Experience

Trimble Transportation

• United States
• Software Development
• 400 - 500 Employee

• Senior Graphic Web Designer

  • Aug 2022 - Present



RADfertility

• United States
• Medical Practices
• 1 - 100 Employee

• Senior Visual Designer

  • Jan 2022 - Aug 2022

  Optimize engagement by working closely with cross-functional staff on pitching, developing, and executing compelling campaigns with targeted content. Ensure the highest quality outcomes by utilizing a deep understanding of branding, marketing, and design. Boost consumer accessibility and engagement by working across digital, web, social media platforms, and print.Successfully relay product features; consult with senior management on their vision and transform it into hard-hitting promotional solutions.Verify satisfaction by presenting ideas to executive teams; demonstrate expertise in visual storytelling, photography, marketing, and web design.Secure a competitive edge by remaining updated on emerging trends. Show less

• Graphic Designer | Digital Marketing Associate

  • Jun 2013 - Jan 2022

  Drove results by employing effective SEO and SEM strategies and integrating high-quality improvements to digital marketing. Displayed a working knowledge on optimizing front-end web presence and made informed decisions by analyzing data from Google Analytics reports. Exhibited diversity by creating various digital, web, and print solutions including brochures, banners, newsletters, and flyers.Headed all quality control, implemented brand standards, verified consistency, and led visual communication for social media campaigns.Helped launch and monitored the Stand-Up for Delaware Fertility Coverage campaign, which supported the SB 139 bill and fertility care for employees.Appealed to target audiences by directing, filming, and editing more than 20 videos capturing interviews with subject matters who provided deep insight.Revitalized print campaigns for digital use across social media channels including Facebook, Instagram, Twitter, LinkedIn, and Google Business.Introduced a well-designed online appointment system, which increased efficiency; helped launch a 3-step follow-up communication template.Earned a promotion from Marketing Intern (2012 – 2013) due to exemplary results and dedication to excellence. Show less

• Marketing Intern

  • Jun 2012 - Jun 2013