Veronica Pastore

Director Of Development Marketing and Operations at Jewish Family and Children's Services of San Francisco, the Peninsula, Marin and Sonoma Counties
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco, California, United States, US

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Experience

    • Director Of Development Marketing and Operations
      • Nov 2020 - Present

      San Francisco, California, United States

    • United States
    • Residential Building Construction
    • 100 - 200 Employee
    • Director of Marketing and Communications
      • Jan 2020 - Apr 2020

      San Mateo, California, United States Laid off due to COVID-19. Worked closely with executive team to provide strategic direction for and tactical approaches to planning, development, and implementation of marketing and communications programs.

    • United States
    • Public Policy Offices
    • 100 - 200 Employee
    • Director, Communications and Marketing
      • Sep 2016 - Jan 2020

      San Francisco • Promoted from Communications Manager after revamping every aspect of the org’s marketing strategies/collateral and growing revenue area by 41% (from $320k/yr to $800k/yr) • Directed annual marketing plan, content and design for websites, reports, brochures, banners, photo/video, branded items, social, email, and paid • Earned placements and maintained positive public profile via PR/media strategy • Prepared staff and clients for speaking engagements; served as spokesperson •… Show more • Promoted from Communications Manager after revamping every aspect of the org’s marketing strategies/collateral and growing revenue area by 41% (from $320k/yr to $800k/yr) • Directed annual marketing plan, content and design for websites, reports, brochures, banners, photo/video, branded items, social, email, and paid • Earned placements and maintained positive public profile via PR/media strategy • Prepared staff and clients for speaking engagements; served as spokesperson • Supervised one FTE; participated in DEI, pride, and public policy workgroups Show less

    • United States
    • Consumer Electronics
    • 1 - 100 Employee
    • Marketing Director
      • Dec 2014 - Aug 2016

      San Francisco • Responsible for marketing launch of Kickstarter campaign, raising over $1.5 million • Directed marketing plan and design for website, email, social, packaging, paid, in-app • Managed external and internal PR efforts, earning top-tier national placements • Pitched and launched corporate social responsibility program • Supervised/mentored three FTE and up to six interns concurrently

    • Owner/Manager
      • Apr 2011 - Jan 2015

      • Drove growth in sales for diverse businesses via marketing services • Managed email, social media, blogging, websites, graphic design, events • Public relations generating top-tier earned media placements • Responsible for all revenue; conducted full sales cycle • Managed billing, reporting, payroll, vendors, contractors, and clients

    • Writing and Editing
    • 1 - 100 Employee
    • Contributing Writer/Editor
      • 2008 - 2014

      Sarasota, Florida Area Wrote lifestyle content for publications including Sarasota Herald-Tribune, Creative Loafing Sarasota, and Sarasota Magazine.

    • United States
    • Movies, Videos, and Sound
    • 1 - 100 Employee
    • Associate Marketing Director
      • Nov 2011 - Apr 2012

      Sarasota, Florida Area • Responsible for all print, digital, and event marketing; increasing festival attendance by 10% • Formed media and community partnerships; ran contesting and social media • Oversaw complete redesign of website, daily blog posts, and email schedule • Produced 50 page web/print film guide and advertising/signage for all locations

    • New Media/PR Manager
      • Jan 2010 - Mar 2011

      Sarasota, Florida, United States • Created/managed social media accounts, strategy, and reports • Planned/promoted events including show/program, staffing, and collateral • Drafted press releases; pitched print, TV, and web; earned client placements • Designed effective and eye-catching social media graphics and advertising

    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Graphic Designer
      • 2008 - 2010

      Sarasota, Florida Area • Designed ads and editorial content; created digital illustrations for covers • Developed in-house promotions including onesheets, ads, and digital collateral • Designed and managed email newsletters and social media promotions

Education

  • University of Kansas
    Bachelor of Arts, Philosophy
  • Ringling School of Art and Design
    Graphic Design

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