Peter Loebbecke
Creative Director - Marketing at Sounding Board, Inc- Claim this Profile
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Bio
Maxwell Cooper
Working for Pete was an incredible and invaluable experience that speaks volumes about him as a creative director and as a person. I was continually inspired and pleasantly surprised by his industry knowledge and ability to anticipate creative trends before they became mainstream. Pete is a natural-born leader who brings out the potential in everyone he works with. He has a remarkable talent for envisioning a brand's story, taking it to new heights, and effortlessly articulating his creative vision. Under his supervision and guidance, our team thrived. It is an understatement to say that Pete will add immense value to any team or organization he joins. Although our time collaborating together was relatively short, I can wholeheartedly say that Pete is a true gem. He brings out the best in his employees, his team, and the entire company.
Linda Ritchie
I've had the great fortune of working directly with Peter over the last four years. Initially, I hired his company, Axiom Design, to work on web design and marketing programs for some of my client companies. I quickly learned that Peter has an amazing grasp of business models, technology, and marketing strategy. He soon became my "go to" person for all marketing needs because he was so much more than an Art Director. Eventually, I hired him away from Axiom Design to be the nexus of all marketing at my Private Equity fund, Lotus Innovations. It was there that Peter again exceeded all of my expectations. Not only is he an amazing team player that can coalesce a disparate group (from product management, IT, and C-Level executives) around a central theme, and bring it to the next level. Peter drove adoption of new technology that made collaboration and marketing automation "pain free". With a bias towards measurement and results, I could always count on Peter!
Maxwell Cooper
Working for Pete was an incredible and invaluable experience that speaks volumes about him as a creative director and as a person. I was continually inspired and pleasantly surprised by his industry knowledge and ability to anticipate creative trends before they became mainstream. Pete is a natural-born leader who brings out the potential in everyone he works with. He has a remarkable talent for envisioning a brand's story, taking it to new heights, and effortlessly articulating his creative vision. Under his supervision and guidance, our team thrived. It is an understatement to say that Pete will add immense value to any team or organization he joins. Although our time collaborating together was relatively short, I can wholeheartedly say that Pete is a true gem. He brings out the best in his employees, his team, and the entire company.
Linda Ritchie
I've had the great fortune of working directly with Peter over the last four years. Initially, I hired his company, Axiom Design, to work on web design and marketing programs for some of my client companies. I quickly learned that Peter has an amazing grasp of business models, technology, and marketing strategy. He soon became my "go to" person for all marketing needs because he was so much more than an Art Director. Eventually, I hired him away from Axiom Design to be the nexus of all marketing at my Private Equity fund, Lotus Innovations. It was there that Peter again exceeded all of my expectations. Not only is he an amazing team player that can coalesce a disparate group (from product management, IT, and C-Level executives) around a central theme, and bring it to the next level. Peter drove adoption of new technology that made collaboration and marketing automation "pain free". With a bias towards measurement and results, I could always count on Peter!
Maxwell Cooper
Working for Pete was an incredible and invaluable experience that speaks volumes about him as a creative director and as a person. I was continually inspired and pleasantly surprised by his industry knowledge and ability to anticipate creative trends before they became mainstream. Pete is a natural-born leader who brings out the potential in everyone he works with. He has a remarkable talent for envisioning a brand's story, taking it to new heights, and effortlessly articulating his creative vision. Under his supervision and guidance, our team thrived. It is an understatement to say that Pete will add immense value to any team or organization he joins. Although our time collaborating together was relatively short, I can wholeheartedly say that Pete is a true gem. He brings out the best in his employees, his team, and the entire company.
Linda Ritchie
I've had the great fortune of working directly with Peter over the last four years. Initially, I hired his company, Axiom Design, to work on web design and marketing programs for some of my client companies. I quickly learned that Peter has an amazing grasp of business models, technology, and marketing strategy. He soon became my "go to" person for all marketing needs because he was so much more than an Art Director. Eventually, I hired him away from Axiom Design to be the nexus of all marketing at my Private Equity fund, Lotus Innovations. It was there that Peter again exceeded all of my expectations. Not only is he an amazing team player that can coalesce a disparate group (from product management, IT, and C-Level executives) around a central theme, and bring it to the next level. Peter drove adoption of new technology that made collaboration and marketing automation "pain free". With a bias towards measurement and results, I could always count on Peter!
Maxwell Cooper
Working for Pete was an incredible and invaluable experience that speaks volumes about him as a creative director and as a person. I was continually inspired and pleasantly surprised by his industry knowledge and ability to anticipate creative trends before they became mainstream. Pete is a natural-born leader who brings out the potential in everyone he works with. He has a remarkable talent for envisioning a brand's story, taking it to new heights, and effortlessly articulating his creative vision. Under his supervision and guidance, our team thrived. It is an understatement to say that Pete will add immense value to any team or organization he joins. Although our time collaborating together was relatively short, I can wholeheartedly say that Pete is a true gem. He brings out the best in his employees, his team, and the entire company.
Linda Ritchie
I've had the great fortune of working directly with Peter over the last four years. Initially, I hired his company, Axiom Design, to work on web design and marketing programs for some of my client companies. I quickly learned that Peter has an amazing grasp of business models, technology, and marketing strategy. He soon became my "go to" person for all marketing needs because he was so much more than an Art Director. Eventually, I hired him away from Axiom Design to be the nexus of all marketing at my Private Equity fund, Lotus Innovations. It was there that Peter again exceeded all of my expectations. Not only is he an amazing team player that can coalesce a disparate group (from product management, IT, and C-Level executives) around a central theme, and bring it to the next level. Peter drove adoption of new technology that made collaboration and marketing automation "pain free". With a bias towards measurement and results, I could always count on Peter!
Experience
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Sounding Board, Inc.
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Creative Director - Marketing
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Feb 2020 - Present
Sounding Board is a leadership development platform that offers scalable, personalized coaching to help enterprises grow their next generation of leaders. We serve clients all around the world, including several of the country’s Best Places to Work. Sounding Board is a leadership development platform that offers scalable, personalized coaching to help enterprises grow their next generation of leaders. We serve clients all around the world, including several of the country’s Best Places to Work.
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ELEVENTEN
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United States
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Advertising Services
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Owner
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2016 - Present
Provide marketing and graphic design services to key clients, including both start-up and established organizations within the technology industry. Design and implement marketing initiatives that align with the organization’s long-term strategy while simultaneously increasing brand recognition. Recognized as a subject matter expert in the areas of logo design, website content development, digital transformation, and UI/UX design. ➢Held the designation of either Art Director or Director of… Show more Provide marketing and graphic design services to key clients, including both start-up and established organizations within the technology industry. Design and implement marketing initiatives that align with the organization’s long-term strategy while simultaneously increasing brand recognition. Recognized as a subject matter expert in the areas of logo design, website content development, digital transformation, and UI/UX design. ➢Held the designation of either Art Director or Director of Marketing for clients which centers on coaching/mentoring executive team members, implementing marketing plans, managing RFPs, providing sales support, and acted senior designer and manager for SAAS based UI/UX projects. ➢Supervise internal marketing and creative teams, manage performance management functions, and diffuse escalated disciplinary and/or behavioral issues ➢Create innovative content for marketing campaigns and corporate websites, maintain oversight of social media accounts, and work closely with both software and programming teams ➢Sourced and closed a contract with Spring Board which is an upcoming tech company that provides executive coaching services to clients such as Intuit ➢Clients Include: Kingsbridge Technologies, Kingsbridge Holdings, Raveria Group, Spring Board, and GEN-E Show less Provide marketing and graphic design services to key clients, including both start-up and established organizations within the technology industry. Design and implement marketing initiatives that align with the organization’s long-term strategy while simultaneously increasing brand recognition. Recognized as a subject matter expert in the areas of logo design, website content development, digital transformation, and UI/UX design. ➢Held the designation of either Art Director or Director of… Show more Provide marketing and graphic design services to key clients, including both start-up and established organizations within the technology industry. Design and implement marketing initiatives that align with the organization’s long-term strategy while simultaneously increasing brand recognition. Recognized as a subject matter expert in the areas of logo design, website content development, digital transformation, and UI/UX design. ➢Held the designation of either Art Director or Director of Marketing for clients which centers on coaching/mentoring executive team members, implementing marketing plans, managing RFPs, providing sales support, and acted senior designer and manager for SAAS based UI/UX projects. ➢Supervise internal marketing and creative teams, manage performance management functions, and diffuse escalated disciplinary and/or behavioral issues ➢Create innovative content for marketing campaigns and corporate websites, maintain oversight of social media accounts, and work closely with both software and programming teams ➢Sourced and closed a contract with Spring Board which is an upcoming tech company that provides executive coaching services to clients such as Intuit ➢Clients Include: Kingsbridge Technologies, Kingsbridge Holdings, Raveria Group, Spring Board, and GEN-E Show less
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BioGenome Therapeutics
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United States
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Biotechnology Research
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Director Marketing Communications & Shareholder
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Dec 2016 - Present
Led marketing operations within a start-up organization that created a cutting-edge cancer protocol (C.A.R.E. Radioimmunotherapy) that has a demonstrated background in protecting patients from both short and long-term side effects related to cancer treatments. Built strategic partnerships with both internal and external stakeholders, devised long-term marketing plans, and executed change management initiatives. ➢Attained over $5MM in start-up capital by creating fundraising campaigns… Show more Led marketing operations within a start-up organization that created a cutting-edge cancer protocol (C.A.R.E. Radioimmunotherapy) that has a demonstrated background in protecting patients from both short and long-term side effects related to cancer treatments. Built strategic partnerships with both internal and external stakeholders, devised long-term marketing plans, and executed change management initiatives. ➢Attained over $5MM in start-up capital by creating fundraising campaigns, oversaw both digital and print marketing channels, and ensured marketing strategies aligned with brand standards ➢Consistently met both MQL and SQL targets relating to field marketing and event marketing campaigns in addition to building effective teams focused on market intelligence, creative, and content ➢Developed and implemented brand content, completed copy editing functions, and utilized a variety of technical tools, resulting in greater efficiency ➢Act as a Shareholder and member of the Board of Directors (2016-Present) Show less Led marketing operations within a start-up organization that created a cutting-edge cancer protocol (C.A.R.E. Radioimmunotherapy) that has a demonstrated background in protecting patients from both short and long-term side effects related to cancer treatments. Built strategic partnerships with both internal and external stakeholders, devised long-term marketing plans, and executed change management initiatives. ➢Attained over $5MM in start-up capital by creating fundraising campaigns… Show more Led marketing operations within a start-up organization that created a cutting-edge cancer protocol (C.A.R.E. Radioimmunotherapy) that has a demonstrated background in protecting patients from both short and long-term side effects related to cancer treatments. Built strategic partnerships with both internal and external stakeholders, devised long-term marketing plans, and executed change management initiatives. ➢Attained over $5MM in start-up capital by creating fundraising campaigns, oversaw both digital and print marketing channels, and ensured marketing strategies aligned with brand standards ➢Consistently met both MQL and SQL targets relating to field marketing and event marketing campaigns in addition to building effective teams focused on market intelligence, creative, and content ➢Developed and implemented brand content, completed copy editing functions, and utilized a variety of technical tools, resulting in greater efficiency ➢Act as a Shareholder and member of the Board of Directors (2016-Present) Show less
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Kingsbridge Technologies
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Director of Marketing (Consultant)
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Oct 2017 - Jan 2020
Kingsbridge Technologies (http://www.kb.technology) is a business analytics company that focuses on corporate growth through visibility and efficiency gained by understanding device, document, process, and user data. Kingsbridge Technologies is a global provider of consulting, print management, data management, and business process management services to several fortune 500 companies. Kingsbridge Technologies (http://www.kb.technology) is a business analytics company that focuses on corporate growth through visibility and efficiency gained by understanding device, document, process, and user data. Kingsbridge Technologies is a global provider of consulting, print management, data management, and business process management services to several fortune 500 companies.
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IQ Logic, LLC
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United States
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Information Technology & Services
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Director of Marketing / Corporate Communications (Consultant)
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May 2016 - Dec 2017
IQ Logic, a global business analytics company, has successfully provided device management solutions for enterprise level companies. We have delivered significant cost savings and measurable productivity gains to our clients. We utilize advanced data analytics that focuses on five levels within your organization: device, user, document, process and service. Each offers a different type of analysis, and builds on the previous levels to offer progressively more sophisticated insights. IQ Logic… Show more IQ Logic, a global business analytics company, has successfully provided device management solutions for enterprise level companies. We have delivered significant cost savings and measurable productivity gains to our clients. We utilize advanced data analytics that focuses on five levels within your organization: device, user, document, process and service. Each offers a different type of analysis, and builds on the previous levels to offer progressively more sophisticated insights. IQ Logic uses the data gathered from your organization to structure your people and devices to achieve maximum cost savings and productivity. At a more granular level, IQ Logic utilizes our proprietary analytics software IQConnect, that gives companies real-time information about their device ecosystem. This includes actionable data such as device locations, health, billing and usage trends, which can identify potential cost savings, security implications, and potential for process automation or optimization. Device procurement is a function of our discovery process that uses past data to assess the correct device mix, lease / purchase cost, and output needs that will provide for your production needs. For more information please visit our website at www.iq-logic.com which has detailed information about the benefits of our analytics solutions as well as more detail about IQConnect data analytics software at iq-logic.com/iqconnect-business-analytics-tool/ Show less IQ Logic, a global business analytics company, has successfully provided device management solutions for enterprise level companies. We have delivered significant cost savings and measurable productivity gains to our clients. We utilize advanced data analytics that focuses on five levels within your organization: device, user, document, process and service. Each offers a different type of analysis, and builds on the previous levels to offer progressively more sophisticated insights. IQ Logic… Show more IQ Logic, a global business analytics company, has successfully provided device management solutions for enterprise level companies. We have delivered significant cost savings and measurable productivity gains to our clients. We utilize advanced data analytics that focuses on five levels within your organization: device, user, document, process and service. Each offers a different type of analysis, and builds on the previous levels to offer progressively more sophisticated insights. IQ Logic uses the data gathered from your organization to structure your people and devices to achieve maximum cost savings and productivity. At a more granular level, IQ Logic utilizes our proprietary analytics software IQConnect, that gives companies real-time information about their device ecosystem. This includes actionable data such as device locations, health, billing and usage trends, which can identify potential cost savings, security implications, and potential for process automation or optimization. Device procurement is a function of our discovery process that uses past data to assess the correct device mix, lease / purchase cost, and output needs that will provide for your production needs. For more information please visit our website at www.iq-logic.com which has detailed information about the benefits of our analytics solutions as well as more detail about IQConnect data analytics software at iq-logic.com/iqconnect-business-analytics-tool/ Show less
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Lotus Innovations, LLC
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United States
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Investment Banking
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Senior Art Director
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Sep 2014 - Dec 2016
Led art direction and online content development on behalf of a successful private-equity fund that had small to mid-size clients within the technology industry. Defined and established comprehensive marketing processes, implemented internal infrastructure, and supported functions in the areas of sales support, branding, digital contact. ➢Maintained oversight of vendor relationships and contract team members, tracked content marketing using a closed-circle system, and coordinated with IBM… Show more Led art direction and online content development on behalf of a successful private-equity fund that had small to mid-size clients within the technology industry. Defined and established comprehensive marketing processes, implemented internal infrastructure, and supported functions in the areas of sales support, branding, digital contact. ➢Maintained oversight of vendor relationships and contract team members, tracked content marketing using a closed-circle system, and coordinated with IBM, SAP, and Xerox during several co-marketing campaigns ➢Member of a due diligence team with a $50MM budget tasked with providing feedback regarding a potential partner company prior to acquisition ➢Identified branding requirements and executed a strategy that was aligned with long-term goals in addition to leading the development of website content, email marketing campaigns, landing page testing, content management, website reporting, and optimization. ➢Worked as lead designer for the development of software to fulfill SAAS focused products for partner companies. These duties included UI/UX software design for network management software that served national and international telecommunications companies. Furthermore, I designed interface and usage schemas for applications to manage device usage by integrating advanced business intelligence and analytics into dashboards and reporting tools. Show less Led art direction and online content development on behalf of a successful private-equity fund that had small to mid-size clients within the technology industry. Defined and established comprehensive marketing processes, implemented internal infrastructure, and supported functions in the areas of sales support, branding, digital contact. ➢Maintained oversight of vendor relationships and contract team members, tracked content marketing using a closed-circle system, and coordinated with IBM… Show more Led art direction and online content development on behalf of a successful private-equity fund that had small to mid-size clients within the technology industry. Defined and established comprehensive marketing processes, implemented internal infrastructure, and supported functions in the areas of sales support, branding, digital contact. ➢Maintained oversight of vendor relationships and contract team members, tracked content marketing using a closed-circle system, and coordinated with IBM, SAP, and Xerox during several co-marketing campaigns ➢Member of a due diligence team with a $50MM budget tasked with providing feedback regarding a potential partner company prior to acquisition ➢Identified branding requirements and executed a strategy that was aligned with long-term goals in addition to leading the development of website content, email marketing campaigns, landing page testing, content management, website reporting, and optimization. ➢Worked as lead designer for the development of software to fulfill SAAS focused products for partner companies. These duties included UI/UX software design for network management software that served national and international telecommunications companies. Furthermore, I designed interface and usage schemas for applications to manage device usage by integrating advanced business intelligence and analytics into dashboards and reporting tools. Show less
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Axiom Graphic Design Studios
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San Clemente, California
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Owner / Designer
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Sep 2004 - Sep 2014
Owned and managed a successful graphic design and web development consulting company that centered on leading large-scale projects, supporting clients throughout the strategy development process, and identifying client design requirements/timelines. Increased client revenue to over $25MM and managed accounts with key clients within the medical, entertainment, retail, technology, and education industries. ➢Created content that has been printed on over 1MM production pieces, oversaw the… Show more Owned and managed a successful graphic design and web development consulting company that centered on leading large-scale projects, supporting clients throughout the strategy development process, and identifying client design requirements/timelines. Increased client revenue to over $25MM and managed accounts with key clients within the medical, entertainment, retail, technology, and education industries. ➢Created content that has been printed on over 1MM production pieces, oversaw the RFP/bidding process within a competitive industry, and worked effectively with marketing teams, key executive teams, and suppliers Show less Owned and managed a successful graphic design and web development consulting company that centered on leading large-scale projects, supporting clients throughout the strategy development process, and identifying client design requirements/timelines. Increased client revenue to over $25MM and managed accounts with key clients within the medical, entertainment, retail, technology, and education industries. ➢Created content that has been printed on over 1MM production pieces, oversaw the… Show more Owned and managed a successful graphic design and web development consulting company that centered on leading large-scale projects, supporting clients throughout the strategy development process, and identifying client design requirements/timelines. Increased client revenue to over $25MM and managed accounts with key clients within the medical, entertainment, retail, technology, and education industries. ➢Created content that has been printed on over 1MM production pieces, oversaw the RFP/bidding process within a competitive industry, and worked effectively with marketing teams, key executive teams, and suppliers Show less
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Large Format Graphic Artist
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Jan 2002 - Jan 2005
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Verizon Media Platform
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United States
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Information Technology & Services
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100 - 200 Employee
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Web Designer
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Jan 2001 - Jan 2002
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Education
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Arizona State University
Bachelor of Science (BS), Graphic Information Technology -
University of Utah
Art, Graphic Design, Communications
Community
