Lilly Fowler

Growth Marketing Specialist at 7 Knots Digital
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Contact Information
us****@****om
(386) 825-5501
Location
Raleigh, North Carolina, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Growth Marketing Specialist
      • Jul 2023 - Present

    • United States
    • Software Development
    • 700 & Above Employee
    • Demand Generation Intern
      • May 2022 - Dec 2022

      - Regular utilization of programs such as Domo, Salesforce, etc. - Solved lead performance issues. - Compiled competitor data. - Researched competitor ad copy to close content gaps for high-budget PPC campaigns. - Optimized metadata for 100s high-controversion rate pages. - Optimized high-traffic high-priority pages for search engines. - Regular utilization of programs such as Domo, Salesforce, etc. - Solved lead performance issues. - Compiled competitor data. - Researched competitor ad copy to close content gaps for high-budget PPC campaigns. - Optimized metadata for 100s high-controversion rate pages. - Optimized high-traffic high-priority pages for search engines.

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Director of Marketing
      • Jan 2022 - Apr 2022

      - Managing and updating the company website.- Assisting in leading a team of 17 consultants.- Posting on LinkedIn to promote the agency to both potential consultants and clients.- Photographing team meetings and events to promote on socials.- Creating an alumni networking program.

    • Marketing Consultant
      • Jan 2021 - Jan 2022

      Consultant for Thrive!:- Created an archive for future Facebook and Instagram posts.- Created 5 email newsletters for the company and company podcast.- Detailed a legacy plan for future Instagram posts, Facebook posts, Podcast promotion, and Email Newsletters.-Advised company owner on Instagram Takeovers.Consultant for Ten Toes Down:-Redesigned the company website for a better user experience.-Increased unique site visitors by 110%.-Curated an Instagram presence by posting content.-Increased Instagram interactions by 30%,-Detailed a legacy plan for future Instagram and Tiktok utilization. Show less

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Marketing & Events Intern
      • Sep 2021 - Mar 2022

      - Created a 2022 content calendar the Small Business Advisor social media accounts. - Created a report detailing competitor research, company SEO audits, and recommendations for future social media use. - Created collateral and documents for business advisor trade shows. - Created a 2022 content calendar the Small Business Advisor social media accounts. - Created a report detailing competitor research, company SEO audits, and recommendations for future social media use. - Created collateral and documents for business advisor trade shows.

Education

  • North Carolina State University
    Bachelor's degree, Business Administration with a Marketing Concentration
    2020 - 2022
  • Surry Community College
    Associate's degree, Arts
    2018 - 2020
  • Yadkin Early College High School
    High School Diploma
    2015 - 2018

Community

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