Mylene Drenthen

Junior Marketing Specialist at FASHIOLA
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Contact Information
us****@****om
(386) 825-5501
Location
Madrid, Community of Madrid, Spain, ES
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Dutch Native or bilingual proficiency
  • Italian Limited working proficiency
  • French Professional working proficiency

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Credentials

  • Adobe Certified Professional in Graphic Design & Illustration Using Adobe Illustrator
    Adobe
    Apr, 2022
    - Nov, 2024
  • Adobe Certified Associate in Visual Design Using Adobe Photoshop
    Adobe
    Feb, 2020
    - Nov, 2024

Experience

    • Spain
    • Apparel & Fashion
    • 1 - 100 Employee
    • Junior Marketing Specialist
      • Jan 2023 - Present

      My position as Marketing Specialist as part of the Sites Performance team involves ensuring the technical and functional part of the website and campaigns in the Netherlands, Belgium and Asia. My daily tasks include: - Monitoring the website’s reliability and performance by solving and reporting issues. - Analysing the KPIs and data performance for maintaining a balance between the traffic and conversion. - Providing information about marketing trends, shop behaviour, promotional and business opportunities to the Account Managers. - Executing optimisations for improving the performance of shops. - Finding new collaborations, setting up and activating the shops. - Responsible for account management and commercial activities for local shops within my markets. - Learning and implementing SEO friendly content and strategies. Show less

    • Spain
    • Real Estate
    • 1 - 100 Employee
    • Social Media Marketing Specialist
      • Oct 2022 - Present

      - Promoting the services that Life In the move offers. - Creating weekly content to upload to all social media platforms, mainly focusing on Instagram, Facebook, LinkedIn and Twitter. - Rebranding and strengthening the brand image and brand value by offering clear information and following consistent visual templates. - Design, planning and implementation of communication strategies through all social media platforms. - Analysis of communication and social media awareness whilst monitoring metrics and internal reporting. Show less

    • Spain
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Buying and Merchandising
      • Oct 2022 - Jan 2023

      - Analysing, investigating and contracting new suppliers, ateliers and manufacturers. - Working closely with ateliers and manufacturers and providing them with planning of key dates for samples, production and deliveries. - Daily monitoring and follow up of suppliers and workshops. - Data analysis of previous collections to predict what products will be successful in new collections. - Negotiating prices, production and delivery options. - Research about trends such as colors, silhouettes, patterns and textiles. - Analyse customer buying patterns and predict what products will have to be restocked and in which sizes. - Editing and improving technical data sheets and price lists. - Calculating and analysing if the prices, quality of fabrics and trimmings are profitable for the company. Show less

  • Priscila Welter
    • Jávea, Valencian Community, Spain
    • Social media, content creator and e-commerce
      • May 2022 - Sep 2022

      - Creating innovative content for Instagram (stories, publications, reels), E-Mail and Facebook. - Producing and sending two newsletters per month to all subscribed clients. - Creating a more dynamic and content driven website. - Creating innovative content for Instagram (stories, publications, reels), E-Mail and Facebook. - Producing and sending two newsletters per month to all subscribed clients. - Creating a more dynamic and content driven website.

    • United States
    • Retail Apparel and Fashion
    • 400 - 500 Employee
    • Brand Ambassador
      • Oct 2021 - May 2022

      - Worked part time as a brand ambassador in a sustainable footwear and apparel retail store. - Offered customers extensive information amongst other the product cycle, manufacturing process, the innovative benefits as well as the creative collaborations with Jeff Stable and Adidas. - Established direct relationship with customers by helping them find the product that suited them most whilst communicating the values of Allbirds. - Supported on a monthly basis the organisation of visual merchandise of the store. Show less

    • United Kingdom
    • Retail
    • 1 - 100 Employee
    • Project Intern
      • Feb 2022 - Apr 2022

      This project was a partnership between the Fashion Business School, London College of Fashion and IMRG. - As an intern I collected market data for the IMRG data collection project. - Worked with over 20 companies and analysed their deliveries, shipping options both in the UK and internationally. This project was a partnership between the Fashion Business School, London College of Fashion and IMRG. - As an intern I collected market data for the IMRG data collection project. - Worked with over 20 companies and analysed their deliveries, shipping options both in the UK and internationally.

  • Priscila Welter
    • Jávea, Valencian Community, Spain
    • Pop Up Store Manager
      • Jul 2021 - Sep 2021

      - Promoted the brand through a new pop up store concept in a new location. - Worked in a sustainable boutique selling bags, shoes and accessories. Explained to customers that all products are timeless, handmade, being produced with natural leather, organic cotton and recycled materials in Spain. Also, helping customers style the products. - Organised stock levels by providing daily feedback on products sold, on bestselling products and feedback from customers. - Set up the pop-up store and moved products frequently to improve the visual merchandising to attract customers. Show less

  • Freelance
    • London, England, United Kingdom
    • Fashion Stylist
      • Apr 2021 - Aug 2021

      - Researched trends, created mood boards, story boards, outfit boards and chose together with the customer the best option. - Selected three outfits, including accessories, make-up and hair styles within the agreed budget. - Evaluated and recommended poses for the photoshoot. - Researched trends, created mood boards, story boards, outfit boards and chose together with the customer the best option. - Selected three outfits, including accessories, make-up and hair styles within the agreed budget. - Evaluated and recommended poses for the photoshoot.

    • United Kingdom
    • Restaurants
    • Cashier and Waitress
      • Sep 2019 - Mar 2020

      Worked part time in a restaurant. Engaged with customers and provided them with advice depending on their tastes and needs. Worked also as a cashier and learned how to handle money and receipts. Worked part time in a restaurant. Engaged with customers and provided them with advice depending on their tastes and needs. Worked also as a cashier and learned how to handle money and receipts.

  • Javea Company - La Siesta
    • Jávea, Valencia, Spain
    • Waitress
      • Aug 2019 - Aug 2019

      Worked for a month full time in a beach restaurant. I have learned how to satisfy and talk with customers with confidence. Developed consistency skills while managing at the same time hard working. Efficiently communicated with the team in order to maintain organisation key. Worked for a month full time in a beach restaurant. I have learned how to satisfy and talk with customers with confidence. Developed consistency skills while managing at the same time hard working. Efficiently communicated with the team in order to maintain organisation key.

  • Self-Employed
    • Madrid, Community of Madrid, Spain
    • Teacher
      • Sep 2014 - Jul 2019

      Teaching Dutch to small children was challenging since their concentration levels would easily fade away. I developed skills to make the lessons enjoyable whilst improving their language skills. Weekly organised three English lessons for different age groups. Two classes were for children and helped them with creating a strong base, such as grammar, vocabulary, listening and writing skills. The lessons for the adults was more about pronunciation and extending their vocabulary in order for them to feel more confident. Show less

Education

  • London College of Fashion, University of the Arts London
    Bachelor of Science - BS, Fashion Management
    2019 - 2022
  • International College Spain
    High School Diploma
    2009 - 2019

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