Sebastian Bernal
Content Operations Manager at Loaded- Claim this Profile
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English Full professional proficiency
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Spanish Native or bilingual proficiency
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French Native or bilingual proficiency
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Bio
Experience
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Loaded
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United States
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Entertainment Providers
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1 - 100 Employee
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Content Operations Manager
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Jan 2023 - Present
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Content Specialist
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Aug 2022 - Dec 2022
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Financial Data Analyst & Strategist
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2021 - 2022
•Systemized data from Blockchain-based exchange platforms to create financial databases and spreadsheets providing data-driven storytelling and actionable insights with high-yielding investment strategies. •Successfully surpassed market performance by 310% over the portfolio's lifetime through an investment thesis based on thorough data projections and qualitative analysis of multiple media verticals. •Systemized data from Blockchain-based exchange platforms to create financial databases and spreadsheets providing data-driven storytelling and actionable insights with high-yielding investment strategies. •Successfully surpassed market performance by 310% over the portfolio's lifetime through an investment thesis based on thorough data projections and qualitative analysis of multiple media verticals.
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Valnet
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Canada
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Internet Publishing
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300 - 400 Employee
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Product Manager
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2019 - 2021
•Spearheaded the product rebrand and marketing strategy which raised ROI by 2,500%, by leading and collaborating with international cross-functional teams to launch engaging content while adhering to brand guidelines.•Improved brand positioning within the industry with a conversion of 4,000,000 new subscribers, by identifying prospective markets and redesigning the product offering and marketing plan accordingly.•Enhanced brand sentiment with an increase in viewership by 1,700% and engagement by 500%, by managing and multiple projects simultaneously and aligning the product offering and content strategy accordingly.•Managed and streamlined operational processes which enabled a scalable system and reduced delays by 20%, by introducing an agile production pipeline and new content marketing roadmap.•Reported to key stakeholders with detailed reports on brand performance with recommendations.•Structured content in a CMS enabling information architecture that supports knowledge sharing.•Contributed to all phases of the product development lifecycle of a Content Management SaaS Platform. Show less
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Digital Media Specialist
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2018 - 2019
•Analyzed quantitative data from YouTube Analytics and internal APIs, to enable data-driven storytelling and find actionable insights on thumbnails, titles, and marketing strategies.•Analyzed qualitative data to find insights on the positioning of the brand and present content opportunities.•Increased conversion rate of content by 160% by optimizing thumbnails, title strategies, and SEO strategies.•Reported to key stakeholders through video performance presentations and suggest content strategies. Show less
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Ministère de l'Immigration, de la Francisation et de l'Intégration
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Canada
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Government Administration
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700 & Above Employee
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Socio-Economic Agent
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Jun 2014 - Dec 2018
•Managed over 5,000 international accounts through detailed reports on an internal CRM. •Communicated efficiently and ensured client coverage in English, French, and Spanish to ensure a seamless immigration process and a higher retention rate. •Selected to support various departments from MIFI for proven communication and time management skills. •Managed over 5,000 international accounts through detailed reports on an internal CRM. •Communicated efficiently and ensured client coverage in English, French, and Spanish to ensure a seamless immigration process and a higher retention rate. •Selected to support various departments from MIFI for proven communication and time management skills.
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Radikal dezzertz
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Montreal, Canada Area
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Customer Service
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2014 - 2014
•Communicate and support customers to provide a great experience with our brand and a better brand positioning. •Promote store products and services by catering the communication with each client. •Handle customer complaints with integrity and poise and, if required, refer dissatisfied customers to the appropriate individuals for resolution. •Communicate and support customers to provide a great experience with our brand and a better brand positioning. •Promote store products and services by catering the communication with each client. •Handle customer complaints with integrity and poise and, if required, refer dissatisfied customers to the appropriate individuals for resolution.
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Field Sales Representative
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2013 - 2014
•Engage with potential leads in person and improve brand awareness through a cold approach strategy. •Achieved 2nd place in highest monthly sales through Quebec by fostering a highly disciplined and entrepreneurial work environment within the team. •Engage with potential leads in person and improve brand awareness through a cold approach strategy. •Achieved 2nd place in highest monthly sales through Quebec by fostering a highly disciplined and entrepreneurial work environment within the team.
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Education
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HEC Montréal
Bachelor of Business Administration (B.B.A.), Marketing -
Aalto University
Bachelor of Business Administration - BBA, Marketing -
Université de Montréal
Psychology