Antonio Scuderi

Founder and CEO Capitale Cultura Group, Capitale Cultura International sagl and ARtGlass Group at Capitale Cultura
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Contact Information
us****@****om
(386) 825-5501
Location
Milan, Lombardy, Italy, IT
Languages
  • English Full professional proficiency
  • French Full professional proficiency
  • Spanish Limited working proficiency
  • Italian Native or bilingual proficiency

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Antonio Cianci

Antonio is a result driven professional with a very strong problem solving skills. I can recommend Antonio as a person with great knowledge and deep wisdom of modern solutions. Antonio is a smart, innovative, proactive and passionate expert. Wise and achievement oriented, with him, every problem had a solution. Always maintains very good relation with co-workers and clients, working with him is a signature of success.

Luigi Maria Di Corato

Antonio Scuderi is one of the best among all people I have ever worked with. Antonio Scuderi was the most dedicated professionals through his work at Sole24Ore Cultura. Always focused on the Company's target, He is highly motivated and efficient strategist and a proactive manager. His wisdom and leadership makes Antonio Scuderi to view solutions instead of problems.

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Credentials

  • Adjunct Professor
    Formaper
  • Adjunct Professor
    Giunti Academy
  • Adjunct Professor Business Development for Culture and Digital Heritage
    IED Istituto Europeo di Design
  • giornalista professionista
    Ordine Nazionale Dei Giornalisti

Experience

  • Capitale Cultura
    • Italy
    • Business Consulting and Services
    • 1 - 100 Employee
    • Founder and CEO Capitale Cultura Group, Capitale Cultura International sagl and ARtGlass Group
      • Jan 2013 - Present

      Capitale Cultura Group supports the development of cultural and creative organizations, the media sector and tourist and culinary excellences. We offer our support to public and private companies, adding business development and innovation to the “toolbox” containing culture, creativity and excellence. Capitale Cultura’s business work is divided into three business sectors. Cultural Development: focuses on the development of organisations and projects in the fields of culture and creativity using a management team and a network of professionals with multi-sectoral and international experience. It operates in Italy through Capitale Cultura SAS (Verona, Monza, Rome, Catania), in Europe through Capitale Cultura International SAGL (Lugano), and outside the EU by collaborating with the leading consultancy company in the US, Cultural Heritage Partners. It also manages museum services in Ticino through the Cultural Services business unit, founded inside Capitale Cultura International sagl. Audiences & Business Development: works together with operators in the media and digital, food and wine, agribusiness, tourism and hospitality sectors, supporting audience development projects, innovation, strategic marketing consulting, new business development and media relations. Venture Partners: the area that develops and accelerates digital start-ups in the cultural sector. The first start-up, founded in October 2013, was ARtGlass Srl (Monza), a leading developer of Cultural Heritage augmented reality experiences mostly based on wearable devices (smartglass) and a patented solution which already exists in 40 cultural sites in Italy and Switzerland, with more than 2 mln users. The company has reached America with the jv ArtGlass US (Richmond, Washington DC). Capitale Cultura is a certified business accelerator, listed in the register of the Lombardy Region in the Re-startup program, under which it has already supported many innovative companies. Show less

  • Il Sole 24 Ore
    • Italy
    • Book and Periodical Publishing
    • 700 & Above Employee
    • Corporate Director Group Synergies and International Markets
      • Jul 2012 - Dec 2012

      Reporting to the Group's CEO, I was in charge to assess and develop cross-business opportunities and projects, involving all Company's Areas, to maximise assets exploitation and competitive advantages and drive the change of the company from the traditional/vertical model to the digital/cross business one. I was also even focused on the business development abroad Italy, by exploring local markets and seeking business partners. In particular, I focused on emerging countries with a strong link with Italy. Show less

    • CEO 24 Ore Cultura and Alinari 24 Ore
      • Oct 2010 - Jul 2012

      I was hired by 24 Ore Group, to relaunch and manage the Culture Business Area, as General Manager and CEO of 24 Ore Cultura and Alinari 24 Ore (totaling 90 employees, 10 managers directly reporting to me). We particularly boosted the development of the business in Arts Exhibitions, Image Libraries, Cross-media Publishing and innovative projects aimed at exploiting our Cultural Heritage. Together with a radical reorganization and the development of synergies with the rest of the Group, these initiatives drew the Area from 3 millions € losses in 2010 to break even in one year time, by increasing revenues and marginality and restructuring the costs structure. We have also repositioned the Group in the cultural market, by launching a strong campaign of opinion, aimed at promoting the cultural industry as a strategic asset of a new development model for Italy. This has increased the role of the cultural business, as a competitive advantage, Group wise.Best achievements. Exhibitions: Salvador Dali (330k visitors, 6 millions users on the website), Artemisia Gentileschi (180k visitors, cross media extensions with a docu-fiction and a top ranked IPad app), Pixar (250k visitors), Klimt (180k visitors), Mirò (120k visitors). Relevant cross media applications: Giotto's Cappella degli Scrovegni online; Masters of Design (consumer and de luxe books, the first mobile app on the topic, on site exhibitions). Show less

  • De Agostini Editore
    • Book and Periodical Publishing
    • 200 - 300 Employee
    • Corporate Director Content and Editorial Coordination
      • Jan 2004 - Oct 2010

      As General Manager, reporting to Chairman and CEO, I used to manage synergies among all Business Areas of De Agostini Publishing, also by encompassing other branches of the international conglomerate, such as Zodiak (TV and cross-media production) and Lottomatica G-Tech (games and lotteries). I coordinated the Central Editorial Committee, involving top management and BU Directors, to strategize on guidelines and cross over projects. With a team of 80 employees and 6 managers, we also created and exploited, as a profit center, a suite of libraries, platforms and services, enabling the publishing business to move up from the traditional to the digital model and exploit Group's assets upon a B2B model and on digital platforms, such as mobile: Product Library, Picture Library, Online Cooperation System, Web Services, Prepress and Distance Learning. Among the most relevant projects I headed, the digitization and exploitation of the Leonardo da Vinci's Atlantic Codex; the photo shooting campaign and subsequent exploitation of 100 unknown tombs in the Royal and Nobles Valleys, Luxor, Egypt (in tight cooperation with the Supreme Council of Antiquities); the most comprehensive documentation about UNESCO World Heritage's sites around the world. I used to travel a lot and work in constant cooperation with all country units (France and Suisse, UK, Spain and Latin America, Greece and Balkans, Germany and Central Europe, Nordics, Tokyo and Far East, Russia and former URSS countries), also assessing and incubating business applications in new markets (i.e. India). Show less

    • Publishing Director Sapere.it
      • Feb 2001 - Dec 2003

      I joined De Agostini Editore, as Editorial Director of Sapere.it, still one of the largest knowledge portals in Italian. We started up from scratch to go live, in 6 months, going trough a massive digitization of DeA's physical archive. The portal pioneered an international model, on a similar track of the one executed by Britannica Encyclopedia.

  • Fastweb
    • Italy
    • Telecommunications
    • 700 & Above Employee
    • Editor in Chief at Il Nuovo.it
      • Jun 2000 - Feb 2001

      I was one of the founders of Il Nuovo, a news portal aiming at creating a new model in the digital space, also by pioneering video convergence and sociale networking. The editorial team totaled 50 journalist and producers. That initiative was part of the wide strategy of Fastweb Group, still one of the leading players of broadband in Europe. I was one of the founders of Il Nuovo, a news portal aiming at creating a new model in the digital space, also by pioneering video convergence and sociale networking. The editorial team totaled 50 journalist and producers. That initiative was part of the wide strategy of Fastweb Group, still one of the leading players of broadband in Europe.

  • GEDI Gruppo Editoriale
    • Italy
    • Newspaper Publishing
    • 400 - 500 Employee
    • Desk Coordinator at Repubblica.it
      • Oct 1999 - May 2000

      I was one of the coordinators of Repubblica.it, the leading news site in Italy, withd 30 journalists. I was one of the coordinators of Repubblica.it, the leading news site in Italy, withd 30 journalists.

  • Affaritaliani.it
    • Italy
    • Newspaper Publishing
    • 1 - 100 Employee
    • Deputy Director of Affaritaliani.it
      • Feb 1999 - Sep 1999

      I worked as Deputy Director of Affaritaliani.it, the first born among news websites in Italy. I worked as Deputy Director of Affaritaliani.it, the first born among news websites in Italy.

  • Mediaset
    • Italy
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Editor in Chief at Mediasetonline.com
      • Nov 1998 - Sep 1999

      I worked at the start up and first development of Mediasetonline.com, born as the news portal of Mediaset Group. I coordinated a team of 15 journalist and web masters. I worked at the start up and first development of Mediasetonline.com, born as the news portal of Mediaset Group. I coordinated a team of 15 journalist and web masters.

  • Glamm Interactive
    • Milan
    • Editorial Director
      • Mar 1998 - Oct 1998

      I worked as Editorial Director at the leading web agency Glamm Interactive. Among the projects I led, there was the foundation and start up of Ilcalcio.com, fone of the first websites entirely dedicated to the Italian football. I coordinated a team of 10 editors. I also managed several projects, pioneering the web content development in Italy. I worked as Editorial Director at the leading web agency Glamm Interactive. Among the projects I led, there was the foundation and start up of Ilcalcio.com, fone of the first websites entirely dedicated to the Italian football. I coordinated a team of 10 editors. I also managed several projects, pioneering the web content development in Italy.

  • Mille e una Notte
    • Milan
    • Deputy Director at La Notte
      • Mar 1997 - Feb 1998

      I worked as Vice Director of the daily (2 editions per day) La Notte, a very popular property, with deep roots in Milan and its hinterland. I used to coordinate a team of 50 columnist and reporters. I worked as Vice Director of the daily (2 editions per day) La Notte, a very popular property, with deep roots in Milan and its hinterland. I used to coordinate a team of 50 columnist and reporters.

  • Sei Milano-Benetton Group
    • Milan Area, Italy
    • Director
      • Nov 1995 - Feb 1997

      Since its start up, I played as Chief Editor and, then, Director of the TV station Sei Milano, the first one experiencing in Italy the role of the video reporters and the full digital authoring process. With a team of 25 traditional journalist, 10 producers and 100 video reporters, delivering news and shows 24/7. The company was owned by 21 Investimenti, the financial arm of Benetton Group. Since its start up, I played as Chief Editor and, then, Director of the TV station Sei Milano, the first one experiencing in Italy the role of the video reporters and the full digital authoring process. With a team of 25 traditional journalist, 10 producers and 100 video reporters, delivering news and shows 24/7. The company was owned by 21 Investimenti, the financial arm of Benetton Group.

  • Editoriale l'Indipendente
    • Journalist
      • Jul 1995 - Oct 1995

      Journalist at the national daily l'Indipendente. Journalist at the national daily l'Indipendente.

  • Nuova Editoriale Trentina
    • Verona
    • Journalist
      • Jun 1992 - Jun 1995

      Journalist at the local daily La Cronaca Di Verona e Della Provincia. Journalist at the local daily La Cronaca Di Verona e Della Provincia.

  • IFG Carlo De Martino, School of Journalism
    • Milan Area, Italy
    • Master student, journalist
      • Sep 1991 - May 1992

      I attended the most prestigious School of journalism in Italy and was the first one hired by a newspaper among my classmates. I attended the most prestigious School of journalism in Italy and was the first one hired by a newspaper among my classmates.

  • L'Ora di Palermo
    • Catania
    • Journalist
      • 1989 - 1991

      I worked for such a well known Sicilian newspaper. I worked for such a well known Sicilian newspaper.

  • il manifesto
    • Italy
    • Newspaper Publishing
    • 1 - 100 Employee
    • Journalist
      • 1988 - 1991

      I worked as reporter from Sicily for such a renowned Italian national newspaper. I worked as reporter from Sicily for such a renowned Italian national newspaper.

  • Italia Radio Cooperativa
    • Rome and Sicily
    • Journalist
      • 1987 - 1989

      I worked for this national radio station, producing news and reportages. I worked for this national radio station, producing news and reportages.

  • I Siciliani
    • Journalist
      • 1982 - 1986

      I started my path as journalist after the assassination of the founder of the magazine I Siciliani, as a way to support the civil fight against mafia. I started my path as journalist after the assassination of the founder of the magazine I Siciliani, as a way to support the civil fight against mafia.

Education

  • Università di Bologna
    Bachelor in Political Sciences, Sociology
  • Liceo classico Spedalieri
    Maturità Classica
  • Istituto Carlo De Martino per la Formazione al Giornalismo
    Master in Journalism-Professional Journalist Patent
  • Universidad de Barcelona
    Executive International MBA

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