start-up. President & COO and Board Member of the company that literally created the Tertiary Market for event ticket sales. Provide day-to-day executive leadership and support all elements of business. Had significant hand in raising funds and engaging investors for the early stages of this entertainment start-up.



Lenovo

• China
• IT Services and IT Consulting
• 700 & Above Employee

• Executive Director, Consumer Sales & Sales Planning North America

  • Apr 2015 - May 2018

  Responsible for leading and managing all of elements of Lenovo's Consumer $2B retail, e-tail, distribution, Lenovo.com and SOHO sales efforts in North America. This includes leadership of all selling, sales planning, and project management teams. Created and led the rapid market expansion of Lenovo Consumer products which resulted in 2X market share growth in two years which resulted in Lenovo firmly established as the fastest growing brand at retail. Responsible for leading and managing all of elements of Lenovo's Consumer $2B retail, e-tail, distribution, Lenovo.com and SOHO sales efforts in North America. This includes leadership of all selling, sales planning, and project management teams. Created and led the rapid market expansion of Lenovo Consumer products which resulted in 2X market share growth in two years which resulted in Lenovo firmly established as the fastest growing brand at retail.



Sony

• Entertainment Providers
• 700 & Above Employee

• Head of Web & e-Commerce

  • Nov 2012 - Mar 2015

  Responsible for all aspects of operations, sales and merchandising for Sony's online and telesales businesses.

• Vice President, Television

  • Jan 2011 - Oct 2012

  Senior executive responsible for leading all aspects of Sony's US Television business - including sales, product marketing, business planning, promotions and pricing, and forecasting.

• Vice President, Home Audio and Home Video

  • Jan 2010 - Apr 2011

  Overall responsibility for all elements of Sony's US Home Audio and Home Video business. Executive responsibility over business unit P&L, sales, marketing, product planning, inventory management, etc.

• Vice President, Consumer Sales

  • Jan 2008 - Jan 2010

  Overall responsibility for driving sales, marketing promotions and strategy with major Sony Electronics retail partnersFormerly responsible for all aspects of Sony's ecommerce business

• Vice President, SonyStyle.com

  • Nov 1999 - Jan 2008

  Oversaw all elements of Sony's ecommerce business, including sales, marketing, merchandising, customer care, logistics, IT platform development, consumer services



Atom Nanoelectronics

• Semiconductor Manufacturing
• 1 - 100 Employee

• Advisory Board Member

  • Feb 2011 - Feb 2015

  Provide guidance and counsel to start-up 4K display manufacturer for entry into US Retail market. Provide guidance and counsel to start-up 4K display manufacturer for entry into US Retail market.



Valens Semiconductor

• Israel
• Semiconductor Manufacturing
• 100 - 200 Employee

• Advisory Board member

  • 2011 - Feb 2015

  Provide guidance and feedback for market plan development for global HDMI chip manufacturer entry into US Consumer Electronics marketplace. Provide guidance and feedback for market plan development for global HDMI chip manufacturer entry into US Consumer Electronics marketplace.



Media One

• Telecommunications
• 1 - 100 Employee

• Market Development

  • 1997 - 1999

  Responsibile for new business plan development and management for cable modem roll-out Responsibile for new business plan development and management for cable modem roll-out



U S WEST

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Market Development

  • 1996 - 1997

  Oversaw Market Development team for roll-out of competitive telephony products. Both B2B and consumer Oversaw Market Development team for roll-out of competitive telephony products. Both B2B and consumer



Frontier Communications

• Telecommunications
• 700 & Above Employee

• B2B Database Marketing Manager

  • 1995 - 1996

  Responsible for developing direct marketing programs and plans for competive local exchange products Responsible for developing direct marketing programs and plans for competive local exchange products



Sutherland

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Program Manager

  • 1992 - 1995

  Oversaw outsourced sales and market research programs for high technology firms. Oversaw outsourced sales and market research programs for high technology firms.