Tim Grenda
Search Engine Optimization and Content Manager at SDSU Global Campus- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Credentials
-
Google Analytics Individual Qualification
GoogleJun, 2018- Nov, 2024 -
Hubspot Inbound Certification
HubSpotFeb, 2016- Nov, 2024
Experience
-
SDSU Global Campus
-
United States
-
Higher Education
-
1 - 100 Employee
-
Search Engine Optimization and Content Manager
-
Apr 2020 - Present
I manage Search Engine Optimization, content, and communications for the university’s Global Campus. In that role, I am in charge of all search engine optimization programs, content strategy, organic social media, and content creation for a robust content marketing program designed to drive more enrollments to the college's online degree completion and professional development programs. I manage Search Engine Optimization, content, and communications for the university’s Global Campus. In that role, I am in charge of all search engine optimization programs, content strategy, organic social media, and content creation for a robust content marketing program designed to drive more enrollments to the college's online degree completion and professional development programs.
-
-
-
Self-employed
-
Greater San Diego Area
-
SEO and Digital Marketing Consultant
-
Sep 2019 - Present
I am an independent contractor providing Search Engine Optimization, content strategy, content creation (blog post and landing page writing), and conversion-rate optimization to clients across a broad range of industries. I am experienced working with local attorneys as well as nationwide law firms in the criminal defense, cannabis and personal injury industries. My work is focused on generating more leads for small to mid-sized businesses. I am an independent contractor providing Search Engine Optimization, content strategy, content creation (blog post and landing page writing), and conversion-rate optimization to clients across a broad range of industries. I am experienced working with local attorneys as well as nationwide law firms in the criminal defense, cannabis and personal injury industries. My work is focused on generating more leads for small to mid-sized businesses.
-
-
-
Ignite Visibility
-
United States
-
Advertising Services
-
100 - 200 Employee
-
Senior Digital Strategist
-
Jan 2019 - Apr 2020
Oversaw campaign strategies and growth of digital marketing accounts across a range of industries. Served as the client's primary point of contact and managed other team members to meet deadlines. Produced and delivered weekly call agendas, monthly reports and quarterly or annual reviews of client results and recommendations for improvement.
-
-
Senior SEO Project Manager
-
Jan 2018 - Jan 2019
Managed full-scale digital marketing programs for clients in various industries. Conducted SEO keyword research and page assignments, conversion rate optimization, persona development and other strategies. Worked closely with client stakeholders and internal teams to establish and achieve campaign goals. Coordinated all campaign aspects, including paid search, PR, social media and email, and serve as the client’s primary point of contact on accounts. Managed up to 10 accounts while meeting deadlines and goals. Show less
-
-
-
Proficio
-
United States
-
Computer and Network Security
-
100 - 200 Employee
-
Senior Content Marketing Manager
-
Mar 2017 - Jan 2018
Managed content marketing and SEO for the cyber security services provider. Oversaw strategy and content creation for the corporate website, social media channels, webinars, brochures, white papers, data sheets and trade show materials. Led strategy and development of content to increase website visitor engagement and lead conversions. Performed SEO optimization, maintenance and reporting using Google Analytics, SEM Rush, Google Webmaster Tools (Search Console), Moz Open Site Explorer and other platforms. Show less
-
-
-
Sullivan Solar Power
-
United States
-
Solar Electric Power Generation
-
1 - 100 Employee
-
Content Marketing Manager
-
Apr 2016 - Mar 2017
Managed content marketing and Search Engine Optimization for the leading Southern California solar power company. Oversaw strategy and implementation of lead magnets to drive online conversions, administered social media, native and pay-per-click advertising campaigns to promote content, wrote landing page content and managed email campaigns to nurture warm leads. Worked with renewable energy industry influencers to co-create content and amplify our brand message, produced brand journalism pieces for the company blog and managed strategy and daily operations of company social media channels. Led strategy, measurement, analysis and reporting on SEO efforts and managed other digital marketing tactics designed to boost online visits, conversions and customer satisfaction. Show less
-
-
-
iProspect
-
Advertising Services
-
700 & Above Employee
-
Content Marketing Lead
-
Jan 2013 - Mar 2016
Led strategy and daily operations of an authority outreach program for the world's largest digital performance agency. Managed a team of outreach associates and also served as a lead strategist on link building, influencer relations, content amplification, reputation management, lead generation and other content marketing campaigns for leading brands. Contributed strategy and was responsible for daily execution of award-winning global social media campaigns. Led strategy and daily operations of an authority outreach program for the world's largest digital performance agency. Managed a team of outreach associates and also served as a lead strategist on link building, influencer relations, content amplification, reputation management, lead generation and other content marketing campaigns for leading brands. Contributed strategy and was responsible for daily execution of award-winning global social media campaigns.
-
-
-
AIG
-
United States
-
Insurance
-
700 & Above Employee
-
Web Content Specialist
-
Mar 2011 - Jan 2013
Managed content for the leader in direct-to-consumer term life insurance online. Wrote blogs, articles and website content, contributed to aggressive pay-per-click and social media campaigns, e-newsletters and other publications. Administered high-level marketing efforts, including A/B testing of landing pages and search engine optimization efforts designed to boost organic traffic, click-to-lead rates, and conversions. Managed content for the leader in direct-to-consumer term life insurance online. Wrote blogs, articles and website content, contributed to aggressive pay-per-click and social media campaigns, e-newsletters and other publications. Administered high-level marketing efforts, including A/B testing of landing pages and search engine optimization efforts designed to boost organic traffic, click-to-lead rates, and conversions.
-
-
-
Specific Performance, LLC
-
Carlsbad, CA
-
Content Specialist
-
Jun 2008 - Feb 2010
Wrote search-engine optimized (SEO) website content, press releases, news articles, blogs, and other content for nationwide law firm marketing agency. Used Google Analytics to track and improve site performance. Job duties involved extensive research and writing of complex legal, financial, and medical topics on tight deadlines. Also edited content submitted by freelancers and used Twitter and other social media to promote website content on www.attorneyatlaw.com and www.youhaverights.com. Wrote search-engine optimized (SEO) website content, press releases, news articles, blogs, and other content for nationwide law firm marketing agency. Used Google Analytics to track and improve site performance. Job duties involved extensive research and writing of complex legal, financial, and medical topics on tight deadlines. Also edited content submitted by freelancers and used Twitter and other social media to promote website content on www.attorneyatlaw.com and www.youhaverights.com.
-
-
-
Einstein Industries
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Senior Writer/Law Team Leader
-
Sep 2007 - Jun 2008
Wrote and supervised a team of writers responsible for producing search-engine optimized (SEO) website content for some of the nation's top law firms. Worked with clients to develop effective marketing plans and managed the content on web pages. Wrote and supervised a team of writers responsible for producing search-engine optimized (SEO) website content for some of the nation's top law firms. Worked with clients to develop effective marketing plans and managed the content on web pages.
-
-
-
Self-Employed
-
Orange County, California Area
-
Law clerk
-
Oct 2004 - Sep 2007
Performed legal research and wrote evidentiary motions for criminal, family, personal injury, and civil law attorneys. Interviewed clients, prepared discovery, and handled confidential materials. Completed a wide range of complex research and writing tasks. Performed legal research and wrote evidentiary motions for criminal, family, personal injury, and civil law attorneys. Interviewed clients, prepared discovery, and handled confidential materials. Completed a wide range of complex research and writing tasks.
-
-
-
The Press-Enterprise
-
United States
-
Newspaper Publishing
-
100 - 200 Employee
-
Reporter
-
Jul 1998 - Oct 2004
Covered the San Bernardino County criminal courts beat for the region's largest daily newspaper. Wrote daily news articles, investigative series, and feature pieces about criminal and civil trials, focusing on high-profile murder and death-penalty trials. Served as a media witness to the execution of condemned killer Stephen Wayne Anderson. Covered the San Bernardino County criminal courts beat for the region's largest daily newspaper. Wrote daily news articles, investigative series, and feature pieces about criminal and civil trials, focusing on high-profile murder and death-penalty trials. Served as a media witness to the execution of condemned killer Stephen Wayne Anderson.
-
-
-
Los Angeles Times
-
United States
-
Newspaper Publishing
-
700 & Above Employee
-
Reporter
-
Dec 1996 - Jul 1998
Covered government and community news in the cities of Costa Mesa and Newport Beach for the Daily Pilot and the city of Huntington Beach for the Independent. Covered government and community news in the cities of Costa Mesa and Newport Beach for the Daily Pilot and the city of Huntington Beach for the Independent.
-
-
-
West Coast Community Newspapers
-
Del Mar, California
-
Reporter
-
Dec 1994 - Dec 1996
Covered city government and local news in Del Mar, Solana Beach, Encinitas and Carlsbad. Covered city government and local news in Del Mar, Solana Beach, Encinitas and Carlsbad.
-
-
Education
-
San Diego State University
Bachelor of arts, Print journalism major, American Indian Studies minor -
Western State College of Law
Juris Doctor, Law
Community
