Erica Weiss

Senior Social Media Manager at Intellimize
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco Bay Area

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Senior Social Media Manager
      • Jul 2022 - Present

      San Francisco Bay Area

    • United States
    • Software Development
    • 100 - 200 Employee
    • Senior Social Media & Content Marketing Manager
      • Jun 2021 - Jun 2022

      San Francisco Bay Area Manage and execute comprehensive social media strategy across LinkedIn, Facebook, Instagram and Twitter Write blog posts, social media posts, emails, and video scripts to support top-of-funnel marketing efforts Track and analyze traffic to fountain.com brought in via social media channels using Google Analytics Implemented employee advocacy tool, resulting in 43% increase in traffic to fountain.com from social media Manage all communications and content for Fountain… Show more Manage and execute comprehensive social media strategy across LinkedIn, Facebook, Instagram and Twitter Write blog posts, social media posts, emails, and video scripts to support top-of-funnel marketing efforts Track and analyze traffic to fountain.com brought in via social media channels using Google Analytics Implemented employee advocacy tool, resulting in 43% increase in traffic to fountain.com from social media Manage all communications and content for Fountain Strategic Advisory Board including creation of onboarding materials and quarterly executive reports Create and socialize social media copy for use by Fountain employees, company advisors, and other leaders Build and send monthly newsletter for customer and prospects using Marketo Show less

    • United States
    • Software Development
    • 1 - 100 Employee
    • Content Marketing Manager
      • Feb 2020 - Jun 2021

      San Francisco Bay Area Developed SparkPost's brand voice and personality across all written channels Wrote blog posts, email, social, website and printed collateral copy as well as podcast and video scripts Lead and executed social media influencer marketing strategy Started SparkPost's Instagram account and built following completely organically Partnered with Demand Generation and Field Events team to create compelling integrated campaigns for different stages of the customer… Show more Developed SparkPost's brand voice and personality across all written channels Wrote blog posts, email, social, website and printed collateral copy as well as podcast and video scripts Lead and executed social media influencer marketing strategy Started SparkPost's Instagram account and built following completely organically Partnered with Demand Generation and Field Events team to create compelling integrated campaigns for different stages of the customer journey Copyedit all blog posts and long form content

    • Social Media Manager
      • Aug 2018 - Feb 2020

      San Francisco Bay Area Owned the strategy and execution of content on SparkPost's blog (3x/week posting schedule) Crafted SparkPost's social media strategy while managing execution and engagement across LinkedIn, Twitter, Facebook using social CMS platform Wrote all social media copy across all 3 channels and partnered with graphic designers to create eye-catching art for social media channels Designed social media art using Adobe Illustrator on an as-needed basis Partnered with Demand… Show more Owned the strategy and execution of content on SparkPost's blog (3x/week posting schedule) Crafted SparkPost's social media strategy while managing execution and engagement across LinkedIn, Twitter, Facebook using social CMS platform Wrote all social media copy across all 3 channels and partnered with graphic designers to create eye-catching art for social media channels Designed social media art using Adobe Illustrator on an as-needed basis Partnered with Demand Generation Manager and Field Events Manager to create compelling integrated campaigns Developed voice and personality of SparkPost on social channels Responded to customer questions and concerns privately on social media, and deescalated public customer complaints

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Social Media Manager
      • Apr 2018 - Jul 2018

      San Francisco Bay Area Defined and drove content strategy and calendar for The League’s Blog, Twitter, Facebook, Instagram and LinkedIn Grew The League’s Instagram following by 150% via contests, engagement and daily posts Wrote and published between 2-4 Blog posts/articles per month cross-posted on all major social media channels Designed all of The League’s Instagram posts in Adobe Illustrator Wrote and scheduled The League’s daily push notification every day Sourced and managed… Show more Defined and drove content strategy and calendar for The League’s Blog, Twitter, Facebook, Instagram and LinkedIn Grew The League’s Instagram following by 150% via contests, engagement and daily posts Wrote and published between 2-4 Blog posts/articles per month cross-posted on all major social media channels Designed all of The League’s Instagram posts in Adobe Illustrator Wrote and scheduled The League’s daily push notification every day Sourced and managed relationships with social media influencers Managed team of 7 Marketing interns, including holding 1:1s to assure all assigned projects were completed on time Sourced and screened candidates for both technical and non-technical roles as well as owned end-to-end hiring process for The League’s internship program

    • Marketing & Recruiting Associate
      • Oct 2017 - Mar 2018

      San Francisco Bay Area

    • Community Manager
      • Aug 2016 - Sep 2017

      San Francisco Bay Area Wrote all customer support templates for most asked questions by users Handled 100-250 customer support tickets daily via both ZenDesk and The League’s internal CRM Prioritized, logged, and addressed all bugs reported by users Collaborated with product team to advocate for product suggestions made by customers

    • United States
    • Financial Services
    • 700 & Above Employee
    • Member Support Representative
      • Aug 2015 - Sep 2016

      San Francisco Bay Area Assisted Lending Club customers over the phone by responding to questions about the company's services, addressing technical issues encountered by customers and by guiding customers through the loan application process. Ranked #1 Member Support Representative out of over 100 agents in April and May of 2016 and ranked #1 overall for Q2 2016 Ranked #1 in Customer Satisfaction for Q2 2016 Mentored Member Support Representatives through intensive training by providing newly… Show more Assisted Lending Club customers over the phone by responding to questions about the company's services, addressing technical issues encountered by customers and by guiding customers through the loan application process. Ranked #1 Member Support Representative out of over 100 agents in April and May of 2016 and ranked #1 overall for Q2 2016 Ranked #1 in Customer Satisfaction for Q2 2016 Mentored Member Support Representatives through intensive training by providing newly hired agents immediate and detailed feedback about their calls Executed fraud prevention procedures by performing phone verifications for loan applicants

    • Vendor Management Project Assistant
      • May 2016 - Jun 2016

      San Francisco Bay Area Coordinate with vendors and Lending Club employees to obtain current contact information for all third parties Review, analyze, and categorize contracts between Lending Club and third parties Assist with organization and system implementation using Icertis, VendorRisk, and Excel

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Marketing Intern
      • May 2013 - Jun 2013

      Berkeley Marketed the company's new site by creating specific ad campaigns for different groups of potential clients Created new t-shirt designs in Photoshop and Illustrator

    • Museums, Historical Sites, and Zoos
    • 300 - 400 Employee
    • Education Department Intern
      • Sep 2009 - May 2011

      Facilitated tours of the permanent Modern, Indian, and Latin American collections of the museum for children ages 6-18 and led an accompanying art project Assisted in the planning of After Dark, an annual event which encourages Los Angeles teenagers to engage with art

    • Artist Assistant
      • Dec 2009 - Aug 2010

      Assisted professional artists in facilitating art classes for children ages 6-12 Ensured students in art classes stayed on task and were well behaved during breaks

Education

  • University of California, Berkeley
    Bachelor's Degree, Art History, Criticism and Conservation

Community

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