Experience

Gomez Sim Industries

• United States
• Computer Hardware Manufacturing
• 1 - 100 Employee

• Founder & Executive Creative Director

  • Jan 2021 - Present

  GSI - Makers of high end Esports equipment and controls. GSI - Makers of high end Esports equipment and controls.



ATKPLN

• United States
• Animation
• 1 - 100 Employee

• Executive Creative Director

  • Feb 2018 - Jan 2021

  As Executive Creative Director of ATK PLN I was responsible for initial brand creation/collateral and agency launch. I have the pleasure to oversee and foster teams of award winning designers, artists, writers and animators in the quest to produce the most effective and stunning work for our clients. The work spans the gamut from digital / commercial film campaigns, web, print, VR/AR, UX/UI and feature film marketing. Truly spanning all platforms in today’s landscape. About ATK PLN. A strategic creative group positioned firmly at the intersection of design, animation and live action. They fuse design-driven visuals with feature film finesse, telling stories on screens of all sizes.



Reel FX Animation

• United States
• Entertainment Providers
• 200 - 300 Employee

• Executive Creative Director

  • Jun 2017 - Feb 2018

  As Executive Creative Director of ReelFX oversee and foster teams of award winning designers, artists, writers and animators in the quest to produce the most effective and stunning work for our clients. The work spans the gamut from digital / commercial film campaigns, web, print, VR/AR, UX/UI and feature film marketing. Truly spanning all platforms in today’s landscape. As Executive Creative Director of ReelFX oversee and foster teams of award winning designers, artists, writers and animators in the quest to produce the most effective and stunning work for our clients. The work spans the gamut from digital / commercial film campaigns, web, print, VR/AR, UX/UI and feature film marketing. Truly spanning all platforms in today’s landscape.



Shilo

• United States
• Movies, Videos, and Sound
• 1 - 100 Employee

• Founder & Executive Creative Director

  • Jan 2001 - May 2017

  As executive creative director of Shilo I lead teams in creative development and execution of award winning content across multiple platforms for clients world wide, connecting them to their audience. My passion for design-infused storytelling and innovative application of live-action, design, and animation techniques deliver breakthrough experiences for advertising in all its forms. Creative directed and managed 50+ person teams in broad range of executions including commercial production, web content, print, broadcast, digital, social media and experiential installations.



Elevate Outdoor Collective

• United States
• Retail
• 200 - 300 Employee

• Creative Director - Adio Footwear

  • Jan 1997 - 2001

  Responsible for initial brand creation and product launch. I oversaw all creative direction for company including product design, marketing design and ad campaigns, as well as all internal sales tools including product catalogs, videos, etc. •Established Adio as leading skate shoe brand through creating a unique brand personality, product design and marketing leadership, which resulted in the company becoming a market leader. The brand earned acclaim for its fresh and sophisticated approach, and its global sales soared past $155 million within 5 years. •Creative director for first brand film, "One Step Beyond", delivering the first skate film to feature graphic effects and 3d animation. •Personally designed and oversaw a line of 25+ shoes and clothing per season. •Managed, mentored and directed in house design team of 10 art directors and junior designers.



Planet Earth / Rhythm

• San Diego, CA

• Founder & Creative Director

  • 1994 - 1998

  Co-founded and launched action sports lifestyle brand Rhythm. With a focus on building a brand that was unique in the action sports genre Rhythm was soon a stand out force in terms of both sales and influence. • Designed all product offerings, including skateboards and clothing. • Designed all marketing and print collateral. • Co-Produced and Co-directed debut skate film "Genesis" by Rhythm Co-founded and launched action sports lifestyle brand Rhythm. With a focus on building a brand that was unique in the action sports genre Rhythm was soon a stand out force in terms of both sales and influence. • Designed all product offerings, including skateboards and clothing. • Designed all marketing and print collateral. • Co-Produced and Co-directed debut skate film "Genesis" by Rhythm



New Deal / Element

• Huntington Beach, CA

• Designer and Artist

  • 1991 - 1994

  Staff artist and designer for brands Element, New Deal and Mad Circle. • Staff designer and artist producing original design and art for products ranging from skateboards to clothing. • Art Director for New Deal skateboards. • Concept and design clothing and hard products for Giant LLC brands. Staff artist and designer for brands Element, New Deal and Mad Circle. • Staff designer and artist producing original design and art for products ranging from skateboards to clothing. • Art Director for New Deal skateboards. • Concept and design clothing and hard products for Giant LLC brands.