Risma Yanti Rusdyantoro

Head of Growth, Indonesia at Milieu Insight
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Contact Information
us****@****om
(386) 825-5501
Location
Jakarta Metropolitan Area, ID

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Experience

    • Singapore
    • Market Research
    • 1 - 100 Employee
    • Head of Growth, Indonesia
      • Sep 2021 - Present

      Singapore, Singapore MARKET RESEARCH, CUSTOMER INSIGHT, MARKET TRENDS • Developed and implemented Go-To Market & Business Development strategies to expand/open the new market in Indonesia by analyzed the competitor activities, market trends, identified the opportunities & challenges and customer concerns for strategic decision-making and proactive solution. • Ensuring to support the operational (HR, Finance & Legal) applied well in new market. • Implemented market initiatives and strategies (including… Show more MARKET RESEARCH, CUSTOMER INSIGHT, MARKET TRENDS • Developed and implemented Go-To Market & Business Development strategies to expand/open the new market in Indonesia by analyzed the competitor activities, market trends, identified the opportunities & challenges and customer concerns for strategic decision-making and proactive solution. • Ensuring to support the operational (HR, Finance & Legal) applied well in new market. • Implemented market initiatives and strategies (including in Operational, Sales, Marketing and Partnership) that result in elevate brand awareness and stay competitive by creating new product, service and pricing packages, new partnership models and business & marketing planning. • Drive the revenue and achieve business goals by growing client base in new market from 0 (individual & team). • Led the operational (research project) and managed customer engagement to establish delivery strategies and customer success and accounts' growth. • Leading a team with a focused skill set during initiation stage while overseeing evaluating, mentoring and provided coaching and training. Show less

    • Thailand
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Analytics and Account Director
      • Jul 2017 - Aug 2021

      Greater Jakarta Area, Indonesia - Developing and implementing account & customer success strategic plans that align with client needs and ensure their satisfaction that resulted in overall 900% increase in revenue from key clients. - Building strong relationships with key stakeholders at client organizations while managing 30 existing accounts (local & APAC/regional clients). - Negotiating contract renewals that resulted in 1,000% increase in annual revenue. - Identifying and pursuing opportunities for cross-selling… Show more - Developing and implementing account & customer success strategic plans that align with client needs and ensure their satisfaction that resulted in overall 900% increase in revenue from key clients. - Building strong relationships with key stakeholders at client organizations while managing 30 existing accounts (local & APAC/regional clients). - Negotiating contract renewals that resulted in 1,000% increase in annual revenue. - Identifying and pursuing opportunities for cross-selling and up-selling additional products or services to clients that led to 700% increase revenue. - Responsible as the key team leader and act as the strategic advisor while managed of all aspects of key priority and regional (across APAC) clients/projects. - Leading & managing the data analyst team by delegating tasks, reviewing & evaluating the delivery of insight/marketing strategies and reports for clients, and providing recommendations & effective solutions by using analytical and problem-solving skills and to ensure accurate and timely delivery of data and insights. - Developing and implementing a data strategy that improved revenue by 900%. - Building and managing a high-performing Account Management and Data Analysts & Insight team (of 16 members) that achieved 900% growth in client satisfaction and improved data accuracy and reduced analysis time by 50%. - Evaluated & assessed team's performances and conducted training and coaching for team members that enhanced productivity and accuracy growth up to 70%. - Developed and implemented new operational and project workflows that resulted in 70% operational cost saving and reduced 30% of resource cost. - Developed pre-sales proposal and conducted pre-sales presentation in collaboration with Sales team. Show less

    • Indonesia
    • Capital Markets
    • 100 - 200 Employee
    • Digital Marketing Manager
      • May 2016 - Jul 2017

      Greater Jakarta Area, Indonesia - Developing and executing: digital marketing campaigns that generated 200% increase in website traffic and leads, new email marketing strategies that led to a 150% increase in email open and click-through rates and social media advertising campaigns that resulted in 300% increase in conversions & revenue. - Identifying and pursuing a new digital marketing channel that led to 300% increase in brand awareness. - Leading, managing and mentoring a digital marketing team of 5 team members… Show more - Developing and executing: digital marketing campaigns that generated 200% increase in website traffic and leads, new email marketing strategies that led to a 150% increase in email open and click-through rates and social media advertising campaigns that resulted in 300% increase in conversions & revenue. - Identifying and pursuing a new digital marketing channel that led to 300% increase in brand awareness. - Leading, managing and mentoring a digital marketing team of 5 team members that achieved 200% increase in campaign performance and effectiveness. - Conducted market research and A/B testing strategies and collaborated with PR team to create event and offline activities. Show less

    • Indonesia
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jan 2015 - May 2016

      Greater Jakarta Area, Indonesia Digital advertising agency - Building and maintaining strong client relationships that led to 200% increase in client retention and satisfaction. - Managed relationship with customer and facilitated customers success to drive the business growth by developing and executing successful digital advertising campaigns and providing quick & effective problem-solving for clients that led to 300% increase in website traffic, leads, or revenue. - Identifying and pursuing up-sell &… Show more Digital advertising agency - Building and maintaining strong client relationships that led to 200% increase in client retention and satisfaction. - Managed relationship with customer and facilitated customers success to drive the business growth by developing and executing successful digital advertising campaigns and providing quick & effective problem-solving for clients that led to 300% increase in website traffic, leads, or revenue. - Identifying and pursuing up-sell & cross-sell opportunity that led to 100% increase in revenue from existing clients while managing multiple campaigns simultaneously with high-quality deliverables and on-time delivery. - Leading, mentoring and supporting team members of 5 that resulted in their professional development and success. Show less

    • United Kingdom
    • Financial Services
    • 700 & Above Employee
    • Relationship Manager - Corporate Lending
      • Dec 2011 - Jan 2015

      Greater Jakarta Area, Indonesia - Built & maintained relationships with new and existing enterprise/group clients while providing high level of expertise and managed to achieve the business goals/target of USD 650,000/month. - Advised clients on group/corporate business loans and monitored performance of existing loan portfolios in result of 90% of renewal. - Compiled database of loan applicants' credit histories, financial statements and other financial information. - Examined and recommended customer loan… Show more - Built & maintained relationships with new and existing enterprise/group clients while providing high level of expertise and managed to achieve the business goals/target of USD 650,000/month. - Advised clients on group/corporate business loans and monitored performance of existing loan portfolios in result of 90% of renewal. - Compiled database of loan applicants' credit histories, financial statements and other financial information. - Examined and recommended customer loan applications, develop & process loan proposal for loan approvals and denials.

    • Management Trainee Program (MT)
      • Apr 2011 - Dec 2011

      Greater Jakarta Area, Indonesia • Gained knowledge of the whole banking industry, company policies, protocols and processes. • Used company guidance, reports and project's samples to learn and analyze the working process across departments in the company. • In-class training, on the job training (on-site) to all the departments in the company and 3 phases of examination every 3 months (with elimination system applied) • Develop the capability of Depth Mastery in Concept and Practices in Business & Corporate… Show more • Gained knowledge of the whole banking industry, company policies, protocols and processes. • Used company guidance, reports and project's samples to learn and analyze the working process across departments in the company. • In-class training, on the job training (on-site) to all the departments in the company and 3 phases of examination every 3 months (with elimination system applied) • Develop the capability of Depth Mastery in Concept and Practices in Business & Corporate Function • Journey of Leadership training and development • Had a good grip and Mastering in all departments within banking industry, such as treasury, credit operation, banking operation, HR, lending, funding, branch operation, consumer banking, business banking, credit risk, ATM, mobile and internet banking, etc

Education

  • Universitas Padjadjaran (Unpad)
    Bachelor of Arts (B.A.), English Language and Literature/Letters
    2006 - 2010

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