Experience

Precis

• Sweden
• Advertising Services
• 300 - 400 Employee

• • Jan 2021 - Present

  Leading the programmatic division at Precis Digital, I drive commercial success through strategic partnerships, negotiations, and client pitches. As a thought leader, I shape the direction of our programmatic offerings and lead our Google Marketing Platform (GMP) Reseller offering.Previously, I built and developed our programmatic teams across Norway, Sweden, Denmark, and the UK. From talent recruitment to nurturing their growth, I ensured exceptional performance while expanding our presence. Show less

• • Sep 2020 - Jan 2021

  Team lead for our programmatic department at Precis Digital Norway.

• • Jan 2020 - Sep 2020

  In this role I manage the strategic development of marketing efforts for various B2B and B2C clients across different verticals including e-commerce, banking, entertainment, automotive and IT, both in the Nordics and globally. Thus, I help clients reach their marketing KPIs through strategic initiatives and full funnel marketing campaigns, including planning, optimization, reporting and analytics.As an experienced programmatic specialist, I develop strategies for programmatic display, video, audio and native, and manage the cooperation with publishers and 3rd party providers, to develop creative and impactful campaigns. Moreover, I have developed in-depth knowledge across different advertising platforms, including being LinkedIn Agency Champion through close collaboration with LinkedIn.Combined with strong presentation skills, I use my knowledge continuous development of existing clients and in pitch material to communicate topics of high complexity to recipients on various levels. Show less



CBS Case Competition

• Denmark
• Non-profit Organization Management
• 1 - 100 Employee

• • May 2020 - May 2022

• • May 2018 - May 2020

  The board supports the vision of the organization to pave the road for the leaders of tomorrow and ensure that long term strategies supports the values of our organization.My tasks include:• Developing the framework for a new development pool• Supporting the media strategy of the competition• Lead on the annual report 2018-2019



Business Battlefield

• Denmark
• Professional Training and Coaching

• • May 2020 - May 2022

• • May 2018 - May 2020



OMD Danmark

• Denmark
• Advertising Services
• 1 - 100 Employee

• Planning & Optimization Manager

  • Sep 2018 - Jan 2020

  Planning, executing and optimizing digital marketing campaigns within Programmatic, Social Media Marketing and Affiliate across the Nordics and global markets. I work with campaigns on a variety of platforms and systems, including Adform, DV360, Google Ads, GDN, Smartly, Facebook Business Manager, LinkedIn, Snapchat and YouTube. My client portfolio consists of both national and international B2B and B2C corporations across various industries including MedTech, telecom, automotive, toys, food processing, education, IT, fashion, real estate and banking. Show less



Copenhagen Business School

• Denmark
• Higher Education
• 700 & Above Employee

• • Oct 2016 - Aug 2018

  As a Communications Officer my tasks include:- Enhancing external communication about academic information- Develop internal communication material about academic information- Arrange and conduct admission events for international applicants

• • Mar 2014 - Oct 2016

  My job includes diverse task, mainly focused on study guidance counseling and project development. My tasks include:Communication and Interaction- Academic information and guidance to current and prospective students- Planning and executing information sessions- Conducting various presentations (for gatherings of up to 600 people)- Preparation of training information for both brochures, meetings and web- Coordinating information across all departments of CBSEvent Management and Internationalization- Coordination on all projects regarding international students- Arranging two all-day event for prospective international students at CBS, including all planning, budgeting and communication. The events had +380 participants from more than 33 different countries.- Arranging introduction sessions for new student and welcoming students in study programmes for up to 600 peopleBusiness Analysis- Participating in weekly meetings to analyse the effect of various projects, including making reports and statistic on events and projects- Communication across departments to analyse areas for improvement Show less



CBS Case Competition

• Denmark
• Non-profit Organization Management
• 1 - 100 Employee

• PR & Marketing

  • May 2015 - May 2016

  The PR & Marketing group is responsible for creating, organizing and executing the complete marketing campaign and strategy on all digital and offline platforms. My key roles were to be head of film and product sponsorships. My tasks included: Marketing & Communication - Plan and execute the marketing strategy of CBS Case Competition - Create awareness and engagement through online and offline media - Develop innovative, moving and inspiring content on digital platforms. - Develop design briefs for creative partners Film Production - Producing storyboard, texts and design briefs - Strategic use of film material Project Planning & Event Management - Plan, arrange and consult on events for preferred partners, including new initiatives such as HYPE - Make budgets and request offers for event material - Plan and arrange all film projects throughout the year Innovation & Digitalisation - Plan and execute a new digital marketing strategy - Engage stakeholders by visualizing experiences through video content Show less



Lalandia

• Denmark
• Travel Arrangements
• 100 - 200 Employee

• Activity/Service employee

  • Apr 2009 - Sep 2014

  As a service agent Lalandia Billund A/S, it is my job to serve our many guests, especially the children. Our services covers a wide range of activities, including archery, running, and bowling. In addition to sales, accounting and service, the job also gives managerial skills, as I am responsible for the daily closing procedure. Furthermore, I have achieved skills within teamwork and planning. As a service agent Lalandia Billund A/S, it is my job to serve our many guests, especially the children. Our services covers a wide range of activities, including archery, running, and bowling. In addition to sales, accounting and service, the job also gives managerial skills, as I am responsible for the daily closing procedure. Furthermore, I have achieved skills within teamwork and planning.



Døgnnetto

• Copenhagen Area, Denmark

• 1. assistent

  • Apr 2012 - May 2013

  As first assistent in Døgnnetto (a Danish express supermarket) I was in charge of the daily routines; such as helping costumers, making sure the store was presentable, counting the money, closing and securing the store. As first assistent in Døgnnetto (a Danish express supermarket) I was in charge of the daily routines; such as helping costumers, making sure the store was presentable, counting the money, closing and securing the store.



Copenhagen Business School

• Denmark
• Higher Education
• 700 & Above Employee

• Mentor

  • Sep 2012 - Mar 2013

  The purpose of the Mentor Program is to provide inspiration and practical help to new students, such as study techniques and other topics that are central when starting your studies. The mentors (who are experienced students) help new students through conversations in groups as well as individual meetings. Overall it is expected that the Mentor Program will help to reduce dropouts and delayed study periods among new students. The Mentor is responsible for helping the students to get into some good study-habits, help them to navigate within the CBS systems and help with the uncertainties most new students have. The program is located under the Dean of Studies, which also funds the program. Prior the job, the Mentor needs to pass a course in coaching and guidance. Show less



LEGOLAND Billund Resort

• Denmark
• Hospitality
• 100 - 200 Employee

• Receptionist /Frontdesk

  • Mar 2011 - Dec 2011

  ♦ Daily use of English, German, Spanish, Norwegian and Swedish ♦ Handling different types of guests (Business, leisure and conference) ♦ Daily use of English, German, Spanish, Norwegian and Swedish ♦ Handling different types of guests (Business, leisure and conference)