Jerry Howard
Founder at Predictive Branding- Claim this Profile
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Bio
Experience
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Predictive Branding Partners
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United States
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Advertising Services
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1 - 100 Employee
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Founder
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Jan 2018 - Present
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Helm ESG
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United States
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Market Research
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1 - 100 Employee
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Consulting Lead
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Jul 2022 - Present
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Strategy First Partners
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Advertising Services
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Principal and Co-Founder
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Feb 2000 - Present
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Water.org
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United States
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Non-profit Organizations
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200 - 300 Employee
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Board Member / Board Chair / Strategic Advisor
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2002 - 2016
Co-founded by Matt Damon and Gary White, Water.org is a nonprofit organization that has transformed hundreds of communities and millions of lives in Africa, South Asia, and Central America by pioneering access to safe water and sanitation through microfinance-based, sustainable solutions. * Served on the board for seven years before being elected Board Chairman. * Led board and collaborated closely with senior leadership to steer transition from late-stage startup to recognized global leader in the space. Show less
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The Coca-Cola Company
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United States
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Food and Beverage Services
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700 & Above Employee
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Global Brand Director
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1996 - 2000
Led the senior brand team to create the global strategic positioning, global communications, marketing plan best practices, emerging market strategy, and approaches to properties like Olympics and World Cup Football. * Delivered record volume and profit for four consecutive years. * Collaborated with marketing and general managers in the top 30+ countries to ensure revenue, profit, and brand health goals were met. * As the second person to ever hold this position, re-defined as an “intrapreneurial” role within an ingrained corporate culture. * Hired and developed team of senior marketers who have taken on a range of leadership roles in general management and marketing in the US and internationally. Show less
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Procter & Gamble
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United States
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Manufacturing
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700 & Above Employee
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Marketing Director
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1985 - 1996
Led marketing for the P&G Japan Beauty Care business that included several of the largest and most profitable consumer brands in the company’s Japanese portfolio. * Launched new brands and grew established ones, accelerating top and bottom-line revenue despite tenure coinciding with the worst recession in post-war Japan’s history. * Gained transformative global business exposure to global senior management while reporting to two senior leaders who each later became CEO of the company. Show less
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