Nerea Mendinueta
CEO & Co-founder at The Good Goal- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Full professional proficiency
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Francés Elementary proficiency
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Bio
Juan Angel Hernández Torres
Nerea es una gran trabajadora, siempre implicada en los proyectos dónde desarrollaba su trabajo en Estrategias de Inversión. Es una persona multi tarea que se hacía cargo desde los diseños básicos, ejecución de email marketing hasta el diseño más complejo de usabilidad web.
Juan Angel Hernández Torres
Nerea es una gran trabajadora, siempre implicada en los proyectos dónde desarrollaba su trabajo en Estrategias de Inversión. Es una persona multi tarea que se hacía cargo desde los diseños básicos, ejecución de email marketing hasta el diseño más complejo de usabilidad web.
Juan Angel Hernández Torres
Nerea es una gran trabajadora, siempre implicada en los proyectos dónde desarrollaba su trabajo en Estrategias de Inversión. Es una persona multi tarea que se hacía cargo desde los diseños básicos, ejecución de email marketing hasta el diseño más complejo de usabilidad web.
Juan Angel Hernández Torres
Nerea es una gran trabajadora, siempre implicada en los proyectos dónde desarrollaba su trabajo en Estrategias de Inversión. Es una persona multi tarea que se hacía cargo desde los diseños básicos, ejecución de email marketing hasta el diseño más complejo de usabilidad web.
Credentials
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ThePowerMBA
ThePowerMBAMay, 2021- Nov, 2024 -
#COVID-19 CHALLENGE
UXER SCHOOL
Experience
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The Good Goal
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Environmental Services
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1 - 100 Employee
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CEO & Co-founder
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Mar 2020 - Present
The Good Goal was created by three women who share the purpose of making the world a fairer and more sustainable place by boosting the environmental involvement of people and companies in the current climate emergency. Our solution is a gamified SaaS that allows companies to reach a culture transformation aligned to sustainability and SDGs, involving employees/collaborators and measuring it to report impact metrics. The Good Goal was created by three women who share the purpose of making the world a fairer and more sustainable place by boosting the environmental involvement of people and companies in the current climate emergency. Our solution is a gamified SaaS that allows companies to reach a culture transformation aligned to sustainability and SDGs, involving employees/collaborators and measuring it to report impact metrics.
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Meta
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Spain
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Technology, Information and Internet
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1 - 100 Employee
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Lead Product Designer
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Jun 2018 - Jun 2021
I have participated in several projects with different needs applying Agile and Product Management methodologies. I do managing and leading work in order to align the client business requirements with design and technology solutions. For example: - Creating the MVP of a reference portal of beauty and cosmetics in Spain. From ideation to the hi-fi prototype. (Collaboration with Mckinsey) - Designing a better payment experience for training courses. (UNIR - International University of La Rioja) - Creating the interface and design system for an international fashion design software. (SEDDI) - Redesigning the whole site and user experience for a NGO in order to get more members and donations. (Soñar Despierto) Tasks: - UX Research (user interviews, quantitative and qualitative analysis, definition of personas) - Conceptualization and Product ideation - Managing client requirements / business-design-technology alignment - MVP definition - User cases definition - UI Design (Desktop and mobile interfaces) - Responsive Design - Design Systems - Prototyping - Branding and Visual Identity - Direct communication with clients and technology team Show less
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Estrategias de inversión
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Spain
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Broadcast Media Production and Distribution
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1 - 100 Employee
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UX/UI Designer
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Mar 2016 - Jun 2018
- Design Lead- Full website redesign- Microsite Interfaces- UI Design- Responsive Design- Design System- User Stories- Wireframing- Prototyping
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Visual Designer
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Nov 2012 - Mar 2016
- Design of marketing online campaigns (banners, landing pages, newsletters...).- Social Media content creation (Facebook, Twitter, Google+).- Design of microsites interfaces.
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Web/Graphic Designer and Marketing Strategist
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Apr 2011 - Nov 2012
- Development of new business lines and promotional strategies - Design of personalized tours for groups and international companies - Design of corporate material (brochures, posters, keynotes, etc) - Design of new interface for the website - Development of new business lines and promotional strategies - Design of personalized tours for groups and international companies - Design of corporate material (brochures, posters, keynotes, etc) - Design of new interface for the website
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Education
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ThePowerMBA
Programa ThePowerMBA, Business Expert - Gestión y Administración de Empresas -
NEOLAND
UI/UX Design -
2015 - 2016
MrMarcel School
MA's Diseño - "Design is thinking made visual", Diseño gráfico -
2011 - 2013
El Centro de Formación CICE en Madrid (España)
Máster en Diseño Gráfico y Comunicación Digital -
2006 - 2011
Universidad Rey Juan Carlos
Licenciatura en Publicidad y RR.PP.
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