Rachel Lauren Pearl

Marketing Director at Atlas Performing Arts Center
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Contact Information
us****@****om
(386) 825-5501
Location
Washington DC-Baltimore Area

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Bio

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Credentials

  • The Fundamentals of Digital Design
    Google
    May, 2022
    - Nov, 2024

Experience

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Marketing Director
      • Feb 2023 - Present

    • United States
    • Photography
    • Marketing Consultant and Social Media Manager
      • Jan 2018 - Present

      Current clients include Advisors for Change, Art Connection in the Capital Region, Sankofa Health Center, and McInturff Architects

    • Photographer | Videographer/Editor | Writer/Director
      • Jan 2006 - Present

      I specialize in portraits, photo journalism, and shooting provocative images using natural light.

    • United States
    • Architecture and Planning
    • 1 - 100 Employee
    • Marketing Consultant with ongoing website, social media, email campaign
      • Jun 2019 - Present

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Marketing Consultant, rebrand, on going social media management, content creation
      • Jul 2021 - Present

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Marketing Consultant, rebrand with ongoing website, social media management, content creation
      • Jun 2018 - Present

    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Jiivana Yoga Certified Instructor, Photographer, Videographer
      • Apr 2018 - Present

    • Marketing Consultant: branding, website, photo, video
      • Jun 2021 - Present

      Designed website and Instagram sites for joeypirrone.com and @joeypirronedesigns Designed website and Instagram sites for joeypirrone.com and @joeypirronedesigns

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Photographer and Social Media Manager
      • Oct 2020 - Present

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Marketing Associate
      • Jun 2022 - Oct 2022

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Marketing Consultant with ongoing social media management, content creation
      • Jan 2022 - Apr 2022

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Marketing Consultant, Website Designer
      • Aug 2021 - Sep 2021

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Marketing Consultant, social media management, content creation
      • Jan 2018 - Aug 2021

    • Photographer
      • Apr 2020 - Apr 2020

    • Stage Crew
      • Sep 2017 - Dec 2018

      I am a member of the freelance stage crew uploading shows for the three most beloved venues in Washington, D.C. I am a member of the freelance stage crew uploading shows for the three most beloved venues in Washington, D.C.

  • Lovelight Festival
    • Reisterstown, Maryland
    • Writer
      • May 2018 - Sep 2018

      The 3rd annual Lovelight Festival will take place September 21-24, 2018 at Pearlstone Retreat Center in Reisterstown, Maryland. "The paths are many, but the truth is one." Yogi Swami Satchidananda Our mission is to celebrate and share the lovelight in all of us. The Lovelight Yoga and Arts Festival is an interactive environment. We seek to enlighten and empower as well encourage expression and participation in order to enlighten and empower. At Lovelight, the line between performer and participant is blurred; the Lovelight community is so rich with talent and wisdom everyone plays a part in the festival experience. 100s of classes and workshops will be offered over the weekend. lovelightfestival.com Show less

    • Volunteer IndivisibleHoCoMD
      • Jan 2017 - Jan 2018

      As a member of the Communications team I designed the logo for our local Indivisible group, took photos and conducted video interviews. As a member of the Communications team I designed the logo for our local Indivisible group, took photos and conducted video interviews.

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Community Relations Specialist
      • Aug 2016 - Oct 2016

      In my new role at JOMDC, I will conceptualize new events with local businesses, train volunteers, and create new partnerships with local public and private schools and senior centers in order to provide access to world-class dance education.

    • Director of Communications and Media
      • Jul 2014 - Aug 2016

      I am responsible for the marketing department at Joy of Motion Dance Center. I oversee all creative services, branding, and community engagement between three studio locations and our main office at WeWork, Dupont Circle. Since transitioning into this role, I have secured 4 television appearances, launched the JOMDC Instagram and Pinterest profiles, and increased all fan followers by 20%. Unique website visitors increased by 40K people in one year. I wrote and cast the commerical below.

    • Director of Production
      • Jun 2012 - Aug 2014

      I conceptualize and execute inventive strategies to engage the community through concerts, events, outreach, media and production as Director of Production for JOMDC. I oversee the production of 50 concerts and events each year. Accomplishments:Partnered with Marketing Department in order to create a series of promotional videos garnering over 175,000 unique views in 3 years. Doubled the audience and participation in the Dance Project Series by adding an innovative (low cost) prize package, strategic timing, and targeted marketing. A 2-year analysis of audience and performer participation inspired a restructure of the concert season which doubled participation the next fiscal year. Strengthened the Theater Workstudy program by systematizing job duties, highly effective calendar management and morale boosting activities all while under budget. Developed lucrative partnerships with Macy's, the National Cherry Blossom Festival, Earth Day and the Atlas Performing Arts Center resulting in performance exposure, fundraising, and reduced cost production rentals. Elevated public opinion of JOMDC Productions while functioning as the 'face' of the organization by troubleshooting gracefully, exceptional client relations and optimal communication management.Grew the department by booking additional rentals, gigs and events necessitating new staff position, Production Coordinator. Show less

    • Program Manager for Education and Production
      • Aug 2009 - Jun 2012

      Theater ManagementProducer/Director for all dance concerts and events (approx. 40 annually)Research and strategize schedule and budgets all concerts and eventsManage The Jack Guidone Theater (150 seat black box theatre)Hire/Train theatre support staff, interns, contractors, designers, house managers, videographersDevelop and implemented a rigorus training program for the Theater Workstudy Program Dance Company ManagementManage the Directors of six youth dance companies and three adult dance companies Manage and adjudicate company auditionsSchedule all meetings, auditions, concerts, events relative to dance companies and their activities.Manage all 9 dance company email accountDeveloped and maintains strategic Google Doc protocol for information managementVideo ProductionLaunched the organization's youtube channel and populated it with 100 custom videosEdit all concert footage for dvd production DVD duplicationTraining provided to 2 office interns in DVD duplication, Indesign, camera and other software as needed. Conceptualized large marketing campaigns, writer, director, videographer, editor: Faculty Spotlight Series (15 videos interviewing JOMDC faculty. I was responsible for research questions, b-roll, design, lighting, video, editing, directing.)The Youth Dance Ensemble: Strong Minds, Strong Bodies (8 minute program detail)Step Ahead 2012 (6 minute program detail)Editor for all Grant applications (3 - 6 unique videos annually)Blog ContributorPhotographer Shoot on location, at performances for advertising and archivesTechnology ManagementMaintain all video content, external hard drives, Apple computers, camerasAfter the switch to the Cloud, set the standard for Google Drive usage, created templates and foolproof systems of communication Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Screenwriter
      • Nov 2011 - Mar 2012

      Screenwriter Short Film: Peanut Butter Girl Director: Danny Zeff Screenwriter Short Film: Peanut Butter Girl Director: Danny Zeff

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Freelance Audio Assistant
      • Jan 2009 - Jan 2012

      Position: Audio Assistant / A1 Duties: Sound/mic check, greet guests, assist stage manager, manage time, mic guests Past Shows Include Hardball with Chris Matthews, The Rachel Maddow Show, The Larry Kudlow Show, The Ed Schultz Show, Politics Nation and The Last Word with Lawrence Odonnell, IT/TV, Presidential Election Coverage Position: Audio Assistant / A1 Duties: Sound/mic check, greet guests, assist stage manager, manage time, mic guests Past Shows Include Hardball with Chris Matthews, The Rachel Maddow Show, The Larry Kudlow Show, The Ed Schultz Show, Politics Nation and The Last Word with Lawrence Odonnell, IT/TV, Presidential Election Coverage

  • JOMDC: Special Project
    • The Catalogue for Philanthropy, The Harmon Center
    • Director/Editor
      • Nov 2010 - Nov 2010

      Objective: Create site specific performance piece for annual concert Duties: Conceptualize dance and voice over performance collaborative Write, record and edit voice overs Collaborate with choreographers and performers through the rehearsal process Objective: Create site specific performance piece for annual concert Duties: Conceptualize dance and voice over performance collaborative Write, record and edit voice overs Collaborate with choreographers and performers through the rehearsal process

    • Freelance Production
      • Jun 2009 - Dec 2009

      Design/Layout Clients' Photo Albums Design/Layout Clients' Photo Albums

  • EL Haynes Charter School
    • Washington D.C. Metro Area
    • Theater and Dance Instructor
      • Apr 2009 - Aug 2009

      Theater and dance instructor for spring and summer break students. Theater and dance instructor for spring and summer break students.

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Assistant
      • 2009 - 2009

      Position: Assistant Duties: Locations Management, craft services, assistant to producer, driver Position: Assistant Duties: Locations Management, craft services, assistant to producer, driver

  • Big Arts of Sanibel
    • Sanibel Island
    • Dance Instructor
      • Apr 2008 - Aug 2008

      Lead dance instructor for summer arts camp. Lead dance instructor for summer arts camp.

    • Screenwriter
      • May 2008 - May 2008

      3 Place winner in the Baltimore Film Festival. Received a cash prize and VIP passes to the Baltimore Film Festival. Adapted Screenplay: Love on the Rocks Adapted from the book, "Look at Me" by Lauren Porosoff 3 Place winner in the Baltimore Film Festival. Received a cash prize and VIP passes to the Baltimore Film Festival. Adapted Screenplay: Love on the Rocks Adapted from the book, "Look at Me" by Lauren Porosoff

    • United States
    • Performing Arts
    • Dance Instructor
      • Sep 2007 - May 2008

      Jazz instructor for ballet studio Jazz instructor for ballet studio

  • SL Magazine
    • Johannesburg Area, South Africa
    • Freelance Feature Writer
      • Mar 2007 - Jan 2008

      Position: Freelance Writer and Photographer Feature Articles and photography. Tear sheets available upon request. Position: Freelance Writer and Photographer Feature Articles and photography. Tear sheets available upon request.

  • Bonita Spring Charter School
    • Bonita Springs, Florida
    • Theater Teacher
      • Aug 2007 - Dec 2007

      Acting, Broadcasting, and Comprehensive Theater instructor Acting, Broadcasting, and Comprehensive Theater instructor

    • Media Production
    • 1 - 100 Employee
    • Creative Assistant
      • Feb 2007 - Jun 2007

      Position: Creative Assistant Duties: Manage day to day production needs, photography, design and editing (FCP), brand development Position: Creative Assistant Duties: Manage day to day production needs, photography, design and editing (FCP), brand development

  • MOFFOM Film Festival
    • Prague, The Capital, Czech Republic
    • Festival Intern
      • Sep 2006 - Jan 2007

      Position: Festival Intern Duties: Transcribe English speaking films with heavy accents for Czech translation Liaison for international filmmakers Position: Festival Intern Duties: Transcribe English speaking films with heavy accents for Czech translation Liaison for international filmmakers

  • Red Hour
    • Los Angeles, California
    • Coverage Writer | Intern
      • Sep 2005 - Jun 2006

      Ben Stiller's Production Company Red Hour Position: Script Reader | Intern Duties: General office duties, answer phones, clerical work Read scripts and write coverage, present script concepts to producers Ben Stiller's Production Company Red Hour Position: Script Reader | Intern Duties: General office duties, answer phones, clerical work Read scripts and write coverage, present script concepts to producers

  • Val Weaver Dance School
    • Orange County, California Area
    • Dance Instructor
      • Sep 2005 - May 2006

      Jazz and Hip-Hop dance instructor for 9-12 graders and choreographer for end of semester performances Jazz and Hip-Hop dance instructor for 9-12 graders and choreographer for end of semester performances

  • Kinetics Dance Theater
    • Ellicott City, Maryland
    • Dance Instructor
      • Mar 2004 - Jul 2005

      Jazz and HIp Hop instructor for 6th - 12th graders. Jazz and HIp Hop instructor for 6th - 12th graders.

Education

  • Taglit Educational Studies
    N/A, Arts and Culture in Israel
    2008 - 2008
  • American University
    CET Educational Programs, Jewish European History + Film, Prague, Czech Republic
    2006 - 2007
  • Chapman University
    33 credits towards MFA, Film & Television Producing
    2005 - 2006
  • Villa Julie College (now called Stevenson University)
    Bachelor of Arts - BA, Film, Television and Theatre Production
    2001 - 2005

Community

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