Director, Partnerships & Projects – Portugal

• Nov 2022 - Present

Director for partnership and projects

Manager, Partnerships & Projects – Portugal

• Jun 2021 - Oct 2022

Empowered incubates and accelerates driven entrepreneurial leaders capable of building outstanding startups that bring customers and institutional capital knocking on the door.

Guest Assistant Professor/Professor Adjunto convidado

• Oct 2021 - Present

Webmarketing, SEO Webmarketing, SEO

Experienced CEO | Digital Marketing | Start Up - Innovation | VC and BA Advisor |

• Mar 2018 - Present

Consultant for business model design and assessment, strategy positioning, growth strategy, digital marketing strategy and inbound digital marketing Consultant for business model design and assessment, strategy positioning, growth strategy, digital marketing strategy and inbound digital marketing

Business Mentor

• Oct 2019 - Present

Supporting health start-ups and spin-offs to define strategy and marketing strategy in Europe (Italy and Portugal). Biotech company and HEalth application company Supporting health start-ups and spin-offs to define strategy and marketing strategy in Europe (Italy and Portugal). Biotech company and HEalth application company

Honorary Consul of Italy, Algarve, Portugal

• Apr 2014 - Present

Assisting Italian nationality people in Algarve Assisting Italian nationality people in Algarve

Portugal Alumni Chapter Member

• Jan 2018 - Present

Supporting country leader in organizing events and networking activities. Developing network and activity in Portugal. Supporting country leader in organizing events and networking activities. Developing network and activity in Portugal.

Concil Member

• 2014 - Present

• Council Member at GLG, providing strategic and financial advisory for some of the largest companies and private equity firms in the world.• GLG (Gerson Lehrman Group, Inc.) is the world’s leading platform for professional learning. Private equity firms, business leaders, business directors, investors of many sectors, and other top professionals rely on GLG to learn in short and long-term engagements from a network of advisors/experts. Clients rely on GLG to address their most complex strategic challenges, make better business decisions, and advance their careers through conversations, mentorships, small group convenings, surveys, and other interactions (all within a rigorous compliance framework).

CEO

• Nov 2018 - Oct 2020

Algarve STP (ASTP), Science and Technology Partnership of the Algarve is an Association between private and public entities. ASTP has as its primary objective the promotion of collaboration between scientific and technological research amongst companies and university institutions. ASTP also collaborates in the creation of new technology-based companies, organizes conferences, seminars and studies and institutes prizes- Organization of regional incubator network meetings and future governance- Stimulating networking and collaboration between stakeholders- Increasing stakeholder participation in the association- Organization events about Venture Capitalist (indico Capital Partners) and Artificial Intelligence (Fraunhofer Institute)- Define and creating specific training course in information technology with private companies and universities

Guest Speaker

• Oct 2019 - Dec 2019

Speaker about Innovation in AEP Portuguese Enterpreneurial Association projet Finance for Growth in Leiça de Palmeira, Aveira, Santarem, Leiria Speaker about Innovation in AEP Portuguese Enterpreneurial Association projet Finance for Growth in Leiça de Palmeira, Aveira, Santarem, Leiria

Healthcare City, Business Mentor

• May 2016 - Dec 2018

The Healthcare City by Nova Medical School is the right place for any entrepreneur with an innovative idea and ambition to push forward and grow globally. Assisting Health Start Ups in the business model creation and in digital marketing The Healthcare City by Nova Medical School is the right place for any entrepreneur with an innovative idea and ambition to push forward and grow globally. Assisting Health Start Ups in the business model creation and in digital marketing

Short interviewer for the Medical Master Course

• May 2018 - May 2018

Interview and evaluation candidates Interview and evaluation candidates

Innovation Regional Bureau of the Algarve, Member

• Nov 2016 - Apr 2018

Supporting and collaboration in the governance strategy for the region in the field of innovation Supporting and collaboration in the governance strategy for the region in the field of innovation

NERA, Member of the Board of Directors

• Jun 2017 - Mar 2018

Entrepreneurial association of Algarve SMEsCorporate governance of the association and define guideline with the President and other board directos.

NERA, Member of General Meeting, Secretary

• Jun 2011 - Jun 2017

CEO INESTING, Marketing Tecnologico SA, a Digital Group company - shareholder 2001-2016

• Oct 2001 - Mar 2018

I steered day-to-day functions such as web marketing consultancy, content, email, technological, and inbound and outbound marketing, RTB, marketing automation, SEO, SEA, and training. I managed commercial activities and organised interview for newspapers and media. I formulated 400+ courses for 4.000+ students. I established long-lasting partnership with digital marketing institute. I produced and used digital marketing courses for companies alone and with partners like DMI. I served as a speaker in events and RP activities. I led the digital marketing across channels such as SEO, SEA, email, and display. I managed clients at national and international level.A few of selected contributions in this tenure include:~ Created mobile platform for broadcast SMS in 2002 for Portugal and later on for Brazil; sold business in 2014 to a company because we focalised only in digital marketing; managed all the process from scouting to closing.~ Accelerated business growth within 2013 throughout Europe. We have been selected as one of 10 of the faster growing IT company for DELOITTE.~ We have been selected in Portugal by Google as Google Seminar Leader in 2008/10 to promote Adwords through training courses.~ Earned Winner Algarve Innovation Company Award for 2005 in recognition of outstanding performance.~ Acted as a Google partner premium since very long time ago (2008/2009).~ Sold web site development area to a company in 2008 with good return.~ Carried out case study for google in that period for Portugal.

CEO, Inesting II Training LDA - founder

• Jul 2012 - Nov 2017

General management of the company, strategy definition, partnership agreements, training courses deliverTraining company with several courses in the field of digital marketing. Partnership with Digital Marketing Institute of Dublin (DMI) and with Catolica Business School in Oporto (PT).Private training for medium and large companiesFormer DMI (Digital Marketing Institute - Dublin) agreement for Portugal (2013-2016)Certified trainer for DMI Dublin General management of the company, strategy definition, partnership agreements, training courses deliverTraining company with several courses in the field of digital marketing. Partnership with Digital Marketing Institute of Dublin (DMI) and with Catolica Business School in Oporto (PT).Private training for medium and large companiesFormer DMI (Digital Marketing Institute - Dublin) agreement for Portugal (2013-2016)Certified trainer for DMI Dublin

CEO, Inesting Brasil LTDA, founder

• Aug 2011 - Nov 2017

General management of the company, public relationship, strategy definition, commercial activities, financial managementInesting Brasil carries on the same activities of INESTING SA Portugal, but in Brasil. Digital agency and mobile marketing company General management of the company, public relationship, strategy definition, commercial activities, financial managementInesting Brasil carries on the same activities of INESTING SA Portugal, but in Brasil. Digital agency and mobile marketing company

DMI, Catolica. Teaching Executive Course Digital Marketing. Partnership Catolica, Inesting, DMI-IRL

• Mar 2015 - Dec 2016

Executive couse in Digital Marketing in partnership with Inesting SA, DMI (Digital Marketing Institute - Dublin) and Catolica Business School

Católica Porto Business School, Teaching course Executive education

• Jan 2012 - Dec 2016

Teaching in executive course on Business Communication, social media marketing for short period

Catolica Business School Teaching Digital Marketing PUC (Pontificia Universidade Catolica São Paulo)

• Jun 2015 - Jun 2015

Digital marketing course for students from Pontificia Universidade Catolica (PUC) de São Paulo in studing week in Portugal

COTEC, COHiTEC, Board of Mentors

• Mar 2014 - Dec 2014

Member of Board of Mentors, for the COHiTEC program organized in partnership with North Carolina State University. The role is to assist young scientists undergoing a entrepreneurial training, providing business and management expertise to support the creation of new businesses.Supporting mentors Member of Board of Mentors, for the COHiTEC program organized in partnership with North Carolina State University. The role is to assist young scientists undergoing a entrepreneurial training, providing business and management expertise to support the creation of new businesses.Supporting mentors

NERE, Business Mentor

• Jan 2014 - Dec 2014

Mentor in the program for start-up using Business Models Canvas methodology, marketing offline and online and other assessments Mentor in the program for start-up using Business Models Canvas methodology, marketing offline and online and other assessments

Beta-i, Training for start up

• Jul 2010 - Jun 2014

Short training seminars for start-up in Digital Marketing subjects.Mentor in the program for start-up using Business Models Canvas methodology, marketing offline and online and other assessments Short training seminars for start-up in Digital Marketing subjects.Mentor in the program for start-up using Business Models Canvas methodology, marketing offline and online and other assessments

INUAF, University Lecture

• Oct 1999 - Jan 2012

Teacher - Lecturer in Marketing and Business Administration courses and EconomicsSeverals Monografy orientation in Marketing courses. Teacher - Lecturer in Marketing and Business Administration courses and EconomicsSeverals Monografy orientation in Marketing courses.

ISLA, Teacher at Post Degree course

• 2009 - 2011

Pos-Degree Course: Social Media Marketing ManagementTopics; Social Media Optimization, Social Media Communication in Social Media Marketing Management CourseFirst Social Media Marketing Management course in Portugal Pos-Degree Course: Social Media Marketing ManagementTopics; Social Media Optimization, Social Media Communication in Social Media Marketing Management CourseFirst Social Media Marketing Management course in Portugal

BIC, Business Innovation Center, International Project Manager

• Jan 2000 - Jun 2005

European Union Project Manager. Marketing and local development. International Networking projects (clustering), Project activities in UK, France, Greece, Italy, Czek Republic, Ireland, North Ireland, Belgium, Spain, Portugal.Innovation boosting European Union Project Manager. Marketing and local development. International Networking projects (clustering), Project activities in UK, France, Greece, Italy, Czek Republic, Ireland, North Ireland, Belgium, Spain, Portugal.Innovation boosting

Cast, Management Consultants, Strategy Management Consultant

• Jan 1996 - Nov 1998

strategy consultant, Sme's consultant, enterprenship consultant, EU financed projects (Phare) manager, training course activity. Based at Milan office and short term assigment in Lithuania and Portugal. Trainer and teacher in managerial courses for SMEs. National Goverments Supports Projects strategy consultant, Sme's consultant, enterprenship consultant, EU financed projects (Phare) manager, training course activity. Based at Milan office and short term assigment in Lithuania and Portugal. Trainer and teacher in managerial courses for SMEs. National Goverments Supports Projects

Mediocredito Marche, Analyst, Sector specialist for due diligence

• Aug 1990 - Aug 1994

Due diligence, strategy analysis, customer relation.Sectorial specialist in shoes and fashion companies.Long term debt finance analysis Due diligence, strategy analysis, customer relation.Sectorial specialist in shoes and fashion companies.Long term debt finance analysis

Front and back office

• 1987 - 1990