Experience

AHIP

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• • Jan 2019 - Present

  Senior team leader responsible for driving B2B + B2C audience growth, lead acquisition, and increased revenue and policy influence. As a member of the senior communications team, I help develop the organization's communications and marketing strategy, manage the marketing stack, and supervise a 6-person team that owns everything digital, including websites, social media, advertising, email marketing, content marketing, influencer marketing, creative production, and analytics.

• • Sep 2016 - Dec 2018

• • Aug 2015 - Sep 2016



Consumer Technology Association

• United States
• Computers and Electronics Manufacturing
• 100 - 200 Employee

• Senior Manager, Content Marketing

  • Sep 2012 - Aug 2015

  Managed 3-person team dedicated to digital storytelling and content marketing in support of the consumer technology industry’s B2B, B2C and advocacy priorities, specifically promotion of innovation-friendly public policies. Web and mobile content channels reached more than five million users a year and relaunch of CES.tech was named honoree in two categories in 2014 Webby Awards. Managed 3-person team dedicated to digital storytelling and content marketing in support of the consumer technology industry’s B2B, B2C and advocacy priorities, specifically promotion of innovation-friendly public policies. Web and mobile content channels reached more than five million users a year and relaunch of CES.tech was named honoree in two categories in 2014 Webby Awards.



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• • May 2011 - Sep 2012

  Provided communications and marketing counsel to major health care organizations like Humana, AstraZeneca, Pfizer and Johns Hopkins Bloomberg School of Public Health. Managed diverse project portfolio, including media relations; development of Web and social media campaigns; engaging key opinion leaders; production of research, and white papers and events.

• • Aug 2010 - May 2011



FleishmanHillard

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• • Jul 2009 - Jul 2010

  Served as AT&T corporate communications lead for National, Midwest and Cyber Security business units, providing on-the-record media relations support; crisis communications counsel; spokesperson training; interview staffing; and collateral development. Also staffed the AT&T war room from headquarters in Atlanta during exclusive launch of Apple iPhone 3GS in 2009.

• • Mar 2008 - Jul 2009



Liggett Stashower

• • May 2006 - Feb 2008

  Executed public relations and advertising campaigns on behalf of consumer brands like The Dial Corporation. Conducted media relations, helped lead the development of websites and also managed traditional advertising campaigns.

• • May 2006 - May 2007



Gannett | USA TODAY NETWORK

• United States
• Media Production
• 700 & Above Employee

• Reporter, The Times Herald

  • Oct 2004 - Oct 2005

  Features reporter at the 30,000-circulation daily newspaper outside Detroit. Features reporter at the 30,000-circulation daily newspaper outside Detroit.



Condé Nast

• United States
• Media Production
• 700 & Above Employee

• Editorial Intern

  • May 2004 - Aug 2004



Great Lakes Publishing

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Editorial Intern

  • Dec 2003 - Apr 2004