Tatiana Moon

Senior Social Media manager at OnlineDialog
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Contact Information
us****@****om
(386) 825-5501
Location
Germany, DE
Languages
  • Russian Native or bilingual proficiency
  • English Full professional proficiency
  • German Limited working proficiency

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Experience

    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Senior Social Media manager
      • Dec 2022 - Present

    • Germany
    • Consumer Goods
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Jul 2020 - Oct 2022

    • Instagram Consultant and Influencer Agent
      • Jan 2016 - Jul 2020

      -Recommendations for maximization of the earning potential -Management of all influencer collaborations and projects from initial outreach and engagement to negotiation to execution-Work with foreign and local companies-Concept creation of the promotional content and copywriting-Evaluation and analysis of all campaign performances-Maintenance of the contracts (E.g. FashionNova, Womens Best, Foreo, Formula1...) -Recommendations for maximization of the earning potential -Management of all influencer collaborations and projects from initial outreach and engagement to negotiation to execution-Work with foreign and local companies-Concept creation of the promotional content and copywriting-Evaluation and analysis of all campaign performances-Maintenance of the contracts (E.g. FashionNova, Womens Best, Foreo, Formula1...)

    • Social Media Manager
      • Aug 2018 - Nov 2018

      -Development and implementation of social media strategies -Setup, analysis and optimisation of the offline marketing-Analysis of the market and Social Media insights -Identification and use/benefiting from trends and cultural moments-Management of 3 IG accounts (organic and paid): Organic growth per month: +1500 impressions & +600 followers-Content creation and copywriting-Analysis of the content performance metrics (E.g. Pycalitics, Google Analytics…)-Research, identification, recruitment and influencer management -Organization and assistance during the events (Bread&Butter, German Press Day)

    • Head of Advertising Sales Department
      • Nov 2011 - Nov 2015

      -Leading, developing and reviewing performance of team against KPIs.-Attending industry events.-Building long-term relationships with businesses -Managing and coordinating fulfillment of client advertising orders, e.g., solves problems, develops concepts, terms, pricing and quality control-Preparation of Media Kit and presentations for potential clients-Managing special advertising projects with local and foreign companies -Leading, developing and reviewing performance of team against KPIs.-Attending industry events.-Building long-term relationships with businesses -Managing and coordinating fulfillment of client advertising orders, e.g., solves problems, develops concepts, terms, pricing and quality control-Preparation of Media Kit and presentations for potential clients-Managing special advertising projects with local and foreign companies

    • Executive Director
      • Feb 2013 - Jan 2015

      Executive Director at Instaprinter service Executive Director at Instaprinter service

    • Russian Federation
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing Advertising Specialist
      • May 2010 - Mar 2011

      -In charge of all marketing and advertising needs for 8 different companies -Concept, briefing, planning and production of creative assets (corporate website, catalogs, flyers, souvenirs…)-Working with contractors from briefing to execution-Interaction and collaboration with different departments-Proposal, planning, organizing and executing B2B events -In charge of all marketing and advertising needs for 8 different companies -Concept, briefing, planning and production of creative assets (corporate website, catalogs, flyers, souvenirs…)-Working with contractors from briefing to execution-Interaction and collaboration with different departments-Proposal, planning, organizing and executing B2B events

Education

  • Peoples’ Friendship University of Russia
    Master of Arts - MA, Specialist in advertising
    2005 - 2010
  • Peoples’ Friendship University of Russia
    English in Humanitarian Specialties, Certified English-Russian Interpreter
    2005 - 2010

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