Olushola Idowu
Marketing Communications Specialist at Phree Media Technology- Claim this Profile
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Topline Score
Bio
Andrew Lala
Shola is the manager's delight. He is a very meticulous and smart teammate who excels in any position he has been assigned.
Olajide Idowu
Olushola has always been diligent in accomplishing his set targets. His positive attitude to his job lifts up the morale of other team members will be an asset to any organisation that has him in their employ.
Segun Sobodu
Great person to work with. He's a fast learner.
Andrew Lala
Shola is the manager's delight. He is a very meticulous and smart teammate who excels in any position he has been assigned.
Olajide Idowu
Olushola has always been diligent in accomplishing his set targets. His positive attitude to his job lifts up the morale of other team members will be an asset to any organisation that has him in their employ.
Segun Sobodu
Great person to work with. He's a fast learner.
Andrew Lala
Shola is the manager's delight. He is a very meticulous and smart teammate who excels in any position he has been assigned.
Olajide Idowu
Olushola has always been diligent in accomplishing his set targets. His positive attitude to his job lifts up the morale of other team members will be an asset to any organisation that has him in their employ.
Segun Sobodu
Great person to work with. He's a fast learner.
Andrew Lala
Shola is the manager's delight. He is a very meticulous and smart teammate who excels in any position he has been assigned.
Olajide Idowu
Olushola has always been diligent in accomplishing his set targets. His positive attitude to his job lifts up the morale of other team members will be an asset to any organisation that has him in their employ.
Segun Sobodu
Great person to work with. He's a fast learner.
Credentials
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The Art of Screenwriting
EbonyLife Creative AcademyAug, 2021- Nov, 2024 -
Introduction to Search Engine Optimization
CourseraMar, 2021- Nov, 2024 -
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and More
CourseraJan, 2021- Nov, 2024 -
Introduction to Data Analysis using Excel
CourseraDec, 2020- Nov, 2024 -
Content, Advertising and Social IMC
CourseraOct, 2020- Nov, 2024 -
Fundamentals of Digital marketing Africa
GoogleJan, 2018- Nov, 2024 -
Basic certification in GIS
POAK -
Certicate course in Human resource management
Skill edge Consultant Abuja -
Certificate course in Customer service and relationship management (CSRM)
Skilledge consulting ltd -
Certificate course in Project management
Skillsedge consulting ltd -
Proficiency certificate in management
Nigerian Institute of Mangement (NIM)
Experience
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PhreeTech
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United States
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Software Development
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1 - 100 Employee
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Marketing Communications Specialist
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Jan 2022 - Present
◼ Create, collect, adapt and schedule compelling content (text, photos/images and video) for digital marketing efforts. Ensuring content consistently and accurately aligns with the brand’s position ◼ Supervise the digital media team ensuring processes, guidelines and standards are maintained in web properties and all associated Social media accounts of B2B clients. ◼ Monitor and report on websites & social accounts to ensure continuous engagement & conversion to gain more online audiences for B2B clients. ◼ Implement community building through Podcast & Twitter Space conversations. ◼ Handle editorial planning and content development for internal and external messages across different communication channels ◼ Develop & implement an effective Digital Marketing and Communications Strategy for all product launches, websites, social media platforms and internal communication ◼ Develop and implement strategies for on-page and off-page SEO ◼ Plan interviews, Podcasts, Webinars for PhreeTech ◼ Write and edit website content for phreetech.com and B2B clients’ Show less
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Opera
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Norway
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Software Development
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700 & Above Employee
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Marketing Copywriter
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Aug 2021 - Aug 2022
◼ Write clear and attractive copy with a distinct voice for HYPE Chat ◼ Interprete marketing briefs to understand project requirements ◼ Edit and proofread Push copy as needed for HYPE Chat ◼ Use SEO principles to maximize Push copy reach ◼ Drive engagement through Push copies for HYPE clubs ◼ Drive engagement with PUSH copies on coupons, giveaways and marketing campaigns. ◼ Write clear and attractive copy with a distinct voice for HYPE Chat ◼ Interprete marketing briefs to understand project requirements ◼ Edit and proofread Push copy as needed for HYPE Chat ◼ Use SEO principles to maximize Push copy reach ◼ Drive engagement through Push copies for HYPE clubs ◼ Drive engagement with PUSH copies on coupons, giveaways and marketing campaigns.
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Kobobid
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Nigeria
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Retail
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1 - 100 Employee
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Creative Content Strategist
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Jul 2021 - Dec 2021
◼ Write clear & error-free content that reflects the company’s voice for social media, website, newsletters, email campaigns, blogs, articles, PR and any other medium. ◼ Create new content ideas and strategies for increasing brand awareness (e.g. promotions, competitions) according to the Company's business goals. ◼ Interpret creative direction and technical information and turn them into persuasive copy concepts for all platforms. ◼ Collaborate with other marketing teammates to brainstorm and develop a variety of marketing materials. ◼ Provide day-to-day copy and content direction for all media. Day-to-day maintenance and update of site content e.g: homepage banner, blog contents, promotional, campaign and layout. Show less
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Agroverified
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Nigeria
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Information Technology & Services
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Web Content Writer
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May 2021 - Jul 2021
◼ Researched, outlined, wrote, and edited new web content while working closely with the engineering departments to understand project requirements. ◼ Wrote user-friendly content that meets the needs of the target audience, turning insights language that sets our users up for easy Agrobusiness transactions ◼ Developed comprehensive documentation that meets organizational standards ◼ Obtain a deep understanding of products and services to translate complex product information into simple, polished, and engaging website content ◼ Wrote clear and error-free content for the website that reflects the company’s voice Show less
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70th Precinct Digital Agency
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Advertising Services
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1 - 100 Employee
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Digital and Content Manager
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Feb 2021 - Jun 2021
◼ Effectively planned and managed BetPay’s campaigns; from ideation, execution, metrics analysis, and identifying trends ◼ Increased website visit from 2500 to 7000 Daily average within 3 months ◼ Developed and tactically executed online customer acquisition strategies and campaigns ◼ Achieved 500% New registration increase as well as 2400% in FTDs in 3 months ◼ Conceptualized and executed paid campaigns across major social platforms (Facebook, Instagram, Twitter, etc...- ◼ Innovative use of social media best practices to achieve page growth on Fb, Twitter, and IG by 200% and gaining over 1 Million Impressions. ◼ Oversaw all companies social media accounts ◼ Collaborated with partners and influencers marketers Show less
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Opera
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Norway
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Software Development
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700 & Above Employee
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Data Analyst
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Nov 2020 - Jan 2021
◼ Queried and interpreted dashboard data from CMS, PPS, HUB articles, FRN channels ◼ Analyzed and did statistical inference using spreadsheets ◼ Made strategic conclusions from the analysis of data ◼ Found solutions and ways to improve engagements, retentions, and clicks from data analysis◼ Advanced use of Excel skills (Vlookup, PivotTable, SumIFs Formulars, Chart representations)Achievements ◼ Part of the data analyst team that executed Opera News 2020 Year in review ( Top Trends That Shaped 2020 In Nigeria, Top People In Nigeria 2020, Top Searches In Nigeria 2020. Top Trends In Nigeria 2020, Top News In Nigeria 2020) Show less
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Content Specialist Manager
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Jun 2020 - Nov 2020
RESPONSIBILITIES:◼ Ensured Breaking News is published in 3 mins interval ◼ Active team member of the Top News team that determines the relevances of Push Alert ◼ Ensured all News category domains are well updated and optimized ◼ Oversaw the quality of articles shared on the Opera News App◼ Profered solutions to improve Opera News NG operations through the conceptualization of ideas
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Senior Content Writer
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Jun 2019 - Nov 2020
RESPONSIBILITIES:◼ Created sports content during AFCON 2019◼ Opinion articles on Super Eagles progress at AFCON 2019◼ Opinion weekly-review for 2019/20 Premier League season◼ Wrote breaking news stories as at when they happen
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Content Video Manager
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Dec 2018 - Jul 2020
RESPONSIBILITIES:◼ Data analysis and measurement of day-to-day video performance using inbuilt analyticsystem on the video CMS◼ Sourced and published quality videos across designated social media channels◼ Encouraged community members to take action on videos via title and descriptionoptimization◼ Surfing and retrieved news sources, extracting keywords, labelingsamplesAchievements:✓ Nominated as a member of the Opera News App Review Committee✓ Content factory and regulation team member✓ Acquired over 55000 followers within 10 months of resumption✓ Garnered over 100 million video Impressions and Player-time over 10 months Show less
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HACmedia
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Lagos, Nigeria
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Assistant Creative Director
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Aug 2019 - Dec 2020
◼ Production of Karma the movie ◼ Music video production ◼ Numerous Commercial shoots, LightenUP ◼ Production of Tv Talk show, YARNZ.ng ◼ Bamboobar show with Fyn Monky ◼ Production of Karma the movie ◼ Music video production ◼ Numerous Commercial shoots, LightenUP ◼ Production of Tv Talk show, YARNZ.ng ◼ Bamboobar show with Fyn Monky
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National Youth Service Corps
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700 & Above Employee
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Assistant Revenue Manager
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Aug 2017 - Apr 2018
◼ Dispensed weekly/monthly revenue reports to the Head of Department ◼ Audited loan reimbursement using a spreadsheet ◼ Ensured files were sorted, arranged, and distributed within the department Achievements: ✓ 33% Increment in revenue generation during my one-year service ✓ Reduced time spent on bureaucratic processes through effective communication ◼ Dispensed weekly/monthly revenue reports to the Head of Department ◼ Audited loan reimbursement using a spreadsheet ◼ Ensured files were sorted, arranged, and distributed within the department Achievements: ✓ 33% Increment in revenue generation during my one-year service ✓ Reduced time spent on bureaucratic processes through effective communication
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Education
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2011 - 2016
Obafemi Awolowo University
Bachelor's degree, Geography
Community
