Experience

PerDormire

• Italy
• Furniture and Home Furnishings Manufacturing
• 1 - 100 Employee

• Product marketing

  • Feb 2019 - Present

  - gestione delle campagne promozionali, definizione degli articoli oggetto di campagna, definizione del piano pricing - analisi settimanale del trend di vendita, fatturato e margine delle sku - redazione schede articolo - gestione dell'operatività quotidiana - gestione delle campagne promozionali, definizione degli articoli oggetto di campagna, definizione del piano pricing - analisi settimanale del trend di vendita, fatturato e margine delle sku - redazione schede articolo - gestione dell'operatività quotidiana



Servizi Toscani

• Montelupo Fiorentino, Toscana, Italia

• Marketing Specialist e commerciale

  • Nov 2017 - Jul 2018

  - sviluppo del mercato con azioni commerciali quotidiani, minimo 10 visite giornaliere; - sviluppo e lancio di un nuovo servizio e relativo materiale a supporto: Tuscany Tour: - creazione materiale a supporto necessario per la forza vendita: - ideazione e progettazione di due siti web aziendali - sviluppo del mercato con azioni commerciali quotidiani, minimo 10 visite giornaliere; - sviluppo e lancio di un nuovo servizio e relativo materiale a supporto: Tuscany Tour: - creazione materiale a supporto necessario per la forza vendita: - ideazione e progettazione di due siti web aziendali



Cromology Italia

• Italy
• Wholesale Building Materials
• 200 - 300 Employee

• Junior product manager

  • Apr 2016 - Sep 2017

  - MaxMeyer' s new products launch on the market and realization their advertsing materials. - Developing and managing promotional campaigns for increasing SELL IN/OUT - Collaboration in order to develop new website www.maxmeyer.it: website structure, product details - Brands range and SKU's margin analysis - Managing daily operation - MaxMeyer' s new products launch on the market and realization their advertsing materials. - Developing and managing promotional campaigns for increasing SELL IN/OUT - Collaboration in order to develop new website www.maxmeyer.it: website structure, product details - Brands range and SKU's margin analysis - Managing daily operation



GMG Spa

• Firenze, Empoli

• Marketing & Communication

  • Nov 2015 - Feb 2016

  - Analysis data using CRM - Sales force support with marketing actions - Planning on/offline communication campaign - Sponsorship event - Relating with web and communication agency - Analysis data using CRM - Sales force support with marketing actions - Planning on/offline communication campaign - Sponsorship event - Relating with web and communication agency



YCR Servizi Italia Commerciale Srl

• Firenze, Montecatini Terme, Pescia

• Market analyst

  • May 2013 - Jan 2015

  - Consumer, competitor, pricing analysis about extra-virgin olive oil - Collecting and processing market data - Planning of marketing services - Collaboration in a project of customer satisfaction analysis - Consumer, competitor, pricing analysis about extra-virgin olive oil - Collecting and processing market data - Planning of marketing services - Collaboration in a project of customer satisfaction analysis



Ferraris & C. Srl

• Toscana, Italia

• Field specialist GDO

  • Jul 2010 - Jan 2015

  - Consumer goods analysis - Sale receipts analysis - GDO shops analysis about “Nielsen Consumer Guide” - Research new products for increasing Nielsen databases - Consumer goods analysis - Sale receipts analysis - GDO shops analysis about “Nielsen Consumer Guide” - Research new products for increasing Nielsen databases