Angela Elias
Senior Content Director, Commerce at POPSUGAR- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Melissa Davis
Angela Swinderman has been a part of our agency for over 4 years and has been an integral part of our business and our success. She's not only a hard working, dedicated, trustworthy, and loyal employee, but also someone that we have all enjoyed working with immensely. She worked very closely with all of our clients and a large range of media outlets, from broadcast to print to online. She is unflappable and can manage the most challenging personalities with ease- an extremely valuable asset in the world of public relations. She is great with deadlines and can juggle many tasks at once. Angela married an in depth knowledge of the media (and how it works) with the drive to see our clients succeed- the perfect combination for garnering top notch press coverage. She jumped at every challenge and we were thrilled to watch her grow over the past 4 years. Angela will be an asset to any company she joins in the future and we feel honored to have had her on our team for as long as we did. I'm one of her biggest fans. Please don't hesitate to contact me with any questions. Melissa Davis Founder and Co-owner of Ruby Press melissa@rubypr.com
Melissa Davis
Angela Swinderman has been a part of our agency for over 4 years and has been an integral part of our business and our success. She's not only a hard working, dedicated, trustworthy, and loyal employee, but also someone that we have all enjoyed working with immensely. She worked very closely with all of our clients and a large range of media outlets, from broadcast to print to online. She is unflappable and can manage the most challenging personalities with ease- an extremely valuable asset in the world of public relations. She is great with deadlines and can juggle many tasks at once. Angela married an in depth knowledge of the media (and how it works) with the drive to see our clients succeed- the perfect combination for garnering top notch press coverage. She jumped at every challenge and we were thrilled to watch her grow over the past 4 years. Angela will be an asset to any company she joins in the future and we feel honored to have had her on our team for as long as we did. I'm one of her biggest fans. Please don't hesitate to contact me with any questions. Melissa Davis Founder and Co-owner of Ruby Press melissa@rubypr.com
Melissa Davis
Angela Swinderman has been a part of our agency for over 4 years and has been an integral part of our business and our success. She's not only a hard working, dedicated, trustworthy, and loyal employee, but also someone that we have all enjoyed working with immensely. She worked very closely with all of our clients and a large range of media outlets, from broadcast to print to online. She is unflappable and can manage the most challenging personalities with ease- an extremely valuable asset in the world of public relations. She is great with deadlines and can juggle many tasks at once. Angela married an in depth knowledge of the media (and how it works) with the drive to see our clients succeed- the perfect combination for garnering top notch press coverage. She jumped at every challenge and we were thrilled to watch her grow over the past 4 years. Angela will be an asset to any company she joins in the future and we feel honored to have had her on our team for as long as we did. I'm one of her biggest fans. Please don't hesitate to contact me with any questions. Melissa Davis Founder and Co-owner of Ruby Press melissa@rubypr.com
Melissa Davis
Angela Swinderman has been a part of our agency for over 4 years and has been an integral part of our business and our success. She's not only a hard working, dedicated, trustworthy, and loyal employee, but also someone that we have all enjoyed working with immensely. She worked very closely with all of our clients and a large range of media outlets, from broadcast to print to online. She is unflappable and can manage the most challenging personalities with ease- an extremely valuable asset in the world of public relations. She is great with deadlines and can juggle many tasks at once. Angela married an in depth knowledge of the media (and how it works) with the drive to see our clients succeed- the perfect combination for garnering top notch press coverage. She jumped at every challenge and we were thrilled to watch her grow over the past 4 years. Angela will be an asset to any company she joins in the future and we feel honored to have had her on our team for as long as we did. I'm one of her biggest fans. Please don't hesitate to contact me with any questions. Melissa Davis Founder and Co-owner of Ruby Press melissa@rubypr.com
Experience
-
POPSUGAR
-
United States
-
Media Production
-
100 - 200 Employee
-
Senior Content Director, Commerce
-
Feb 2022 - Present
-
-
Senior Content Director, Latinx + Living
-
Oct 2021 - Present
-
-
Content Director, Family
-
Nov 2017 - Oct 2021
- Manage editorial calendars and site guides.- Assign, edit, and write content, optimizing for various platforms, such as SEO, social, and .com.- Strategize editorial themes, goals, and initiatives with leadership team (content, video, social, sales, marketing).- Analyze site and social traffic using a variety of metrics, including Omniture, CrowdTangle, Buzzsumo, and Google Analytics. Leverage this data to inform strategy, planning, budgets, and concept. - Manage bi-coastal team of editors, freelancers, and staff writers. - Involved in hiring, training, and managing day-to-day workflow and long-term career growth of direct reports.- Work cross-functionally (marketing, video, engineering, design) to execute large multimedia, multichannel projects.- Help develop content strategy for sold and custom campaigns.- Work with audience development team to build and manage outside media partnerships. - Work closely with communication and PR specialists to secure exclusive content and develop brand partnerships.- Help lead social media strategy and marketing efforts.- Appeared on camera in weekly lifestyle segments for POPSUGAR's video series and TV show. Helped produce segments and write scripts. Show less
-
-
Content Director, Home | Food | Career & Finance
-
Nov 2016 - Nov 2017
Oversaw content production and growth strategy for POPSUGAR Home and Food. Launched POPSUGAR Career & Finance.
-
-
Editor, Home
-
2015 - Nov 2016
[Timeline of promotions: Assistant editor (2011-2014), Associate editor (2014-2015), Editor (2015-2016)]
-
-
POPSUGAR Now Co-host "Get The Room"
-
Jan 2014 - Dec 2014
Co-host for "Get The Room" segment on POPSUGAR Now, an entertainment show produced by POPSUGAR Studios that aired on TV Guide Network. While co-hosting the show, I oversaw script writing, set styling, and design production.
-
-
-
Ruby Press Public Relations
-
United States
-
Public Relations and Communications Services
-
Publicist
-
Sep 2007 - Jun 2011
- Client management - Creating pitching strategies for a range of clientele - Facilitating sample and image media requests - Writing press releases, media alerts and client reports - Coordinating and attending shoots for both print and broadcast features - Collaborating on event production - Contributing editorial content for the Ruby Press blog - Client management - Creating pitching strategies for a range of clientele - Facilitating sample and image media requests - Writing press releases, media alerts and client reports - Coordinating and attending shoots for both print and broadcast features - Collaborating on event production - Contributing editorial content for the Ruby Press blog
-
-
-
San Francisco Magazine
-
Book and Periodical Publishing
-
1 - 100 Employee
-
Editorial Intern
-
2006 - 2006
- Researching and developing editorial content - Fact checking and proofing - Updating mailing lists and other databases - Contacting sources and maintaining availability - Reporting and writing - Researching and developing editorial content - Fact checking and proofing - Updating mailing lists and other databases - Contacting sources and maintaining availability - Reporting and writing
-
-
Education
-
2001 - 2005
University of Oregon
BA in Journalism, Magazine Journalism emphasis
Community
