Mai Abdul-Ghani

Campaigner & Strategic Communications Consultant at Confidential
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Contact Information
us****@****om
(386) 825-5501
Location
EG
Languages
  • English Full professional proficiency
  • Arabic Native or bilingual proficiency
  • German Elementary proficiency

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Credentials

  • Media Translation Diploma
    The American University in Cairo
    Feb, 2016
    - Oct, 2024
  • Translation and Interpretation Diploma
    The American University in Cairo
    May, 2015
    - Oct, 2024
  • TOT
    Ministry of Youth and Sports
    Jan, 2012
    - Oct, 2024
  • IELTS
    Britisch council in Egypt
    May, 2018
    - Oct, 2024

Experience

    • Saudi Arabia
    • Government Administration
    • 1 - 100 Employee
    • Campaigner & Strategic Communications Consultant
      • May 2022 - Present

      Created a branding guideline including; Editorial policy and visual identity to be followed in internal and external communications. Developed a plan of fundraising opportunities and prepared the needed supporting documents for Proposals. Developed the Organization`s Website Map & Website Structure. Delivered a Campaign strategy planning the assets, audience, messages, channels, and best hooks to achieve the communication objectives. Produced and managed social media publishing strategy defining KPIs, the best opportunities, and the possible interventions to provide the maximum reach & engagement. Produced multiple Media deliverables in both written and audiovisual formats, and supervised the media team on a daily basis, overseeing the production of content, designs, videos, and scripts. Provided the campaign supporting content in Arabic\English; Press releases, Social Media posts, Campaign Briefs, Fact Sheets, Infographics, and the outlines of Posters and Banners. Show less

    • Egypt
    • International Affairs
    • 1 - 100 Employee
    • Media and Communications Officer
      • Jan 2022 - May 2022

      Designed social media publishing strategy defining KPIs, the best opportunities, and the possible interventions to provide the maximum reach & engagement, In addition to leading the media department in implementing this action plan. Created a branding guideline including; Editorial policy and visual identity to be followed in internal and external communications. Delivered the daily and monthly communication deliverables in Arabic\English such as Press releases, Social Media posts, Campaign Briefs, Fact Sheets, Infographics, and the outlines of Posters and Banners. Managed AlBaraka 42 regional conference media coverage: Ensuring proper photos of guests, writing the live speakers' testimonies second by second, publishing various posts on all social media platforms, and supervising the live-streaming. Succeeded in raising AlBaraka Forum 42 visibility to 1 Million people reached, and around 70,000 post engagements, which equals three times over the original target. Show less

    • Switzerland
    • International Affairs
    • 700 & Above Employee
    • National Communication Consultant
      • Feb 2021 - Dec 2021

      Designed a national communication strategy For HELW Programme aimed to improve STEM Higher Education participation and outcomes for the most disadvantaged. Develop the content for the branding visibility materials of the project (briefs, brochures, fact sheets). Designed the content and structure of the project deliverables: Project brief English and Arabic Project`s visibility materials content, branding, and press release Social media posts explaining the HELW program objective and consortium Project Factsheet layout, design, and content in English and Arabic Key achievements: Executed an innovative Engagement Strategy aligned with ILO, and FCDO branding style. Provided a complementary guide for branding in Arabic language with a stylebook for translations. Designed a social media strategy including; content, design templates, and publishing rate. Show less

    • Senior Journalist
      • Aug 2017 - Aug 2018

      Partnered with UNAOC, EMDP is an NGO that works on a media research project to provide insights on how Egypt`s Media can be developed to overcome the current refrains. I joined the project as an experienced journalist and researcher working on daily news analytics and networking with fellow journalists through a profound training program. My duties included a daily report of what has been published in Egypt`s private and public sector media in print and online using a set of keywords that have been predetermined on the basis of SDG goals. This analysis shows the extent to which media reflects national and international development concerns. Show less

    • Communication Consultant
      • Dec 2016 - Feb 2018

    • Advocacy Officer
      • Jan 2017 - Jan 2018

      A researcher in the Right to health file with a focus on mental health advocacy. My work Includes, Investigation in stories related to the health condition and laws govern the Health Regulations, Writing Reports about the Ministry of Health Performance, Making features about capturing stories on regular basis, and managing the Media support of the department, thus documentation of our work. A researcher in the Right to health file with a focus on mental health advocacy. My work Includes, Investigation in stories related to the health condition and laws govern the Health Regulations, Writing Reports about the Ministry of Health Performance, Making features about capturing stories on regular basis, and managing the Media support of the department, thus documentation of our work.

    • Journalist
      • Dec 2015 - Dec 2016

      I am following up files of Health care, Youth, Civil society, and Education in Egypt. around the day, I Capture the daily upcomings, outstanding stories, along with featuring different aspects of life using,Writing, research, analytical Methods, Video reporting,and Photographing. I write stories about the most prominent events in those files, and Investigate the details beyond the Known to provide the readership with an honest view of the truth. I am following up files of Health care, Youth, Civil society, and Education in Egypt. around the day, I Capture the daily upcomings, outstanding stories, along with featuring different aspects of life using,Writing, research, analytical Methods, Video reporting,and Photographing. I write stories about the most prominent events in those files, and Investigate the details beyond the Known to provide the readership with an honest view of the truth.

    • Nonprofit Organization Management
    • 1 - 100 Employee
    • Fellow
      • Sep 2015 - Dec 2016

      Lazord Fellowship is a one-year fellowship, designed to further development of young civically engaged youth. It provides job opportunities in well-established nonprofits and socially engaged organizations to 10 Highly qualified young men and women. Besides, providing mentoring and educational opportunities to its fellows to help them develop a critical understanding of the nonprofit world and progress their leadership skills for their future careers, regardless of the sector. Lazord Fellowship is a one-year fellowship, designed to further development of young civically engaged youth. It provides job opportunities in well-established nonprofits and socially engaged organizations to 10 Highly qualified young men and women. Besides, providing mentoring and educational opportunities to its fellows to help them develop a critical understanding of the nonprofit world and progress their leadership skills for their future careers, regardless of the sector.

    • France
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Editor- Translator
      • Jan 2015 - Dec 2016

      I write Features and Reportage about current events. Besides, making guides of daily life topics that collect all the data and resources needed. I write Features and Reportage about current events. Besides, making guides of daily life topics that collect all the data and resources needed.

  • shafaff
    • www.shafaff.com
    • Editor-in-chief and co-founder
      • Nov 2013 - Jan 2015

      I have co-founded Shafaff to be the First News Network specialized in Youth & Universities. Through Building a team of reporters all over Egypt, we report every event happens In any Egyptian University and connect youth altogether. My Major Duties include;_ - Hire Editors, Reporters, Assistant Editor. - Serve Perceptions of Web & Mobile designs. - Plan & Edit work-chart, case scenarios, of WebSite & Mobile app. - Manage all the day-to-day operations of a publication. - Create the editorial board. - Generate ideas for new ways of doing things, such as using new technology, implementing ways to increase readership and how to utilize new media - Reviews all articles, photographs, layouts and designs for accuracy. - drawing up budget proposals and any other information requested by the manager. - Report and Propose Board`s weekly and monthly updates. - Cross-checking facts, spelling, grammar, writing style, page design and photos. - Reject writing that appears to be plagiarized, ghost-written, published elsewhere or of little interest to readers - Contribute editorial pieces. - Motivating and developing editorial staff. - Handle reader complaints and taking responsibility for issues after publication. - Representing and speak about the publication at community events. - keep the staff on schedule and answer questions from editors. - Prepare trainings Plans and following-it-up. Show less

    • English Interpreter
      • Jan 2011 - Dec 2014

      Interpretation is my chosen field of translation through which I had an opportunity to deliver a successful message between speaker & listener maintaining easiness and accuracy. I am interpreting from English to Arabic - Arabic to English in such fields (Political, legal, literary, Media). - I have been part of Interpretation team in International Conferences like; 1- Electron Project of (Al-Andalus Center of Tolerance Studies) (Jan, 2014). 2- Sustainable Development Relatives Seminar (Mar, 2014). 3- ESFY (Egyptian Social Youth Forum) 1st annual conference (Dec, 2013). 4- (EMSU) Egyptian Medical Students Union Exchange program (Nov, 2013) 5- Arab Forum for Alternatives Studies (Oct, 2013). Show less

Education

  • University of Westminster
    Master's in Media Campaiging Social Change., Communication and Media Studies
    2018 - 2021
  • The American University in Cairo
    A
    2015 - 2017
  • AUC - School of Continuing Education
    Diploma, Media Translation Translation
    2015 - 2017
  • Ain Shams University, Alsun faculty
    Bachelor of Languages, English-German
    2009 - 2013
  • Mansoura New High School for gils
    LiterarySection
    2006 - 2009

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