Experience

ForwardKeys

• Spain
• IT Services and IT Consulting
• 1 - 100 Employee

• Head of Market Intelligence

  • Oct 2021 - Present

  Reporting to the VP of Insights, as Head of Market Intelligence at ForwardKeys, I lead a team of analysts in the production of external research and publications in coordination with the marketing team, as well as the content for public events where ForwardKeys is invited to share the latest travel trends. I act as a representative of ForwardKeys in events, debates and industry-related workshops, presentations and round tables, and I am one of the main points of contact for external agencies, industry stakeholders and both existing clients and prospects to support them with ForwardKeys suite of tourism and travel intelligence data solutions.Responsible for maintaining and developing ForwardKeys business, with a focus in the Spanish and Latam markets, the development of existing accounts and generation of new leads, maintaining good commercial relationships and identifying potential opportunities both from a commercial and partnership point of view. Show less

• Insights Expert

  • Jan 2020 - Sep 2021

  As an Expert within the Insights team at ForwardKeys, I provide live, tactical information and exclusive insights to tourism boards, international organisms, hotels chains, retailers, airports, duty-free operators, tax refund, car rentals, and financial institutions. This includes, but it is not limited to, compiling performance data on a global scale from our various datasets and other second and third-party information, production of reports, analysis of information and identification of trends, as well as regularly providing training sessions to clients and partners so they learn how to find insights by themselves across our ForwardKeys dashboards. - Providing regular analyses for inclusion in presentations and expert sessions, bespoke analyses upon request and acting as a representative of ForwardKeys in events, debates and industry-related workshops.- Supporting the marketing and sales teams in pitching, client management plans and business development as well as individually identifying and exploring potential business opportunities for the firm with regards promotion of ForwardKeys and convert potential leads into sales.- Assisting with the creation of a new internal databases, as well as developing new products, alongside with the in-house data, sales and marketing teams, achieving more modern and user-friendly tools, to meet everchanging client needs. Show less



BDO UK LLP

• United Kingdom
• Accounting
• 700 & Above Employee

• Research Manager - Hotels, Leisure and Tourism

  • Jul 2017 - Jan 2020

  - Responsible for BDO Hotel’s research department and the project management of all internal and external research projects across BDO’s Hotels, Leisure and Hospitality sector, as well as giving specialist guidance and advice to the Hotels Consultancy and Audit teams.- Project managing the communications and campaigns of all BDO Hotel research products. - Supporting the business development team in pitching, client management plans and business development as well as individually identifying and exploring potential business opportunities for the firm with regards promotion of BDO Hotels, and convert potential leads into sales.- Participating in a wide variety of consultancy projects across EMEA including market demand studies with earnings estimates, feasibility studies, asset management, due diligence, tourism master plans, valuations, operator searches, litigation and expert witness support, preparation of information memorandums, financial reviews and forecasting analysis for hotel operators and owners.- Providing regular analyses for inclusion in trade journals (HOSPA, Global Hotel Network), bespoke analyses upon request and acting as a representative of BDO Hotels in presentations, events, debates and industry-related workshops.- Assisting in the organisation of events related to the industry.- Project managing the creation of a new internal Hotel’s database, alongside with the in-house IT team, achieving a modern and more user-friendly tool accessible to all sectors across the firm. Show less

• Research Analyst - Hotels, Leisure and Tourism

  • Jun 2015 - Jun 2017

  - Responsible for BDO Hotel's research database and project managing the production of BDO hotel’s publications: UK Trends, HotelQuarters and Hotel Britain.This included, but was not limited to, compiling operating data from over 3,000 hotels in the UK alone, liaising with existing contributors to ensure data was submitted on time, checking data integrity, production of reports using internal databases, analysis of information and identification of trends.- Compiling data on hotel pipeline development and investment transactions, using both third party and internal databases, maintaining the research collection with up-to-date and concise material.- Using the available data to provide BDO Hotels Consultancy and Audit teams, as well as clients, with benchmarking, data reports and analytical insights on market performance, investment activity in the hotel real estate market, and tourism trends in the EMEA and UK.- Providing regular analyses for inclusion in trade journals (HOSPA, Global Hotel Network) as well as bespoke analyses upon request.- Supporting the business development team in pitching, client management plans and business development.- Supporting the communications team and campaign managers with press releases and marketing campaigns to raise the profile of BDO Hotels.- Assisting in the organisation of events related to the industry.- Adapting existing databases and create appropriate new databases of internal and external sources of market and industry intelligence. Show less



JacTravel

• United Kingdom
• Travel Arrangements
• 1 - 100 Employee

• Customer Delivery - Operations Executive

  • Oct 2014 - Jun 2015



Agency of employment and local development (AEDL)

• Chiva

• Intern

  • Aug 2009 - Sep 2009



Labora. Servicio Valenciano de Empleo y Formación

• Spain
• Utilities
• 700 & Above Employee

• Intern

  • Jun 2009 - Aug 2009