Experience

Skipping Stone

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Vice President, Global Operations

  • Jun 2022 - Present

  Leading Skipping Stone’s global marketing, operations, and internship program.

• Director of Strategy and Marketing / Senior Consultant

  • Jun 2019 - Jun 2022

• Consultant

  • Jun 2016 - Jun 2019

  Supporting the Founder / CEO and Partners of a Global Energy Consulting and Technology Services firm that was launched by former energy CEOs. Providing Japanese cultural and language skills along with sales and marketing experience to grow the business. Accomplishments:▪ Project managed the successful launch of the companies redesigned Japanese website.▪ Manage projects for US clients entering Japan markets and overseas clients entering US market. ▪ Conceived and now coordinating a new business opportunity promoting our services in Japan. ▪ Researching Japan energy market.▪ Manage and maintain leads for Japan related projects in CRM system. ▪ Translate technical whitepapers, contracts, government issued documents, business presentations, marketing collateral (press releases, marketing research analysis, web content, etc.) from Japanese into English and vice versa. Show less



Self Employed

• Irvine, CA

• Marketing/Business Consultant

  • Nov 2015 - Jun 2016

  Providing consulting to global clients in the development and management of their marketing programs and strategies. Leveraging a strong technical and bilingual/bicultural background to assist companies that are entering into the US market or Japan market. Assisting clients prepare technical documents including translating them from Japanese into English and vice versa. Clients include: ☛ Ricoh Electronics Inc. ☛ AZusa ☛ Others currently confidential Providing consulting to global clients in the development and management of their marketing programs and strategies. Leveraging a strong technical and bilingual/bicultural background to assist companies that are entering into the US market or Japan market. Assisting clients prepare technical documents including translating them from Japanese into English and vice versa. Clients include: ☛ Ricoh Electronics Inc. ☛ AZusa ☛ Others currently confidential



Mobilitie

• United States
• Telecommunications
• 100 - 200 Employee

• Senior Manager of Strategy

  • Oct 2013 - Nov 2015

  As a global provider of complete wireless solutions, we design, build and operate networks and infrastructure to deliver optimal coverage in the most demanding and challenging of environments. From high-rise office buildings and hospitality venues to the largest sports and entertainment venues and more, we engineer robust wireless solutions that not only deliver the coverage needed today but also anticipate the needs of tomorrow. Our complete wireless infrastructure solutions include funding, designing, building, operating and maintaining neutral host outdoor and indoor DAS networks, Small Cells, Wi-Fi networks and communication towers. Atsuyo is responsible for the development of new ideas and assisting senior management in defining the company’s long-term strategic direction. Major focus on planning and execution to ensure everything is top quality and what her customers' need. Atsuyo ensures her company and her customers are successful by leveraging her technical skills, her resourcefulness, and her ability to foresee and eliminate potential issues. Show less



Ricoh Electronics, Inc.

• United States
• Manufacturing
• 100 - 200 Employee

• Consultant

  • Sep 2013 - Oct 2013

  Translated engineering documents for Multi-Function Printers (MFP’s) from Japanese to English. Translated engineering documents for Multi-Function Printers (MFP’s) from Japanese to English.



Hobby Products International, Inc

• Foothill Ranch, CA

• Director of Sales and Marketing / Assistant to CEO

  • Apr 2008 - Mar 2013

  Manage U.S. marketing programs for Precision Cast Model Cars and coordinate worldwide marketing teams for re-branding project. Coordinate events with major retailers and enthusiast groups. Work closely with senior executives in Europe, Japan, and the U.S. on a daily basis. Accomplishments: ▪ Increased monthly sales revenue by 10% closing deals and coordinating events with Scion. ▪ Conceptualized and revitalized the Precision Cast Model Car market in the U.S. Increased monthly sales revenue by 8,000% in the first 2 weeks after launch. ▪ Increased sales revenue of the Precision Cast Model Cars by an average of 120% each month. ▪ Increased unique visitors to the website by 25% in 1 month after revamping its content. ▪ 15% reduction in cost for the preparation of consolidated financials through effective vendor negotiations. Show less



Toshiba America Business Solutions

• Irvine, CA

• Assistant to GM&VP / Marketing Analyst / Technical Writer

  • Mar 2004 - Mar 2008

  Analyzed competitors in MFP market for development of new technologies. Assisted the Vice President and General Manager, Engineering and worked closely with senior executives in the U.S. and Japan. Accomplishments: ▪ Researched and analyzed U.S. competitors’ products and technologies. ▪ Troubleshot operational issues and notified appropriate departments for swift resolution. ▪ Translated technical specifications, business presentations, and marketing research analysis from Japanese into English and vice versa. Reduced company’s cost by over 50% compared to vendors pricing. Show less



Bordo Productions

• Irvine, CA

• Marketing Consultant

  • Jan 2004 - Mar 2008

  Developed and managed marketing programs and strategies for various global clients. Research US and International markets and coordinate clients’ exhibitions at major events to drive awareness of products and services. Ensure booth setup, arrangement of technical equipment, and the preparation of marketing materials (novelty goods, posters, and flyers). Accomplishments: ▪ With a budget of $2.1M, project managed the Imagine Cup World Finals 2005, a Microsoft worldwide technical contest, with over 16,000 participants from more than 90 countries, and Microsoft marketing teams from 21 countries. ▪ With a budget of $340K, developed a strategic marketing plan for Student Day 2004, a Microsoft sponsored event in Japan. Creatively attracted government officials, media, and other technology companies to become sponsors of the event. ▪ Reduced clients’ operating cost by 20% through effective vendor negotiations supporting the highly successful tradeshow promotion at JavaOne 2005. This tradeshow attracted over 1,000 attendees. ▪ Utilized extensive technology experience with Microsoft products (Office Suite through .NET Framework Software Development tools) to attract audiences and promote products related to both Microsoft and Open Source technologies. Show less



Microsoft

• United States
• Software Development
• 700 & Above Employee

• Marketing Program Manager

  • Jan 2003 - Jan 2004

  Developed and executed strategic marketing programs, coordinated promotional events, and drove awareness of the value of Microsoft products and services in Academia. Accomplishments: ▪ Achieved a 92% yield rate of attendees, which was among the highest at Microsoft worldwide, through effective planning and management of Microsoft’s first student event in Japan. Efforts resulted in special individual and team recognition personally from CEO Steve Ballmer. ▪ Increased sales revenue by an average of 15% each quarter promoting a license program, MSDN AA, in educational institutions. ▪ Increased sales revenue by an average of 20% at each event for the Visual Studio .NET academic package through extensive planning and coordination with multiple departments. Show less



Diversified Language Institute

• Torrance, California

• International Marketing Program Manager / Translation Coordinator

  • Oct 1989 - Jun 1997

  Planned and designed International marketing programs to promote educational services in Asian markets. Managed Translation department, executed marketing programs, created marketing materials, administered the budget, negotiated with vendors, and coordinated translator’s activities. Accomplishments: ▪ Reduced annual operating costs by 15% through vendor negotiations and by restructuring and reorganizing the translation department. ▪ Grew translation client base by 150% and increased sales revenue by 200% in the first 2 years. ▪ Increased the number of enrollments annually by 20% through effective management and promotion of educational services at international marketing events. Show less