SEO Executive

• May 2021 - Present

I worked on a number of high profile client accounts, improving the SEO status, Google rankings and Organic traffic to their core landing pages by: - Link building campaigns. Delivering monthly live link targets - Content Writing. Composing on-page SEO friendly content for client pages - Analysis of existing content. Inquiry into existing content performance to formulate content ideas

Tutor

• Jan 2016 - Present

Teaching a range of subjects (including English, Mathematics, Business Studies and Economics) to students of all ages (6-17) in classes of 3-10. This role required constant adaptation of communication style and tone, to best suit differing age groups, group sizes and proficiency in the English language. In addition, this role required the establishment and maintenance of a class environment, as well as managing multiple tasks and deadlines simultaneously.

Digital Marketing Specialist

• Mar 2021 - Jun 2021

In this role, I established an online presence for the business, which involved the creation of a website and social media accounts. Following the establishment of an online presence, enrollments in the next month increased dramatically. Term 2 enrollments doubled in comparison to the usual peak of Term 1, with over 75% of new customers finding us through online channels. The role currently involves: - Website design and maintenance through WordPress - Content creation (including visual marketing materials, video and blog posts) - On-page SEO, creating keyword friendly SEO content - Community engagement via social media (Facebook and Instagram) - Advertising on social media

Head of English

• Jan 2019 - May 2021

This role included the preparation of Primary and High School English learning materials, as well as constant communication between tutors, parents and students. In addition, research and planning was critical in this role, using the curriculum and guidelines set out by NESA (NSW Education Standards Australia) to provide quality education.

Administrative Assistant & Receptionist

• Jun 2015 - Jan 2019

Store Manager

• Nov 2017 - Sep 2019

This role involves customer service, multitasking, money handling, time management and performing under time constraints, adaptability to change and maintaining hygiene, cleanliness, overseeing daily functions, ordering of new stock, training new staff, handling customer complaints, delegating tasks, responsible for the delivery of new stock and stock control and rotations.