Brandon Painter
Vice President, Brand Strategy at GameSquare Holdings Inc.- Claim this Profile
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Topline Score
Bio
Alexis Bergstrand
I've had the pleasure of witnessing Brandon bring order to chaos and make something from nothing. Brandon entered the GD Marketing when it was in its infancy. Up until he arrived, we had long gotten away with referrals and other organic means of garnering new business. He and the team built out the infrastructure and executed a well-oiled lead generating strategy and content plan that helped establish a funnel of leads for our sales team. They created the means to attract the early leads into the pipeline. He also took our Social Media strategy from a passive account, occasionally used for promoting company culture to a tool for attracting new clients and top talent. He also supported our event/conference team (pre-covid) with launching digitally integrated and unique promotions that excited booth attendees and made them want to attend our exclusive events. Not only does Brandon bring professionalism and polish to everything he has done for GlynnDevins but he also brings a fun attitude and wicked sense of humor. He's not afraid of a challenge and you won't ever hear him say "that's not my role." He's a dig in, roll up his sleeves, out of the box thinker. Any company should feel extremely lucky to have Brandon on their team. I wish him well on all his future endeavors. Looking forward to seeing what magic you make along the way!
Brandon Cummins
Brandon (aside from having one of the best names ever) showed great proficiency and understanding of the dynamics of social media as well as unique approaches to navigate strategy. He also excelled in demonstrating strong work ethic and communications skills in light of regular strategic shifts, and special requests. I would definitely consider working with Brandon again if the opportunity presented itself!
Allison Van Maanen
Brandon was wonderful to work with. His strategic, multi-channel approach is second to none. He advocated for my client’s budget as if it were his own. He took to information he was given and aligned a multi-tiered solution that offered exactly what the client was looking for and much more. Brandon stays on top of the constantly changing social landscape and delivers results in a professional and timely manner. He fits in great with an existing agency team as well as has the expertise to stand on his own. Brandon was not only an asset to my client but to our agency as well.
Alexis Bergstrand
I've had the pleasure of witnessing Brandon bring order to chaos and make something from nothing. Brandon entered the GD Marketing when it was in its infancy. Up until he arrived, we had long gotten away with referrals and other organic means of garnering new business. He and the team built out the infrastructure and executed a well-oiled lead generating strategy and content plan that helped establish a funnel of leads for our sales team. They created the means to attract the early leads into the pipeline. He also took our Social Media strategy from a passive account, occasionally used for promoting company culture to a tool for attracting new clients and top talent. He also supported our event/conference team (pre-covid) with launching digitally integrated and unique promotions that excited booth attendees and made them want to attend our exclusive events. Not only does Brandon bring professionalism and polish to everything he has done for GlynnDevins but he also brings a fun attitude and wicked sense of humor. He's not afraid of a challenge and you won't ever hear him say "that's not my role." He's a dig in, roll up his sleeves, out of the box thinker. Any company should feel extremely lucky to have Brandon on their team. I wish him well on all his future endeavors. Looking forward to seeing what magic you make along the way!
Brandon Cummins
Brandon (aside from having one of the best names ever) showed great proficiency and understanding of the dynamics of social media as well as unique approaches to navigate strategy. He also excelled in demonstrating strong work ethic and communications skills in light of regular strategic shifts, and special requests. I would definitely consider working with Brandon again if the opportunity presented itself!
Allison Van Maanen
Brandon was wonderful to work with. His strategic, multi-channel approach is second to none. He advocated for my client’s budget as if it were his own. He took to information he was given and aligned a multi-tiered solution that offered exactly what the client was looking for and much more. Brandon stays on top of the constantly changing social landscape and delivers results in a professional and timely manner. He fits in great with an existing agency team as well as has the expertise to stand on his own. Brandon was not only an asset to my client but to our agency as well.
Alexis Bergstrand
I've had the pleasure of witnessing Brandon bring order to chaos and make something from nothing. Brandon entered the GD Marketing when it was in its infancy. Up until he arrived, we had long gotten away with referrals and other organic means of garnering new business. He and the team built out the infrastructure and executed a well-oiled lead generating strategy and content plan that helped establish a funnel of leads for our sales team. They created the means to attract the early leads into the pipeline. He also took our Social Media strategy from a passive account, occasionally used for promoting company culture to a tool for attracting new clients and top talent. He also supported our event/conference team (pre-covid) with launching digitally integrated and unique promotions that excited booth attendees and made them want to attend our exclusive events. Not only does Brandon bring professionalism and polish to everything he has done for GlynnDevins but he also brings a fun attitude and wicked sense of humor. He's not afraid of a challenge and you won't ever hear him say "that's not my role." He's a dig in, roll up his sleeves, out of the box thinker. Any company should feel extremely lucky to have Brandon on their team. I wish him well on all his future endeavors. Looking forward to seeing what magic you make along the way!
Brandon Cummins
Brandon (aside from having one of the best names ever) showed great proficiency and understanding of the dynamics of social media as well as unique approaches to navigate strategy. He also excelled in demonstrating strong work ethic and communications skills in light of regular strategic shifts, and special requests. I would definitely consider working with Brandon again if the opportunity presented itself!
Allison Van Maanen
Brandon was wonderful to work with. His strategic, multi-channel approach is second to none. He advocated for my client’s budget as if it were his own. He took to information he was given and aligned a multi-tiered solution that offered exactly what the client was looking for and much more. Brandon stays on top of the constantly changing social landscape and delivers results in a professional and timely manner. He fits in great with an existing agency team as well as has the expertise to stand on his own. Brandon was not only an asset to my client but to our agency as well.
Alexis Bergstrand
I've had the pleasure of witnessing Brandon bring order to chaos and make something from nothing. Brandon entered the GD Marketing when it was in its infancy. Up until he arrived, we had long gotten away with referrals and other organic means of garnering new business. He and the team built out the infrastructure and executed a well-oiled lead generating strategy and content plan that helped establish a funnel of leads for our sales team. They created the means to attract the early leads into the pipeline. He also took our Social Media strategy from a passive account, occasionally used for promoting company culture to a tool for attracting new clients and top talent. He also supported our event/conference team (pre-covid) with launching digitally integrated and unique promotions that excited booth attendees and made them want to attend our exclusive events. Not only does Brandon bring professionalism and polish to everything he has done for GlynnDevins but he also brings a fun attitude and wicked sense of humor. He's not afraid of a challenge and you won't ever hear him say "that's not my role." He's a dig in, roll up his sleeves, out of the box thinker. Any company should feel extremely lucky to have Brandon on their team. I wish him well on all his future endeavors. Looking forward to seeing what magic you make along the way!
Brandon Cummins
Brandon (aside from having one of the best names ever) showed great proficiency and understanding of the dynamics of social media as well as unique approaches to navigate strategy. He also excelled in demonstrating strong work ethic and communications skills in light of regular strategic shifts, and special requests. I would definitely consider working with Brandon again if the opportunity presented itself!
Allison Van Maanen
Brandon was wonderful to work with. His strategic, multi-channel approach is second to none. He advocated for my client’s budget as if it were his own. He took to information he was given and aligned a multi-tiered solution that offered exactly what the client was looking for and much more. Brandon stays on top of the constantly changing social landscape and delivers results in a professional and timely manner. He fits in great with an existing agency team as well as has the expertise to stand on his own. Brandon was not only an asset to my client but to our agency as well.
Experience
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GameSquare Holdings Inc.
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Canada
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Entertainment
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1 - 100 Employee
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Vice President, Brand Strategy
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Jun 2023 - Present
A fully-integrated modern media collective rooted in gaming. (NASDAQ:GAME); (TSXV:GAME) 𝙂𝙖𝙢𝙚𝙎𝙦𝙪𝙖𝙧𝙚 𝙞𝙨 𝙘𝙤𝙢𝙥𝙤𝙨𝙚𝙙 𝙤𝙛... • Complexity: Org fielding world-class esports teams in CS:GO, Halo, Fortnite, Valorant, APEX Legends, Hearthstone, Madden, World of Warcraft, FIFA and more. Established in 2003, COL has won 140+ championships across ~30 titles. 🏆 • Zoned: Creative agency bridging the gap between gaming and culture by leveraging a diverse range of talent and… Show more A fully-integrated modern media collective rooted in gaming. (NASDAQ:GAME); (TSXV:GAME) 𝙂𝙖𝙢𝙚𝙎𝙦𝙪𝙖𝙧𝙚 𝙞𝙨 𝙘𝙤𝙢𝙥𝙤𝙨𝙚𝙙 𝙤𝙛... • Complexity: Org fielding world-class esports teams in CS:GO, Halo, Fortnite, Valorant, APEX Legends, Hearthstone, Madden, World of Warcraft, FIFA and more. Established in 2003, COL has won 140+ championships across ~30 titles. 🏆 • Zoned: Creative agency bridging the gap between gaming and culture by leveraging a diverse range of talent and developing experiences in the metaverse. 🌉 • Gaming Community Network: Media group marrying some of the most popular endemic sites, content producers, and tournament organizers to maximize revenue & consumer engagement across all channels. 💵 • Fourth Frame Studios: Multidisciplinary production house that specializes in telling stories for an ever-evolving gamer-forward audience. 🎞️ • Stream Hatchet: Tech stack providing advanced analytics and measurement of viewership and engagement on social live streaming platforms such as Twitch, YouTube Live, Trovo and many more. 📈 • Sideqik: Creator relationship management (CRM) solutions for brands and marketers. Today's ecommerce influencer marketing platform (i.e. lower funnel). 🗣️ • Mission Supply Co: Bespoke merchandise and consumer product design + sales consultation for brands and growing esports orgs seeking their fans of tomorrow. 🧢 ⇾ 𝙎𝙚𝙧𝙫𝙞𝙣𝙜 𝙖𝙨 𝙥𝙧𝙚-𝙨𝙖𝙡𝙚 𝙘𝙤𝙣𝙣𝙚𝙘𝙩𝙞𝙫𝙚 𝙩𝙞𝙨𝙨𝙪𝙚 𝙗𝙚𝙩𝙬𝙚𝙚𝙣 𝙤𝙪𝙧 𝙨𝙚𝙡𝙡𝙚𝙧𝙨 𝙖𝙣𝙙 𝙚𝙖𝙘𝙝 𝙗𝙪𝙨𝙞𝙣𝙚𝙨𝙨 𝙪𝙣𝙞𝙩 𝙩𝙤 𝙤𝙧𝙘𝙝𝙚𝙨𝙩𝙧𝙖𝙩𝙚 𝙩𝙝𝙚 𝙢𝙤𝙨𝙩 𝙞𝙢𝙥𝙖𝙘𝙩𝙛𝙪𝙡 𝙥𝙧𝙤𝙜𝙧𝙖𝙢𝙨 𝙬𝙚 𝙘𝙖𝙣 𝙛𝙤𝙧 𝙗𝙧𝙖𝙣𝙙𝙨 𝙗𝙤𝙩𝙝 𝙣𝙚𝙬 𝙖𝙣𝙙 𝙛𝙖𝙢𝙞𝙡𝙞𝙖𝙧 𝙩𝙤 𝙜𝙖𝙢𝙚𝙧𝙨 ⇾ 𝘌𝘹𝘵𝘳𝘢𝘤𝘵𝘪𝘯𝘨 𝘢𝘯𝘥 𝘴𝘺𝘯𝘵𝘩𝘦𝘴𝘪𝘻𝘪𝘯𝘨 𝘵𝘩𝘦 𝘣𝘦𝘴𝘵 𝘵𝘩𝘪𝘯𝘬𝘪𝘯𝘨 𝘢𝘤𝘳𝘰𝘴𝘴 𝘵𝘩𝘦 𝘱𝘰𝘳𝘵𝘧𝘰𝘭𝘪𝘰 𝘴𝘰 𝘵𝘩𝘢𝘵 𝘸𝘦 𝘤𝘢𝘯 𝘣𝘦 𝘱𝘶𝘵𝘵𝘪𝘯𝘨 𝘰𝘶𝘳 𝘣𝘦𝘴𝘵 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘱𝘰𝘴𝘴𝘪𝘣𝘭𝘦 𝘪𝘯𝘵𝘰 𝘵𝘩𝘦 𝘮𝘢𝘳𝘬𝘦𝘵 * See examples of our work below * Show less A fully-integrated modern media collective rooted in gaming. (NASDAQ:GAME); (TSXV:GAME) 𝙂𝙖𝙢𝙚𝙎𝙦𝙪𝙖𝙧𝙚 𝙞𝙨 𝙘𝙤𝙢𝙥𝙤𝙨𝙚𝙙 𝙤𝙛... • Complexity: Org fielding world-class esports teams in CS:GO, Halo, Fortnite, Valorant, APEX Legends, Hearthstone, Madden, World of Warcraft, FIFA and more. Established in 2003, COL has won 140+ championships across ~30 titles. 🏆 • Zoned: Creative agency bridging the gap between gaming and culture by leveraging a diverse range of talent and… Show more A fully-integrated modern media collective rooted in gaming. (NASDAQ:GAME); (TSXV:GAME) 𝙂𝙖𝙢𝙚𝙎𝙦𝙪𝙖𝙧𝙚 𝙞𝙨 𝙘𝙤𝙢𝙥𝙤𝙨𝙚𝙙 𝙤𝙛... • Complexity: Org fielding world-class esports teams in CS:GO, Halo, Fortnite, Valorant, APEX Legends, Hearthstone, Madden, World of Warcraft, FIFA and more. Established in 2003, COL has won 140+ championships across ~30 titles. 🏆 • Zoned: Creative agency bridging the gap between gaming and culture by leveraging a diverse range of talent and developing experiences in the metaverse. 🌉 • Gaming Community Network: Media group marrying some of the most popular endemic sites, content producers, and tournament organizers to maximize revenue & consumer engagement across all channels. 💵 • Fourth Frame Studios: Multidisciplinary production house that specializes in telling stories for an ever-evolving gamer-forward audience. 🎞️ • Stream Hatchet: Tech stack providing advanced analytics and measurement of viewership and engagement on social live streaming platforms such as Twitch, YouTube Live, Trovo and many more. 📈 • Sideqik: Creator relationship management (CRM) solutions for brands and marketers. Today's ecommerce influencer marketing platform (i.e. lower funnel). 🗣️ • Mission Supply Co: Bespoke merchandise and consumer product design + sales consultation for brands and growing esports orgs seeking their fans of tomorrow. 🧢 ⇾ 𝙎𝙚𝙧𝙫𝙞𝙣𝙜 𝙖𝙨 𝙥𝙧𝙚-𝙨𝙖𝙡𝙚 𝙘𝙤𝙣𝙣𝙚𝙘𝙩𝙞𝙫𝙚 𝙩𝙞𝙨𝙨𝙪𝙚 𝙗𝙚𝙩𝙬𝙚𝙚𝙣 𝙤𝙪𝙧 𝙨𝙚𝙡𝙡𝙚𝙧𝙨 𝙖𝙣𝙙 𝙚𝙖𝙘𝙝 𝙗𝙪𝙨𝙞𝙣𝙚𝙨𝙨 𝙪𝙣𝙞𝙩 𝙩𝙤 𝙤𝙧𝙘𝙝𝙚𝙨𝙩𝙧𝙖𝙩𝙚 𝙩𝙝𝙚 𝙢𝙤𝙨𝙩 𝙞𝙢𝙥𝙖𝙘𝙩𝙛𝙪𝙡 𝙥𝙧𝙤𝙜𝙧𝙖𝙢𝙨 𝙬𝙚 𝙘𝙖𝙣 𝙛𝙤𝙧 𝙗𝙧𝙖𝙣𝙙𝙨 𝙗𝙤𝙩𝙝 𝙣𝙚𝙬 𝙖𝙣𝙙 𝙛𝙖𝙢𝙞𝙡𝙞𝙖𝙧 𝙩𝙤 𝙜𝙖𝙢𝙚𝙧𝙨 ⇾ 𝘌𝘹𝘵𝘳𝘢𝘤𝘵𝘪𝘯𝘨 𝘢𝘯𝘥 𝘴𝘺𝘯𝘵𝘩𝘦𝘴𝘪𝘻𝘪𝘯𝘨 𝘵𝘩𝘦 𝘣𝘦𝘴𝘵 𝘵𝘩𝘪𝘯𝘬𝘪𝘯𝘨 𝘢𝘤𝘳𝘰𝘴𝘴 𝘵𝘩𝘦 𝘱𝘰𝘳𝘵𝘧𝘰𝘭𝘪𝘰 𝘴𝘰 𝘵𝘩𝘢𝘵 𝘸𝘦 𝘤𝘢𝘯 𝘣𝘦 𝘱𝘶𝘵𝘵𝘪𝘯𝘨 𝘰𝘶𝘳 𝘣𝘦𝘴𝘵 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘱𝘰𝘴𝘴𝘪𝘣𝘭𝘦 𝘪𝘯𝘵𝘰 𝘵𝘩𝘦 𝘮𝘢𝘳𝘬𝘦𝘵 * See examples of our work below * Show less
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Omnicom Media Group
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United States
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Advertising Services
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700 & Above Employee
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Associate Director, Zero Code
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May 2022 - Apr 2023
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Juked
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United States
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Online Media
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Investor
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Jul 2022 - Nov 2022
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Tiv
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Marketing Manager
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Oct 2021 - Mar 2022
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Ayzenberg
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United States
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Advertising Services
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100 - 200 Employee
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Manager, Influencer & Content Partnerships @ ION
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Apr 2021 - Aug 2021
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GGPR Esports
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United States
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Spectator Sports
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Head of Growth & Revenue Ops
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Sep 2019 - Aug 2021
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Attane
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United States
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Advertising Services
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1 - 100 Employee
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Director, Content
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Apr 2019 - Jan 2021
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Rally House
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United States
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Retail
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700 & Above Employee
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Director, Social Media
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2019 - 2019
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Barkley
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United States
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Advertising Services
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500 - 600 Employee
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Manager, Content
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Sep 2017 - Sep 2018
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Associate Manager, Content
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Jul 2016 - Aug 2017
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Content Specialist (Community Manager)
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Aug 2015 - Jul 2016
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Saxum
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Coordinator, Social Media
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Nov 2014 - Jun 2015
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OakTree Staffing
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United States
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Staffing and Recruiting
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1 - 100 Employee
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Technical Recruiter
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Jul 2014 - Nov 2014
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Education
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Kansas State University
Bachelor of Science in Business Administration, Marketing
Community
