Dylan Smith
Graphic Designer at University of Utah Utes Football- Claim this Profile
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Bio
Experience
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University of Utah Utes Football
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United States
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Spectator Sports
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1 - 100 Employee
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Graphic Designer
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Sep 2021 - Present
Created content for social media and print. Designed exclusive apparel for the team. Photographed live-action football games. Directed photoshoots for high school football recruits, uniform reveals, and lifestyle shoots. Designed large-scale graphics for facility walls. Created a fresh look and style for the 2023 Season, Recruiting Graphics, and National Signing Day. Focused on maintaining a strong brand to promote Utah Football to recruits. Created content for social media and print. Designed exclusive apparel for the team. Photographed live-action football games. Directed photoshoots for high school football recruits, uniform reveals, and lifestyle shoots. Designed large-scale graphics for facility walls. Created a fresh look and style for the 2023 Season, Recruiting Graphics, and National Signing Day. Focused on maintaining a strong brand to promote Utah Football to recruits.
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Weber State University
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United States
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Higher Education
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700 & Above Employee
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Social Media & Creative Services - Athletics
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Dec 2020 - Sep 2021
Manage social media accounts for Weber State Football and Weber State Men’s Basketball while assisting with other teams’ social accounts. Directly work with Student-Athletes, Coaches, and Sports Information Directors to create engaging content for social. Created content to sell tickets and used that content for paid ads and paid social. Photograph and film several games, practices, and events. Created hundreds of graphics and videos for recruiting purposes. Created a consistent social brand across all accounts. Managed our digital ads for promoting events through Facebook Ads and Twitter ads.Growth of social following by 4,000 (Twitter) and 3,000 (Instagram) for Football. Growth of following by 1,000 (Twitter) and 1,000 (Instagram) for Basketball. Show less
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Athletic Marketing Assistant - Graphic Design & Social Media
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Oct 2019 - Dec 2020
Worked closely with the Director of Marketing and their Assistant to create content for promoting Athletic teams and selling tickets. Assisted the Director of Communications with ideas for growing the brand and promoting players. Led a two-month campaign to grow the audience on each social media platform for all teams.
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Snowbasin Resort
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United States
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Recreational Facilities
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1 - 100 Employee
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Snowboard Instructor
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Dec 2020 - Apr 2021
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Bud Mahas Construction, Inc.
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United States
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Construction
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1 - 100 Employee
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Social Media and Content Intern
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Sep 2020 - Dec 2020
Managed the company's social media account, emphasizing showcasing projects to potential clients. Photographed job new job sites for content, while utilizing a library of photos of previous projects for social content. Created guidelines for future interns. Managed the company's social media account, emphasizing showcasing projects to potential clients. Photographed job new job sites for content, while utilizing a library of photos of previous projects for social content. Created guidelines for future interns.
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Stiry
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Advertising Services
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1 - 100 Employee
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Marketing Manager
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Aug 2019 - Jan 2020
Managed social media platforms for the business. (Instagram, Facebook, YouTube) Planned upcoming content releases and launched the appropriate content each day. Oversaw growth of social audience and manage interactions with users. Launched email marketing campaigns each week to promote the weekly video production. Outreach to influencers for collaborations and oversaw our social campaigns with influencers and other businesses/nonprofits.Growth of Instagram following from 7,000 to 11,000 within two months through working with influencers. Show less
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Marketing Intern
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Jun 2019 - Aug 2019
Adapted long-form content into bite-sized pieces for social media.Traveled with the production team to assist in filming new content.
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Education
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Weber State University
Bachelor of Marketing, Marketing