Henrique Fogaça

Comms & Media Director at Wieden+Kennedy São Paulo
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • Inglês Native or bilingual proficiency
  • Espanhol Full professional proficiency
  • Português Native or bilingual proficiency
Skills

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Liderança do Futuro
    Hyper Island
    Jun, 2021
    - Nov, 2024
  • Digital Fundamentals
    IAB Brasil
    Oct, 2020
    - Nov, 2024
  • Programmatic Hours Discussion
    Oath
    Nov, 2019
    - Nov, 2024
  • Data Science
    Sandbox Escola de Estratégia
    Sep, 2019
    - Nov, 2024
  • Imersão em Transformação Digital
    Digital House Brasil
    Jan, 2019
    - Nov, 2024
  • Liderança e Feedback
    Crescimentum
    Oct, 2017
    - Nov, 2024
  • Easy Media
    IBOPE Brasil
    Sep, 2013
    - Nov, 2024
  • Monitor Evolution
    IBOPE Brasil
    Apr, 2012
    - Nov, 2024
  • Conceitos de TV
    IBOPE Brasil
    Jun, 2011
    - Nov, 2024
  • Checking
    IBOPE Brasil
    Apr, 2011
    - Nov, 2024
  • Sisem
    Ipsos
    Nov, 2010
    - Nov, 2024
  • Fundamentos de Google AdWords
    Google
    Nov, 2016
    - Nov, 2024

Experience

  • Wieden+Kennedy São Paulo
    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Comms & Media Director
      • Jan 2021 - Present

      Clients: - Uber - Nike - HP - Nubank (April 2021 to July 2022) - The Coca-Cola Company (January to December 2021) - C&A (January to May 2021) Job description: - People management and development; - Comms Planning approuch; - Media Planning, Strategy and Buying; - Frequent interface with local, regional and global teams (agency, client and partners); - Follow-up the campaing since the briefing until the post buy; - Execution of Comms and Media presentations; - Budget optimization focused on clients KPIs; - Delivery reports and media results; - Media and BI data analysis; - Leading pitches / New business development; - Development of creative tailor-made integrated projects; - Business travels; - Familiar with billing, checking, auditing and others operational processes; - Full knowledge of this Media Tools: AdMedia, Ibope Monitor Evolution, Ibope Instar, Ibope TGI, Global Web Index, Pointlogic Commspoint, ComScore. Show less

  • Publicis Brasil
    • Brazil
    • Advertising Services
    • 300 - 400 Employee
    • Media Director
      • Jul 2019 - Jan 2021

      Clients:- The Walt Disney Company (Disney+, Theatrical and Media Channels) - as Brazil Business Lead role- P&G (Vick, Pampers, Oral-B, Ariel, Head & Shoulders, Always, Clearblue, Metamucil and Citoneurin)- P&G SIM (Media & Controller Hub)- Invisalign

    • Media Manager
      • Jan 2017 - Jun 2019

      Clients:- P&G (Pampers, Oral-B, Head & Shoulders, Aussie and Always)- Oracle- Yakult

  • F/Nazca Saatchi & Saatchi
    • Brazil
    • Advertising Services
    • 100 - 200 Employee
    • Media Supervisor
      • Feb 2015 - Dec 2016

      Clients:- P&G (Pampers, Ariel and Head & Shoulders)- Mead Johnson- Nissin- NGO Operação Sorriso- NGO Laço Rosa

    • Media Coordinator
      • Feb 2013 - Feb 2015

      Clients:- Honda Autos- Mizuno (Alpargatas)- Novartis- Sadia (BRF)- Google

  • Africa
    • Brazil
    • Advertising Services
    • 500 - 600 Employee
    • Media Assistant
      • May 2011 - Feb 2013

      Clients: - Mitsubishi Motors - Suzuki Autos Clients: - Mitsubishi Motors - Suzuki Autos

  • Publicis Brasil
    • Brazil
    • Advertising Services
    • 300 - 400 Employee
    • Media Assistant
      • Mar 2010 - Apr 2011

      Clients: - GM Chevrolet - Centauro Clients: - GM Chevrolet - Centauro

  • Lew'Lara\TBWA
    • Brazil
    • Advertising Services
    • 100 - 200 Employee
    • Media Intern
      • May 2009 - Dec 2009

      Clients: - Pernambucanas - Sabesp - CPFL - Camargo Corrêa Clients: - Pernambucanas - Sabesp - CPFL - Camargo Corrêa

Education

  • Berlin School of Creative Leadership
    Master of Business Administration - MBA, Media Leadership
    2018 - 2018
  • Universidade Presbiteriana Mackenzie
    Bacharelado, Publicidade e Propaganda
    2007 - 2010

Community

You need to have a working account to view this content. Click here to join now