Shaungh Wolf

Growth Marketing Lead at BrickHouse Security
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Contact Information
us****@****om
(386) 825-5501
Location
Dallas-Fort Worth Metroplex
Languages
  • Latin -

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Credentials

  • Google Adwords Certification
    Google, Social Marketing Tools
    Jun, 2017
    - Nov, 2024

Experience

  • BrickHouse Security
    • United States
    • Security and Investigations
    • 1 - 100 Employee
    • Growth Marketing Lead
      • Feb 2019 - Present

      SEM - Google, Bing, Gemini/Oath SMM - Facebook, LinkedIn Marketplace Advertising (Amazon Ads, Walmart Ads, Ebay Ads) ROAS & CRO Optimization Marketing KPI Tracking & Reporting (Paid & Organic) SEM - Google, Bing, Gemini/Oath SMM - Facebook, LinkedIn Marketplace Advertising (Amazon Ads, Walmart Ads, Ebay Ads) ROAS & CRO Optimization Marketing KPI Tracking & Reporting (Paid & Organic)

  • Wandering Bear Coffee
    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Director of Marketing - Customer Acquisition
      • Apr 2023 - Present

  • Freelance
    • Growth Marketing Coach/Consultant
      • Jan 2015 - Present

  • GDA Capital
    • Canada
    • Financial Services
    • 1 - 100 Employee
    • Growth Marketing Consultant (Fractional Head of Growth)
      • Mar 2021 - Aug 2022

      Consulting on performance marketing creative, landing pages, and ppc for web3 projects. Consulting on performance marketing creative, landing pages, and ppc for web3 projects.

  • Thesis, a BMG360 Company
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Growth Team Lead
      • Sep 2021 - Mar 2022

      Managed top spending accounts (~20% of total agency managed spend)Directed teams of 4+ for client accountsLead performance marketing channel, landing page & creative strategy (Paid Social & Search)Modeled projections (internally & client-facing)Trained junior growth team members

    • Growth Manager
      • Sep 2020 - Oct 2021

      Paid social and paid search media buyerHeaded up creative strategy for clientsSupported CRO and landing page strategy for clients

  • The Agency Project
    • United States
    • Advertising Services
    • Sr. Digital Marketing Strategist
      • Apr 2017 - Jun 2020

      Headed up strategy for all digital media spend for all clients SEM (Google/Bing/Yahoo) SMM (Facebook/Linkedin/YouTube/Pinterest) Display (Eyereturn/Acuity/GetIntent/Clearstream/Google/Bing) SEO Auditing and Implementation of Meta Tags Influencer and Research marketing Web analytics, tagging, and tracking Built marketing funnels from click to conversion A/B and LP Testing, Conversion rate optimization, Funnel optimization Internal and External Reporting (docs and dashboards) Show less

  • Generation Genius, Inc.
    • United States
    • E-Learning Providers
    • 1 - 100 Employee
    • Digital Marketing Manager (Contract)
      • Jan 2019 - Aug 2019

      Launched & Managed Campaigns for Google Ads, Bing Ads, Pinterest Ads & Facebook Ads CRO & CPA Optimization Multi-Channel/Cross-Channel Performance Projections & Budgeting Influencer Sponsorship & Marketing Multi-Channel/Cross-Channel Dashboards, Auditing, & Reporting Launched & Managed Campaigns for Google Ads, Bing Ads, Pinterest Ads & Facebook Ads CRO & CPA Optimization Multi-Channel/Cross-Channel Performance Projections & Budgeting Influencer Sponsorship & Marketing Multi-Channel/Cross-Channel Dashboards, Auditing, & Reporting

  • Flagship Promotions
    • Sr. Paid Social/Paid Search Specialist
      • Jun 2016 - May 2017

      Oversaw web traffic generation through SMM/SEMWorked to optimize CPC/CPA with keyword research, targeting, and effective adsCreated and maintained client campaigns on PPC (Adwords, Gemini, Bing) and SMM (Facebook Ads, Instagram, Pinterest)Supervised the SEM/SMM campaigns of junior employees

    • Digital Marketing Campaign Manager
      • Nov 2013 - Jul 2016

      Rapidly promoted to manager for management contributionsDesigned and implemented social media marketing campaignsTailored campaigns for maximum return and optimal CPAPrimary marketing modes: SMM (Facebook and Pinterest Advertising). PPC (Adwords)Recruited, trained, and continued to oversee teams of virtual assistants

  • New York Life Insurance Company
    • United States
    • Financial Services
    • 700 & Above Employee
    • Financial Services Intern
      • May 2015 - Dec 2015

      Trained as a financial services professional Licensed to sell life and health insurance Coached to independently network and prospect for clients Trained as a financial services professional Licensed to sell life and health insurance Coached to independently network and prospect for clients

  • AMP Marketing, Inc
    • United States
    • Marketing Services
    • 1 - 100 Employee
    • AT&T Solutions Provider (Sales)
      • Jan 2015 - May 2015

      Posted record first-week sales for Dallas branch Commission-only direct sales Outsourced Sales Sales Strategy and Customer Acquisition Posted record first-week sales for Dallas branch Commission-only direct sales Outsourced Sales Sales Strategy and Customer Acquisition

  • TLC, Inc. - Tutoring, Learning & Consulting
    • 1100 Stratford Drive, Richardson, TX 75080
    • Academic Tutor
      • Nov 2014 - Jan 2015

      Led and motivated students in a structured manner Designed and implemented effective education models Researched and recommended prudent learning materials Led and motivated students in a structured manner Designed and implemented effective education models Researched and recommended prudent learning materials

Education

  • The University of Texas at Dallas - School of Management
    Bachelor's degree, Business, Management, Marketing, and Related Support Services
    2012 - 2015

Community

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