Krystal Zheng

Client Support Specialist at Attentive
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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Credentials

  • Bloomberg Market Concepts
    Bloomberg LP
    Mar, 2021
    - Nov, 2024
  • Google Ads Display Certification
    Google Digital Academy (Skillshop)
    Jul, 2021
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Client Support Specialist
      • May 2023 - Present

    • Client Strategy Intern
      • Sep 2022 - May 2023

    • United States
    • Software Development
    • 1 - 100 Employee
    • Founder
      • Aug 2018 - Present

      ● Design K-Pop apparel and merchandise for sale on Big Cartel leveraging social media channels: Instagram, Facebook, and Twitter to promote and drive sales ● Source over 17 domestic and international product manufacturers to support manufacturing of 200+ SKUs ● Develop pricing strategy based on manufacturing costs and projected demand to ensure fulfillment of over 1,000 orders ● Liaise with artist management companies to gain approval for four fan K-Pop concert projects and three café events, with some proceeds going to support Black Lives Matter Show less

    • United States
    • Advertising Services
    • 400 - 500 Employee
    • Creative Copy Intern
      • Jun 2022 - Aug 2022

      ● Conceptualized ad campaign ideas and produced promotional copy such as taglines and descriptions ● Conducted market research to pitch strategic and creative recommendations during brand planning, campaign rebranding, and RFP sessions for clients ● Assisted in drafting manuscripts and creating references and annotations for brochures, CRM emails, congress materials, infographics, presentation decks, and websites ● Visualized and executed the development of a project which facilitated collaboration and learning across multiple departments Show less

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Public Relations Intern
      • Aug 2021 - May 2022

      ● Supported the Account Team through organization, research, material-building, and writing materials for Account efforts ● Built media lists of relevant outreach targets in Google Sheets using Muck Rack and other search methods ● Participated in client calls taking notes and compiling action items, as well as pitching ideas during brainstorm sessions ● Crafted briefings for media interviews, conferences, podcasts, and awards, as well as drafting award applications, interview responses, and press releases ● Organized and maintained week-to-week coverage and events & awards trackers across several client accounts Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • IT Customer Care Assistant
      • Aug 2019 - Aug 2021

      ● Work with a team to troubleshoot and resolve faculty and student software and equipment difficulties through in-person and virtual support channels Cisco Jabber and Zoom ● Coordinate and facilitate the delivery, set up, and collection of visual and audio equipment for clients ● File service tickets using EasyVista to facilitate department productivity ● Support supervisor in training three new student workers ● Work with a team to troubleshoot and resolve faculty and student software and equipment difficulties through in-person and virtual support channels Cisco Jabber and Zoom ● Coordinate and facilitate the delivery, set up, and collection of visual and audio equipment for clients ● File service tickets using EasyVista to facilitate department productivity ● Support supervisor in training three new student workers

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Digital Marketing & Sales Intern
      • Jan 2021 - Mar 2021

      ● Designed promotional material using Canva and Photoshop for use in recruiting vendors and fair attendees through promotional email campaigns and social media channels – Instagram, Facebook, and Twitter – for a website dedicated to connecting engaged couples with wedding professionals through virtual wedding fairs ● Researched and evaluated competitor marketing, wedding trends, and tips to draft weekly articles for blog ● Assisted in planning and hosting virtual training events for platform users and managed company’s CRM system Show less

    • United States
    • Higher Education
    • 200 - 300 Employee
    • Finalist Winner, Team MVP, Best Speaker of the Evening, Top 3 Visual Slide Deck
      • Aug 2020 - Dec 2020

      ● Completed a comprehensive financial, operational, and marketing benchmarking and competitive analysis of PVH Corp. as part of a semester-long consulting project ● Developed a robust four-step integrated sustainability-based solution and pitched solution in the form of a 57-page written report and a 51-page PowerPoint presentation to a panel of industry judges ● Completed a comprehensive financial, operational, and marketing benchmarking and competitive analysis of PVH Corp. as part of a semester-long consulting project ● Developed a robust four-step integrated sustainability-based solution and pitched solution in the form of a 57-page written report and a 51-page PowerPoint presentation to a panel of industry judges

    • United States
    • Food & Beverages
    • 1 - 100 Employee
    • Inside Sales & Data Research Intern
      • Jul 2019 - Sep 2019

      ● Organized and reviewed data from Craigslist to expand the CRM database for a website platform dedicated to connecting companies seeking hospitality industry talent with industry professionals ● Engaged in biweekly meetings to debrief on progress and address issues with the CRM database ● Organized and reviewed data from Craigslist to expand the CRM database for a website platform dedicated to connecting companies seeking hospitality industry talent with industry professionals ● Engaged in biweekly meetings to debrief on progress and address issues with the CRM database

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Legal Assistant
      • Jul 2018 - Sep 2018

      ● Reviewed dockets and researched information for cases to support an intellectual property law attorney ● Reviewed dockets and researched information for cases to support an intellectual property law attorney

    • United States
    • Government Administration
    • 500 - 600 Employee
    • Campaign Volunteer
      • Aug 2017 - Sep 2017

      ● Surveyed constituents by telephone, door-to-door campaigns, and at outdoor events using English, two Chinese dialects, and basic Korean to promote candidate's platform ● Surveyed constituents by telephone, door-to-door campaigns, and at outdoor events using English, two Chinese dialects, and basic Korean to promote candidate's platform

Education

  • Fordham Gabelli School of Business
    Bachelor of Science - BS, Global Business, Digital Media & Technology
    2019 - 2023
  • Stuyvesant High School
    2015 - 2019

Community

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