Lim Thou Leong

Sales Director at Target Media Culcreative Pte Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, SG
Languages
  • English Native or bilingual proficiency

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Credentials

  • Adwords certification
    Google AdWords Certified

Experience

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Sales Director
      • Jun 2019 - Present

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Sales Director
      • Feb 2018 - May 2019

    • Marketing and Advertising
    • 1 - 100 Employee
    • Digital Director
      • Jan 2015 - Jan 2018

      Planning and driving digital marketing strategies, paid media campaigns for clients Performance Marketing focus on Programmatic, SEM and SEO. Drive year on year revenue growth Help drive performance marketing optimisations to achieve client's marketing objective. Leveraging on data and analytics for campaign optimisations. Planning and driving digital marketing strategies, paid media campaigns for clients Performance Marketing focus on Programmatic, SEM and SEO. Drive year on year revenue growth Help drive performance marketing optimisations to achieve client's marketing objective. Leveraging on data and analytics for campaign optimisations.

    • Hospitals and Health Care
    • 1 - 100 Employee
    • Sponsorship Manager
      • Jun 2014 - Jan 2015

      Pro-actively sourcing potential partners Management, direction and delivery of all incumbent partners’ contractual rights Ensuring all sponsors are integrated and achieve their business objectives Developing and presenting creative and bespoke partnership proposals Establishing a permanent market presence, and; On-going management sales leads to help achieve annual business objectives and revenue targets. Pro-actively sourcing potential partners Management, direction and delivery of all incumbent partners’ contractual rights Ensuring all sponsors are integrated and achieve their business objectives Developing and presenting creative and bespoke partnership proposals Establishing a permanent market presence, and; On-going management sales leads to help achieve annual business objectives and revenue targets.

    • Singapore
    • Media Production
    • 1 - 100 Employee
    • Sales and Marketing Manager
      • Apr 2013 - Apr 2014

      Media Planning for top luxury clients. Includes print ads, online ads, editorial coverage and advertorial placements. Working with client to development content that can be used across offline and online social channels. Developed sale growth strategy to help expand the business in this region. Media Planning for top luxury clients. Includes print ads, online ads, editorial coverage and advertorial placements. Working with client to development content that can be used across offline and online social channels. Developed sale growth strategy to help expand the business in this region.

    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Key Account Manager
      • Jun 2012 - Mar 2013

      Campaign planning that includes Online and Offline integration. 360 marketing campaign planning. Managing client and agencies relationship Business development Campaign planning that includes Online and Offline integration. 360 marketing campaign planning. Managing client and agencies relationship Business development

    • Technical Specialist
      • Nov 2005 - Jul 2012

      Team Lead Team Lead

Education

  • University of London
    Bsc, economics and management
    2007 - 2011
  • Nanyang Polytechnic
    Diploma, Mechatronics Engineering
  • Catholic High School
  • Kuo Chuan Presbyterian Primary School

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