Experience

Visual Image Photography

• United States
• Photography
• 1 - 100 Employee

• Photographer

  • 2018 - Present

  Sharing time between Milwaukee and Chicago, this commercial photography position allows me to develop my on-figure photography and photo-direction skills. Photograph event candids, portraits, sports team and large groups around Milwaukee and Chicago. Create functional and efficient workflow at all off-site locations using strong communication skills and leadership techniques. Adapt quickly to changes and demonstrate flexibility while providing extraordinary customer experience. Execute creative decision making skills on-site with an acute attention to detail that ensures the best photo is being taken before pressing the shutter. Create and adhere to fast-paced schedule without sacrificing quality. Exemplify a kind personality and positive attitude



Milwaukee Art Museum

• United States
• Museums, Historical Sites, and Zoos
• 100 - 200 Employee

• Marketing and Web Store Manager

  • Jun 2016 - 2018

  This position requires building and maintaining the international reputation of being a premiere source for arts and culture. Conceptualize and execute all photography campaigns for the Milwaukee Art Museum Store for all digital and print uses. Manage all aspects of our e-commerce from product photography and writing copy for product listings, to managing inventory and reporting KPI’s to inform strategy. All staff involved with order fulfillment report to me and together we monitor every step along the customer channel to ensure a high standard of service. Develop and launch museum exclusive merchandise for e-commerce, the main store and rotating exhibitions. This requires coordination of all steps of production from concept to liquidation, working cross-departmentally with Marketing, Design, Curatorial and Rights and Reproductions teams along with external manufacturers. Ensure timely delivery of high quality and correctly priced products in e-commerce and brick and mortar based on target customers. Coordinate and execute digital marketing efforts for the Museum Store. Tailor product positioning to target customers. This includes all digital newsletters, website presence, social media campaigns and print advertisements. Since 2016, I have doubled product categories and depth on store site increased e-commerce conversion rate by 13%. Reorganized product placement and re-categorized for functionality and increased sales. Certify that the Museum Store is consistent with the institution-wide marketing and branding initiatives. All in-store events, trunk shows, e-news, signage and media packets that I create act as a piece of the customer experience of the Museum as a whole.



Kit and Ace

• Canada
• Retail Apparel and Fashion
• 1 - 100 Employee

• Brand and Market Lead

  • Jul 2015 - Jun 2016

  The time spent at this Canadian start-up for men’s and women’s luxury fashion was fast-paced and brand-oriented. Communicated brand strategy seamlessly across all channels including social media platforms. I fostered a cohesive brand image while engaging the community and reaching target locals and sales goals. Because the company was new, we were introducing an unknown brand to the luxury market, and it was rewarding to see the process through. Commissioned local artists to showcase Milwaukee talent in a gallery setting, while providing art education and opening dialogue about our world and collective experiences. Curated luxury in-shop experiences while promoting the creative class and ensuring detail-oriented execution from the initial graphically designed invitations to the event’s completion. Hired and trained while providing support and knowledge in all operational processes. Built a strong team with personally fulfilled members throughout. Communicated success and areas for development between the shop and headquarters in order to provide the best assortment and streamline processes for inventory management.



American Apparel

• Barbados
• Retail Apparel and Fashion
• 700 & Above Employee

• Assistant Manager

  • Feb 2014 - Jul 2015

  It felt important to be part of an all-American company. Travelled throughout our district for visual merchandising to lead and educate teams on how to properly execute brand visual directives and how to create thoughtful, easy-to-shop environments for customers with a luxury feel. Lead operational processes including visual merchandising, hiring, training, ordering and inventory coordinating. Became proficient in RFID technology and Clarity Systems. Created content for social media platforms to highlight product and lifestyle and solidify brand identity.



Milwaukee Art Museum

• United States
• Museums, Historical Sites, and Zoos
• 100 - 200 Employee

• Volunteer Coordination, Membership & Development Intern

  • Jun 2013 - Feb 2014

  Sold and maintained existing memberships with high profile clients via exceptional customer service. Learned to meet luxury standards and to give a cohesive message to the public while helping members tailor their experience to their specific wants and needs. Coordinated over 250 volunteers and their individual schedules, managed surveying/survey reporting in Excel, managed the floor/problem solved, educated about upcoming exhibitions as well as permanent collection ultimately empowering volunteers with the tools they need as one of the first interactions in the museum and the city.