Head of Growth

• Nov 2021 - Present

Web3 Marketing Lead

• Sep 2021 - Dec 2021

Growth Consultant

• May 2021 - Sep 2021

Head Of Marketing

• Apr 2020 - May 2021

Leading growth @ Brandly, the #1 business card printing solution for growing teams. • 2019: Acquired our customer #100 • 2020: Doubled customer base, ↑ 185% revenue, ↑ 50% leads, and ↑ 20% customer satisfaction • 2021: Here we come 🚀

Marketing Manager

• Aug 2018 - Apr 2020

• Turning data into growth strategies • Leading inbound demand generation (PPC, SEO, SEM) • Managing the content marketing operations • Orchestrated marketing automation • CRO & funnels optimization • Reporting & analysis (KPIs, OKRs)

Founder

• Apr 2021 - Sep 2021

Accelerating the adoption of the Cardano blockchain protocol and spreading its mission and ecosystem to Spanish-speaking people through community and free and digestible educational content. Cardano Hispano is a personal side project that was born from an article I published in my quest to better understand Blockchain technologies, the cryptocurrencies space, and the Cardano project. That one article became a series. The series became a course. And the course became a thousands-strong… Show more Accelerating the adoption of the Cardano blockchain protocol and spreading its mission and ecosystem to Spanish-speaking people through community and free and digestible educational content. Cardano Hispano is a personal side project that was born from an article I published in my quest to better understand Blockchain technologies, the cryptocurrencies space, and the Cardano project. That one article became a series. The series became a course. And the course became a thousands-strong growing community. Show less Accelerating the adoption of the Cardano blockchain protocol and spreading its mission and ecosystem to Spanish-speaking people through community and free and digestible educational content. Cardano Hispano is a personal side project that was born from an article I published in my quest to better understand Blockchain technologies, the cryptocurrencies space, and the Cardano project. That one article became a series. The series became a course. And the course became a thousands-strong… Show more Accelerating the adoption of the Cardano blockchain protocol and spreading its mission and ecosystem to Spanish-speaking people through community and free and digestible educational content. Cardano Hispano is a personal side project that was born from an article I published in my quest to better understand Blockchain technologies, the cryptocurrencies space, and the Cardano project. That one article became a series. The series became a course. And the course became a thousands-strong growing community. Show less

Product Marketing Manager

• Jan 2016 - Jun 2018

Boosted sales by 40% by creating the fastest growing business unit (Wall art), which opened the doors to important clients and led us to start exporting again. Leading the product and marketing team at Viggot taught me about the importance of relationships with international suppliers and partners in the space.

Marketing Associate

• Feb 2015 - Jan 2016

• Implemented OKRs as goal-setting framework • Managed paid and content marketing initiatives • Reporting: marketing and overall business performance (KPIs) • Led the research and development of new products • International buyer: Asia tradeshows

Founder & CEO

• May 2011 - Jan 2016

Founded the first online photo printing & framing service in Argentina. One year later, the press named us "The Framing Store 2.0" in the newspaper. Decopop was acquired by an industry leader. It was a really fun and enriching experience. Founded the first online photo printing & framing service in Argentina. One year later, the press named us "The Framing Store 2.0" in the newspaper. Decopop was acquired by an industry leader. It was a really fun and enriching experience.

Freelance Graphic Designer

• Jan 2004 - Dec 2006