Io Chaney
Sr Marketing Manager at Black Girl Ventures- Claim this Profile
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English -
Topline Score
Bio
Credentials
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Advertising on Facebook: Advanced
LinkedInNov, 2020- Nov, 2024 -
Unconscious Bias
LinkedInNov, 2020- Nov, 2024 -
Technical Recruiting
LinkedInJul, 2020- Nov, 2024 -
Content Marketing Certification
HubSpotDec, 2018- Nov, 2024 -
CPR Certified
Red Cross Blood Services -
Google Ads Fundamentals
Google -
Google Analytics Individual Qualification
Google
Experience
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Black Girl Ventures
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Sr Marketing Manager
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Apr 2022 - Present
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Marketing Manager
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Sep 2021 - Present
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Diversant LLC
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United States
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IT Services and IT Consulting
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200 - 300 Employee
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Account Manager
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Jul 2020 - Sep 2021
DIVERSANT LLC is a privately-held professional services firm providing IT staffing services to mid-market and Fortune 500 companies nationwide. Our firm combines a wealth of practical business expertise with decades of experience in the IT and staffing sectors. DIVERSANT’s proprietary sourcing methodologies help us accurately match highly-skilled candidates with our client's business requirements. DIVERSANT also develops and implements innovative programs that promote diversity in the workforce and the talent acquisition supply chain. We believe that diversity in all its forms leads to greater opportunities for consultants and partners, and to more innovative solutions for clients. At DIVERSANT, we are equally interested in developing the careers of our consultants by providing them the best possible opportunities at leading corporations. We complement this service by offering generous benefits packages commensurate with tenure. Consultants working with DIVERSANT find challenging projects where their industry knowledge pays off. DIVERSANT LLC was formed when Diversant Inc. and Info Technologies merged in early 2010, thereby creating one of the largest African American-owned IT staffing companies in the United States. The merge was part of a natural progression for both companies, which have been operating in close cooperation since 2005 when DIVERSANT Inc. was first founded. DIVERSANT stands behinds its people and has a 100% commitment to customer satisfaction. Please contact me at ichaney@diversant.com to learn more about how our solutions can help you realize your objectives. Show less
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Creative Circle
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United States
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Staffing and Recruiting
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700 & Above Employee
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Associate Account Executive
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Feb 2020 - Jul 2020
Creative Circle is a specialized Creative, Marketing, and Digital solutions company that represents innovative advertising, marketing, design, and creative professionals. We cater to to full-service ad agencies, design firms, and corporate marketing departments on a freelance and full-time basis. The types of talent we represent in the Creative, Marketing, Digital fields include:Graphic Designers | Copywriters | Content Managers | Marketing Strategists/Analysts | Project Managers Account Services | Media Buyers/Planners | Front End Developers | UX/UIPlease feel free reach out with any questions and let me know how we can work together. Show less
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Operations and Recruitment Coordinator
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Oct 2019 - Jan 2020
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AARP
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United States
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Non-profit Organizations
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700 & Above Employee
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Communications and Outreach Specialist
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Sep 2018 - Sep 2019
• Increased Create the Good Facebook followers by 33% to 444,000+ and brand visibility across all social media platforms by 7% through digital marketing • Produced and edited top-performing organic All of Us video campaign (25k views in a week) and analyzed performance metrics • Created graphics, wrote, and delivered content creation for Create the Good’s social media platforms through Sprinkler • Assisted with site migration content uploads through Adobe Experience Manager CMS • Increased Create the Good Facebook followers by 33% to 444,000+ and brand visibility across all social media platforms by 7% through digital marketing • Produced and edited top-performing organic All of Us video campaign (25k views in a week) and analyzed performance metrics • Created graphics, wrote, and delivered content creation for Create the Good’s social media platforms through Sprinkler • Assisted with site migration content uploads through Adobe Experience Manager CMS
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AARP
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United States
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Non-profit Organizations
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700 & Above Employee
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Communication Marketing Research Coordinator
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Jun 2017 - Aug 2017
• Reached over 4,000,000 households through direct mail marketing distribution for Job Search, Careversations, and TEK workshops • Tracked, monitored in-person event registrations and summarized key highlights • Wrote/edited/proofread marketing content and input requests through internal systems for creation by Brand department • Engaged in projects with the Integrated Marketing team to ensure congruence of marketing materials • Provided support for content creation of assets to support states for grassroots marketing (e.g. customizable flyers, social content, mailer creation, etc.) • Wrote social media content; monitoring accounts, providing analytic reporting; digital marketing • Interfaced with AARP Integrated Marketing and other internal departments to provide marketing support and key deliverables • Responsible for online intelligence and research "AARP enhances the quality of life for all as we age. We champion positive social change and deliver value through advocacy, information, and service." Show less
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American University
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United States
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Higher Education
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700 & Above Employee
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Athletics Development Associate
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Oct 2015 - May 2017
• Organized fundraising campaign for Athletics Department that successfully raised over $1,000,000 for 2016 fiscal year • Managed and developed quarterly donor reports for Athletics Department internal team • Aggregated data through Datatel CRM to build strong relationships with alumni for donations • Organized and kept track of donations in spreadsheets and Datatel software • Distributed mail to donors and Eagles Club members • Held an Eagles Club sports auction to raise money for university athletics Show less
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UConnection
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United States
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Software Development
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UElite Market Manager
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Aug 2016 - Dec 2016
• Obtained 165 downloads in 3-month period • Increased user acquisition for UConnection app, the #1 food & drinks app for college students • Promoted the UConnection brand through its social media accounts and campus marketing activities • Monitored quantitative analytics of marketing dashboard metrics *UConnection is owned by AroundCampus Group* • Obtained 165 downloads in 3-month period • Increased user acquisition for UConnection app, the #1 food & drinks app for college students • Promoted the UConnection brand through its social media accounts and campus marketing activities • Monitored quantitative analytics of marketing dashboard metrics *UConnection is owned by AroundCampus Group*
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AroundCampus Group
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United States
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Advertising Services
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1 - 100 Employee
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Sales and Marketing Representative
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May 2016 - Aug 2016
• Contributed to team sales of $31,519 through selling ad placements in AroundCampus student planners to help clients reach the campus community • Ranked #14 in sales in the Keystone Region • Used advertisements as a medium to increase profitability and promote the brand of companies • Managed and worked with corporate and renewal accounts • Completed 30+ sales calls, spoke with an average of 10 decision makers, and gave an average of 7 presentations per day • Contributed to team sales of $31,519 through selling ad placements in AroundCampus student planners to help clients reach the campus community • Ranked #14 in sales in the Keystone Region • Used advertisements as a medium to increase profitability and promote the brand of companies • Managed and worked with corporate and renewal accounts • Completed 30+ sales calls, spoke with an average of 10 decision makers, and gave an average of 7 presentations per day
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Lifestyle Editor-in-Chief
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Jan 2015 - May 2015
• Edited a number of articles within the Lifestyle section of the university newspaper • Wrote two articles per edition and interviewed people bi-weekly for the Spartan Echo • Edited a number of articles within the Lifestyle section of the university newspaper • Wrote two articles per edition and interviewed people bi-weekly for the Spartan Echo
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Education
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American University - Kogod School of Business
MS in Marketing -
American University
Bachelor's of Science, Business Administration, specialization in Marketing -
Norfolk State University