Experience

Victoria's Secret Pink

• United States
• Retail
• 700 & Above Employee

• Copywriter

  • Apr 2022 - Present

  I currently write copy and oversee the Victoria's Secret PINK Instagram and Tik Tok accounts. I meet with creative and marketing teams to discuss upcoming products, offers, events, and current events we want to highlight. I then create copy for captions and graphics to be posted on our Instagram, or text overlay and voiceover copy for Tik Toks, that adhere to the PINK voice and help get our messages across. I also handle In-Store Signage, working closely with my creative and marketing partners to write copy that adequately relays offer details, new product launches, or active campaigns and aligns to the brand voice we use in all of our other channels.

• Copy Producer

  • Nov 2021 - Apr 2022

  As a copy producer, I primarily wrote offer copy for upcoming promotions and product releases. I attended meetings where these needs were discussed, then wrote copy that relayed the message and adjusted copy as needed as it went through various legal and creative channels. Then I input the copy in SalesForce to be published on the website and app.



MarketSmiths Content Strategists

• United States
• Writing and Editing
• 1 - 100 Employee

• Copywriter

  • Sep 2020 - Oct 2021

  As a copywriter at MarketSmiths, I worked with clients from a variety of industries, meeting to discuss their specific needs and vision and creating content that aligned with that. I wrote copy for websites, blog posts, eBooks, social media, scripts, infographics, and more. As a copywriter at MarketSmiths, I worked with clients from a variety of industries, meeting to discuss their specific needs and vision and creating content that aligned with that. I wrote copy for websites, blog posts, eBooks, social media, scripts, infographics, and more.



Urban Outfitters

• United States
• Apparel & Fashion
• 700 & Above Employee

• Sales Associate

  • Sep 2019 - Mar 2020

  I worked as a sales associate at the Urban Outfitters located in Herald Square, which is the largest UO in the world. I worked the registers, maintained the floor, and advised fitting rooms. Towards the end of my time here, I worked in inventory and restocking, where I arrived to work early in the morning to count incoming products, tag them, and place them where they needed to be within the store. I worked as a sales associate at the Urban Outfitters located in Herald Square, which is the largest UO in the world. I worked the registers, maintained the floor, and advised fitting rooms. Towards the end of my time here, I worked in inventory and restocking, where I arrived to work early in the morning to count incoming products, tag them, and place them where they needed to be within the store.



The Commonwealth Times

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Spectrum Editor

  • Aug 2018 - Dec 2018

  Spectrum is the CT's arts and culture section. I advised about 10 writers and was responsible for writing articles myself. I held weekly meetings in which we pitched stories and discussed the previous week's paper. I helped produce the newspaper itself, working closely with graphic designers, illustrators, photographers and my fellow editors. Spectrum is the CT's arts and culture section. I advised about 10 writers and was responsible for writing articles myself. I held weekly meetings in which we pitched stories and discussed the previous week's paper. I helped produce the newspaper itself, working closely with graphic designers, illustrators, photographers and my fellow editors.



WVCW Radio

• United States
• Advertising Services
• 1 - 100 Employee

• Assistant News Director

  • Aug 2018 - Dec 2018

  I produced a weekly podcast where I discussed important news stories from the previous couple of days. I recorded and edited the podcast using Adobe Audition and published them on Apple Podcasts. I aided the News Director in his weekly podcast and any other tasks he needed me to accomplish. I produced a weekly podcast where I discussed important news stories from the previous couple of days. I recorded and edited the podcast using Adobe Audition and published them on Apple Podcasts. I aided the News Director in his weekly podcast and any other tasks he needed me to accomplish.



iPad Journos

• Richmond, Virginia Area

• Reporter

  • Aug 2018 - Dec 2018

  I covered local stories, ranging from politics to community events. I recorded and edited video using an iPad and wrote an article to accompany my video. I worked with another reporter, Caitlin Barbieri. We covered the re-opening of Monroe Park, efforts by various companies to mobilize voters on Election Day and Dave Brat's election night watch party. iPad Journos is affiliated with CBS 6, so our stories were published on WTVR.com. I covered local stories, ranging from politics to community events. I recorded and edited video using an iPad and wrote an article to accompany my video. I worked with another reporter, Caitlin Barbieri. We covered the re-opening of Monroe Park, efforts by various companies to mobilize voters on Election Day and Dave Brat's election night watch party. iPad Journos is affiliated with CBS 6, so our stories were published on WTVR.com.



Capital News Service

• Richmond, Virginia Area

• Reporter

  • Jan 2018 - May 2018

  I produced weekly articles covering the Virginia General Assembly and wrote articles regarding proposed bills, failed bills, bills that passed and specific members of the GA. These articles were sent through the AP Wire and were published throughout the country. I produced weekly articles covering the Virginia General Assembly and wrote articles regarding proposed bills, failed bills, bills that passed and specific members of the GA. These articles were sent through the AP Wire and were published throughout the country.



The Commonwealth Times

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Opinions Editor

  • Aug 2017 - May 2018

  As opinions editor, I advised a group of about 5 writers. I held weekly meetings to discuss story ideas, where I encouraged them to think locally. I aimed to make our editorial pieces relevant to students and the local community. I helped with newspaper production in this role too. As opinions editor, I advised a group of about 5 writers. I held weekly meetings to discuss story ideas, where I encouraged them to think locally. I aimed to make our editorial pieces relevant to students and the local community. I helped with newspaper production in this role too.



Her Campus VCU

• VCU

• Writer

  • Jan 2016 - May 2017

  During my time with Her Campus, I wrote one article each week and helped my colleagues with their articles if they needed it. I attended weekly and bimonthly meetings. I helped organize, promote and run fundraisers to raise awareness and money for the organization. During my time with Her Campus, I wrote one article each week and helped my colleagues with their articles if they needed it. I attended weekly and bimonthly meetings. I helped organize, promote and run fundraisers to raise awareness and money for the organization.