Marketing Director

• May 2023 - Present

- Drive the development and execution of comprehensive marketing strategies bridging the gap between media and promotion.- Project manage and oversee a team for Outreach/Communications to drive effective promotional efforts.- Lead weekly staff meetings addressing how to increase our social engagement with the 30K+ student body.- Coordinate media content release, collaborating on videos, graphics, and promotional materials, while managing our consistent social media presence.

Assistant Director of Media Production

• Sep 2022 - May 2023

- Oversee a team of photographers, videographers, and graphic artists- Assure that projects are done on time and ready for social media

Photographer

• Sep 2021 - May 2023

- Shoot and edit photos regarding student clubs/events. Commit at least 5 hours a week but can increase to even 30 when student wide events occur.- Collaborate within the UB SA Media/Marketing Department to allocate time for projects. - Approach students and take photos that showcase the livelihood of UB along with encourage peers to get involved.

Photographer/Videographer/Editor

• 2017 - Present

Treasurer

• May 2023 - Present

- Utilize excel to manage club budgets and keep track of membership dues.- Track the finances of the club, managing cash flow.

Director Of Recruiting

• Jul 2022 - May 2023

- Collaborate within weekly meetings, research projects, and networking events.- Learn and study different aspects of marketing along with job opportunities.- Organize outreach to get students involved in the club.

Teaching Assistant

• Aug 2023 - Present

Media Intern | Corporate Marketing

• Jun 2023 - Aug 2023

- Assisted in developing and executing multimedia marketing initiatives across social media, client events, and email newsletters. - Directed, produced, and edited multimedia content for GroupM’s external social channels and audience of 490k+ followers. - Researched and analyzed industry trends and competitor news through daily press briefings for C-Suite executives. - Created, analyzed, and edited marketing content including communications plans, social media posts, and email newsletters. - Conducted competitive analysis to increase revenue and operational efficiency across multiple communications channels. Show less

Photo Editor

• Jan 2023 - Aug 2023

Marketing Analyst

• Jan 2023 - Aug 2023

Marketing And Public Relations Intern

• Feb 2023 - May 2023

- Spearheaded and oversaw all point-of-sale social media outreach along with website management. - Increased Reach 2,000%, Increased Profile Visits 736.8%, Increased Following by 62%. - Orchestrated the top post reaching 1,023% more accounts than our median post. - Produced video content, graphics, and other marketing material for events hosted by FFABB. - Spearheaded and oversaw all point-of-sale social media outreach along with website management. - Increased Reach 2,000%, Increased Profile Visits 736.8%, Increased Following by 62%. - Orchestrated the top post reaching 1,023% more accounts than our median post. - Produced video content, graphics, and other marketing material for events hosted by FFABB.

Marketing Assistant

• Mar 2022 - Sep 2022

- Assist with organizing special events and other initiatives. - Direct Marketing: Oversee and assist with all Point-of-Sale distribution. - Participate in development of focus groups and surveys. - Attend/Photograph events to archive and upload to social media. - Assist with organizing special events and other initiatives. - Direct Marketing: Oversee and assist with all Point-of-Sale distribution. - Participate in development of focus groups and surveys. - Attend/Photograph events to archive and upload to social media.

Kitchen Chef

• Jun 2021 - Aug 2021

- Cook and prepare up to 30 Japanese dishes for customers. - Perform under a high-pressure environment. - Communicate with up to 2 other chefs and 2 cashiers to efficiently serve incoming orders. - Cook and prepare up to 30 Japanese dishes for customers. - Perform under a high-pressure environment. - Communicate with up to 2 other chefs and 2 cashiers to efficiently serve incoming orders.

Outreach Intern

• Oct 2020 - May 2021

- Research trends in Social Media/Entertainment. - Attend weekly meetings to discuss brand collaborations. - Moderate the film's social media accounts. - Research trends in Social Media/Entertainment. - Attend weekly meetings to discuss brand collaborations. - Moderate the film's social media accounts.