Experience

Furman Roth Advertising

• United States
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Mar 2019 - Present



Freelance

• Greater New York City Area

• Creative Director | Art Director

  • Jun 2010 - Present

  Hands-on role overseeing and collaborating on all phases of creative work for global brands from strategy and concept through production in broadcast, print, design, motion graphics, out-of-home, and digital. Supervise and mentor junior teams. SIEGEL STRATEGIES Political advocacy, government relations, consulting, and public relations services. Design and execute brand graphics, TV storyboards, OOH, newspaper, animated and static web banners, and digital illustration, and retouching. Clients include charter schools, environmental advocacy, state employee unions, and political campaigns. SPARK361 Brand planning, strategy, research, and brand identity services. Concept, storyboard, execute and edit :60 TV and web, and direct response video. Art direct and supervise video and still photography on location and in studio. Design brand graphics, identity guides, web banners, motion graphics, trade show booths, and branded apparel. Clients include Tommie Copper and +NRG. IAT INTERACTIVE Publisher of STEM curricula for middle school, high school and college. Oversee all marketing, creative, and branding materials including online case study videos and curriculum walk-through videos, to web site and product sales materials (including print advertising, brochures, and trade show assets). Collaborate closely with management, editorial, social media, web designers, and production. Supervise video and still photography on location and in studio. Supervise, create, and upload content to website using backend CMS. Design book covers for print and ebooks. GLOBALWORKS Supervise all phases of creative and execution of two :60 direct-response TV and web videos for HughesNet satellite internet. KARLEN WILLIAMS GRAYBILL Conceive and execute all phases of production of TV advertising for Schiff MoveFree. Other clients include Sustenex. AVRETT FREE AND GINSBURG Clients include Enterprise Car Rental.



Hudson River Museum

• United States
• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Science Educator

  • 2011 - Present

  Conceive, write, design, and program 4K full-dome experiential planetarium shows, incorporating storytelling, Photoshop, Illustrator, AfterEffects and voice over skills. Conceive, write, and design permanent and temporary exhibits. Conceive, write, design, and program 4K full-dome experiential planetarium shows, incorporating storytelling, Photoshop, Illustrator, AfterEffects and voice over skills. Conceive, write, and design permanent and temporary exhibits.



BBDO Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• SVP Creative Director

  • 1980 - 2010

  Hands-on role overseeing and collaborating on all phases of creative work for global brands from concept through production in broadcast, print, design, motion graphics, out-of-home, and digital. - Collaborated on and managed several projects and clients simultaneously. - Managed, critiqued and mentored mid-level and junior teams. - Participated in strategic brainstorming, creative brief development, campaign development, and creative execution. - Presented directly to clients and articulated and defended conceptual choices. - Contributed work to new business pitches that won Visa, HBO, Pizza Hut, M&Ms, and Charles Schwab. - Developed strong relationships with clients, vendors and the creative community. - Proactively embraced new technology and trends to solve problems and tell brand stories. Accounts: Visa, GE, Bank of America, E*Trade, Charles Schwab, Lowe's, Swanson, AOL, Pizza Hut, Mountain Dew, Lay's, Polaroid, Levitra, Alka-Seltzer. Awards: Emmy Award Nominee (2); Cannes Silver Lion; Cannes Finalist (2); ADDY (8; Gold, 2) Adweek Best Spots of the Month (9); Best Spots of the Year (2); Best Spots of the Decade (2); ANDY (2); Art Direction; Art Director’s Club (2); CEBA; Clio; Creativity (2); British Design & Art Direction [D&AD] (2); Effie; London International Advertising Awards (2; Finalist, 5); New York Festivals (6; Gold 2).