Experience

Interface Tourism

• France
• Public Relations and Communications Services
• 1 - 100 Employee

• PR Account Manager

  • Jan 2023 - Present



BCW Global

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Senior account executive

  • Oct 2022 - Jan 2023

• PR Account Executive

  • Mar 2021 - Jan 2023

  Main Activities for TikTok Italy and Heineken Italy: Press office and media relations; Digital PR; Organization and management of press events; New business; Development of PR plans and media coverage opportunities; Creation of PR story angles; Media coverage reporting and qualitative/quantitative reporting and evaluation with the aim of collecting and sharing the results achieved; Management and updating of press mailing lists.



Noesis

• Italy
• Public Relations and Communications Services
• 1 - 100 Employee

• Account executive

  • Mar 2019 - Mar 2021

  Media relation and Digital PR for lifestyle clients: Ferretti Group (luxury boats), Tognana (home design), Bord Bia (Irish food board), Bavaria and 8.6 (beer). Main Activities: Press office and media relations with Italian and international press; Digital PR; Organization and management of press events; New business; Development of PR plans and opportunities for media coverage; Creation of PR story angles; Media coverage reporting and qualitative/quantitative evaluation with the aim of collecting and sharing results share the results achieved; Training of interns; Management and updating of press mailing lists. Show less



Say What?

• Italy
• Public Relations and Communications Services
• 1 - 100 Employee

• Junior Account Media Relations

  • Oct 2017 - Mar 2019

  ​Media relation and Digital PR for lifestyle clients: Bridgestone and Firestone, Arval, Head, Cellularline, Clinians and Geomar. MAIN ACTIVITIES: Press office and Media relations activities; Developing PR plans and media coverage opportunities; Creation of new PR story angle; Creation and sending of press releases (product and corporate), save the date; Translate institutional and product texts (Eng/Ita - Ita/Eng); Events organization and managing; Digital PR; Media coverage reporting and evaluations; Interns training Show less



OneDay Group

• Italy
• Investment Management
• 1 - 100 Employee

• Communication Assistant (internship)

  • Sep 2016 - Jul 2017

  Internal Communication; Corporate Communication; Media Relations; Web contents; Digital PR; B2B Communication; Stakeholder relations; B2C Marketing activities; Events management for all the companies and all the business mates of OneDay Group: ScuolaZoo, SGTour (ScuolaZoo Viaggi Evento, CruiseBreak, GBreak and WeRoad), ZooCom, Dreams Building, Made For School, Sweetguest, manolibera e Dreamset Internal Communication; Corporate Communication; Media Relations; Web contents; Digital PR; B2B Communication; Stakeholder relations; B2C Marketing activities; Events management for all the companies and all the business mates of OneDay Group: ScuolaZoo, SGTour (ScuolaZoo Viaggi Evento, CruiseBreak, GBreak and WeRoad), ZooCom, Dreams Building, Made For School, Sweetguest, manolibera e Dreamset



AIGO

• Advertising Services
• 1 - 100 Employee

• PR Assistant (internship)

  • Nov 2015 - Jun 2016

  Media relation and Digital PR for clients from the tourism sector. Main activities: Press coverage and reporting (online / offline) for clients and the agency; Support In organizing events, press conferences, clients projects; Support in major daily activities of my team; Inform users, press, bloggers and influencers about the clients initiatives; Programming of weekly activities; Participation to the progress of my division; Elaboration of plans / documents; Preparation of clipping; Creating and sending out press releases and recall; Travel Management for the team, for the press in the case of events/press tour. Show less



MY PR

• Italy
• Public Relations and Communications Services
• 1 - 100 Employee

• PR Assistant (internship)

  • Feb 2015 - Sep 2015

  Media relation and Social media management for fashion and beauty brand: Crocs, Colors of California, Paglieri Sell System (Miss Broadway and Bieffe ), Finmark (Blinc, Make Up Factory, Miriam Quevedo, Parfums de Marly, Erno Laszlo, Amouage) e Farmaceutici Ciccarelli (Cera di Cupra, Pasta del Capitano). Main activities: Digital PR, Social Media Manager, Press coverage and reporting (online / offline) for clients and the agency; Support In organizing events, press conferences, clients projects; Support in major daily activities of my team; Inform users, press, bloggers and influencers about the clients initiatives; Programming of weekly activities; Participation to the progress of my division; Elaboration of plans / documents; Preparation of clipping; Creating and sending out press releases and recall; Travel Management for the team, for the press in the case of events / press tour; Interface with the administration Show less



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Assistant Account Executive (internship)

  • May 2014 - Nov 2014

  Media relation and PR in the technology,sport, entertainment and tourism sector: Xbox, Avanade, Avis Budget Group, AXN(Sky channel), Bose, Expedia, LinkedIn, WeChat and Virgin Active. Main activities: Support in the main daily activities of my team; Inform people, press, blogger and influencer about clients initiative; Drive "positive coverage" in italian media; Accounting; Participation in training and agency life; Planning weekly activities (management agendas); Partecipation at the progress of my division; Drawing up plans and documents; Preparation book of business, clipping, sending output results to the clients; Creation and sending of press releases and recall; Travel management for the team and for press in case of events/press tour; Press coverage(online/offline) for clients and agency; Support organization of events, press conferences, projects related to clients; Participation in brainstorming; Interface with administration Show less