Experience

PDR Web Solutions

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing Copywriter

  • Jan 2022 - Present



Small Screen Producer

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Content Manager

  • Oct 2016 - Jun 2021

  Lead copywriter, project manager, account manager, and campaign strategist for content marketing production and distribution; conceptualized, developed, and wrote successful lead generation campaigns; wrote copy for high-conversion landing pages; managed social media accounts; wrote and edited SEO-focused blog posts; analyzed metrics to ensure client KPI's were met; wrote, managed, and monitored social ads; wrote copy for successful SEM campaigns; wrote and managed email marketing campaigns Lead copywriter, project manager, account manager, and campaign strategist for content marketing production and distribution; conceptualized, developed, and wrote successful lead generation campaigns; wrote copy for high-conversion landing pages; managed social media accounts; wrote and edited SEO-focused blog posts; analyzed metrics to ensure client KPI's were met; wrote, managed, and monitored social ads; wrote copy for successful SEM campaigns; wrote and managed email marketing campaigns



Fulshear Star

• Online Audio and Video Media

• Staff Writer

  • Sep 2016 - Oct 2016

  Researched, conducted interviews, and wrote articles on topics provided by the client. Researched, conducted interviews, and wrote articles on topics provided by the client.



Pinkcilantro Agency

• Account Manager

  • May 2014 - Sep 2016

  Copywriter, project manager, account manager, and campaign strategist for a wide variety of clients and platforms; analyzed social media statistics; created analytic reports; monitored and adjusted ad spend and targeting on Facebook, Instagram, and Twitter; interacted daily with customers on social media platforms switching back and forth between different client profile voices; met with clients to discuss goals and develop KPIs; developed strategies to reach client objectives; increased following and engagement on social media platforms; wrote and tracked email marketing campaigns; worked with graphic designers to create content; created client content to take advantage of social media trends; reached out to influencers via social media; fostered online relationships to create PR opportunities



FrogDog

• United States
• Advertising Services
• 1 - 100 Employee

• Contract Writer

  • Apr 2014 - May 2014

  Write posts for the company's website. Write posts for the company's website.



Freelance

• Writer

  • Jan 2014 - May 2014



Shell

• United Kingdom
• Oil and Gas
• 700 & Above Employee

• Editorial Assistant for Consultant

  • Mar 2014 - Mar 2014

  Researched and wrote copy about the gas-to-liquids process and one of Shell's current GTL projects for an upcoming brochure. Submitted 900 word, referenced research summary and two versions of copy within an 8-hour budget. Researched and wrote copy about the gas-to-liquids process and one of Shell's current GTL projects for an upcoming brochure. Submitted 900 word, referenced research summary and two versions of copy within an 8-hour budget.



Rehak Creative Services

• United States
• Advertising Services

• Freelance Writer

  • Jan 2014 - Feb 2014

  Converted descriptive and technical PowerPoint slides into high-level, entertaining, and engaging presentation slides for an oilfield-services company's internal presentation. It focused on business development and building a more comprehensive sales method across multiple subsidiaries.Developed headlines and copy for an ad to appear in the Houston Business Journal. Converted descriptive and technical PowerPoint slides into high-level, entertaining, and engaging presentation slides for an oilfield-services company's internal presentation. It focused on business development and building a more comprehensive sales method across multiple subsidiaries.Developed headlines and copy for an ad to appear in the Houston Business Journal.



Michaels Stores

• Retail
• 700 & Above Employee

• Replenishment Manager

  • Sep 2009 - Jan 2014

  I started out as a seasonal P/T employee and then shortly became a permanent P/T employee. I was then promoted to F/T and finally to management. I recently moved on to pursue a freelance career, but not before a successor was in place and ready to contribute to my Store Manager's continued success. The company underwent many fundamental shifts in the years I worked there. CEOs, District Managers and Store Managers came and went and co-workers constantly changed, yet I was always relied upon to fill any role necessary and always enjoyed working in an ever-changing environment.Despite whatever store-related task I was engaged in, customers were always the number one priority and I still get great satisfaction from helping people find solutions to whatever challenge they may be facing.