Experience

Saltine Communications

• Singapore
• Public Relations and Communications Services
• 1 - 100 Employee

• Founder

  • Nov 2018 - Present

  At Saltine Communications, we secure affordable media features and press interviews for startups and SMEs, be it on newspapers, online publications, magazines, television or radio. No costly retainers, only guaranteed results. Our team cuts through fluff to deliver only what you need for conversion and credibility - press coverage. At Saltine Communications, we secure affordable media features and press interviews for startups and SMEs, be it on newspapers, online publications, magazines, television or radio. No costly retainers, only guaranteed results. Our team cuts through fluff to deliver only what you need for conversion and credibility - press coverage.



VerySallyish

• Singapore
• Media Production

• Founder

  • Aug 2016 - Present

  I reach out to over 600,000 followers (and growing) across Facebook, Instagram and Youtube under my handle @verysallyish, with a high average engagement of about 10,000 likes and 100 comments per photo. Verysallyish is a platform for me to share about my luxury travel experiences and past creative collaborations with luxury brands and hotels around the world, such as Hilton Hotels, Renaissance Hotels, Sofitel and Ritz Carlton at www.verysallyish.com. I also do video walk-throughs of hotels… Show more I reach out to over 600,000 followers (and growing) across Facebook, Instagram and Youtube under my handle @verysallyish, with a high average engagement of about 10,000 likes and 100 comments per photo. Verysallyish is a platform for me to share about my luxury travel experiences and past creative collaborations with luxury brands and hotels around the world, such as Hilton Hotels, Renaissance Hotels, Sofitel and Ritz Carlton at www.verysallyish.com. I also do video walk-throughs of hotels around the world on my Youtube channel, with over 1 million views. Additionally, my social media following is Fohr certified and you can access my insights and analytics at https://www.fohr.co/verysallyish. Show less I reach out to over 600,000 followers (and growing) across Facebook, Instagram and Youtube under my handle @verysallyish, with a high average engagement of about 10,000 likes and 100 comments per photo. Verysallyish is a platform for me to share about my luxury travel experiences and past creative collaborations with luxury brands and hotels around the world, such as Hilton Hotels, Renaissance Hotels, Sofitel and Ritz Carlton at www.verysallyish.com. I also do video walk-throughs of hotels… Show more I reach out to over 600,000 followers (and growing) across Facebook, Instagram and Youtube under my handle @verysallyish, with a high average engagement of about 10,000 likes and 100 comments per photo. Verysallyish is a platform for me to share about my luxury travel experiences and past creative collaborations with luxury brands and hotels around the world, such as Hilton Hotels, Renaissance Hotels, Sofitel and Ritz Carlton at www.verysallyish.com. I also do video walk-throughs of hotels around the world on my Youtube channel, with over 1 million views. Additionally, my social media following is Fohr certified and you can access my insights and analytics at https://www.fohr.co/verysallyish. Show less



Magnetiseme

• Singapore
• IT Services and IT Consulting

• Marketing & PR Consultant

  • Aug 2019 - Jun 2020

  We turn your idea into a business. Established in 2017, Magnetiseme is Singapore’s first digital accelerator as a service that provides go-to-market consultancy services for organisations and communities looking to innovate and launch new products. With more than 13 years of experience in growing and supporting startups to success, we assist their clients in realising their ideas by providing all the services needed for the successful development, launch & adoption of their products &… Show more We turn your idea into a business. Established in 2017, Magnetiseme is Singapore’s first digital accelerator as a service that provides go-to-market consultancy services for organisations and communities looking to innovate and launch new products. With more than 13 years of experience in growing and supporting startups to success, we assist their clients in realising their ideas by providing all the services needed for the successful development, launch & adoption of their products & services, from tech development, marketing to financing with business partnerships in PR, fintech & private equity firms. Show less We turn your idea into a business. Established in 2017, Magnetiseme is Singapore’s first digital accelerator as a service that provides go-to-market consultancy services for organisations and communities looking to innovate and launch new products. With more than 13 years of experience in growing and supporting startups to success, we assist their clients in realising their ideas by providing all the services needed for the successful development, launch & adoption of their products &… Show more We turn your idea into a business. Established in 2017, Magnetiseme is Singapore’s first digital accelerator as a service that provides go-to-market consultancy services for organisations and communities looking to innovate and launch new products. With more than 13 years of experience in growing and supporting startups to success, we assist their clients in realising their ideas by providing all the services needed for the successful development, launch & adoption of their products & services, from tech development, marketing to financing with business partnerships in PR, fintech & private equity firms. Show less



Arcc Spaces

• Singapore
• Executive Offices
• 1 - 100 Employee

• Digital Marketing Manager

  • Oct 2018 - Dec 2019



Prospr Communications

• Public Relations and Communications Services

• PR Consultant

  • Apr 2017 - Sep 2018

  As a pioneer team member of Prospr Communications, I am responsible for: - Overseeing and managing a team of 6 PR strategists holding over 20 client accounts in an extensive range of industries from technology, finance, retail, consumer, F&B, events, healthcare, logistics, education at a single point in time - Notable accounts include Mummys Market, Artbox Singapore, Style Theory, Renopedia, Eatsy Technologies, Kumon Singapore, Kettle Gourmet, Silot and Haulio - Maintaining client… Show more As a pioneer team member of Prospr Communications, I am responsible for: - Overseeing and managing a team of 6 PR strategists holding over 20 client accounts in an extensive range of industries from technology, finance, retail, consumer, F&B, events, healthcare, logistics, education at a single point in time - Notable accounts include Mummys Market, Artbox Singapore, Style Theory, Renopedia, Eatsy Technologies, Kumon Singapore, Kettle Gourmet, Silot and Haulio - Maintaining client relationships and offer timely strategic counsel and advice to premium clients - Creative development workflow and campaign implementation of client campaigns - Developing public relations strategies, digital and social media programmes to help achieve clients’ strategic business objectives - Ensuring high level of quality control to deliver error-free output on time - Organizing, generating and disseminating reports (media coverage/ interview briefs/ work-in-progress/ contact reports/ budgetary), billing and cost estimates - Crafting media materials (customised media pitches, press releases, company backgrounders, spokesperson biographies, media invitations, etc.) - Writing and pitching stories, interactions and engagements to key media personnel, as well as, establishing and maintaining key media relationships - Securing speaking opportunities and sponsorship events for premium clients Show less As a pioneer team member of Prospr Communications, I am responsible for: - Overseeing and managing a team of 6 PR strategists holding over 20 client accounts in an extensive range of industries from technology, finance, retail, consumer, F&B, events, healthcare, logistics, education at a single point in time - Notable accounts include Mummys Market, Artbox Singapore, Style Theory, Renopedia, Eatsy Technologies, Kumon Singapore, Kettle Gourmet, Silot and Haulio - Maintaining client… Show more As a pioneer team member of Prospr Communications, I am responsible for: - Overseeing and managing a team of 6 PR strategists holding over 20 client accounts in an extensive range of industries from technology, finance, retail, consumer, F&B, events, healthcare, logistics, education at a single point in time - Notable accounts include Mummys Market, Artbox Singapore, Style Theory, Renopedia, Eatsy Technologies, Kumon Singapore, Kettle Gourmet, Silot and Haulio - Maintaining client relationships and offer timely strategic counsel and advice to premium clients - Creative development workflow and campaign implementation of client campaigns - Developing public relations strategies, digital and social media programmes to help achieve clients’ strategic business objectives - Ensuring high level of quality control to deliver error-free output on time - Organizing, generating and disseminating reports (media coverage/ interview briefs/ work-in-progress/ contact reports/ budgetary), billing and cost estimates - Crafting media materials (customised media pitches, press releases, company backgrounders, spokesperson biographies, media invitations, etc.) - Writing and pitching stories, interactions and engagements to key media personnel, as well as, establishing and maintaining key media relationships - Securing speaking opportunities and sponsorship events for premium clients Show less



TAG TEAM INC.

• Singapore

• Events and Marketing Specialist

  • Feb 2014 - Aug 2014

  - Spearheaded extensive planning, supervision and execution for major events - Responsible for maintenance and liaising of client accounts for event partnership - Received several testimonials from satisfied clients for exceptional event design and management - Spearheaded extensive planning, supervision and execution for major events - Responsible for maintenance and liaising of client accounts for event partnership - Received several testimonials from satisfied clients for exceptional event design and management



Adam Khoo Learning Technologies Group

• Singapore
• Professional Training and Coaching
• 100 - 200 Employee

• Assistant Programme Director

  • Jan 2013 - Feb 2014

  - Responsible for specialized programme design, manpower allocation and facilitation for school and corporate training workshops e.g. Wealth Seminar, I Am Gifted! Camps. - Oversaw smooth execution, logistical requirements of various events, catering to specific needs for a plethora of diversified clients. - Engaged in client feedback, marketing and publicity aspects of events. - Responsible for specialized programme design, manpower allocation and facilitation for school and corporate training workshops e.g. Wealth Seminar, I Am Gifted! Camps. - Oversaw smooth execution, logistical requirements of various events, catering to specific needs for a plethora of diversified clients. - Engaged in client feedback, marketing and publicity aspects of events.



High Achievers (Singapore)

• Singapore
• Education Administration Programs
• 1 - 100 Employee

• Program Facilitator

  • Dec 2011 - Feb 2014

  - Designed and executed learning programmes and seminars for students and corporate groups - Led a team of facilitators and student groups through physical activities such as kayaking, rock-climbing and mental activities such as team-building challenges and reflections. - Communicated learning objectives and facilitated consolidation of personal growth for students - Designed and executed learning programmes and seminars for students and corporate groups - Led a team of facilitators and student groups through physical activities such as kayaking, rock-climbing and mental activities such as team-building challenges and reflections. - Communicated learning objectives and facilitated consolidation of personal growth for students